CMA Digital Breakfast Digital Editions for Tablets Wednesday 06 February, IAB, Holborn About In this post-PC world, tablet computers such as Apple’s iPad, Kindle Fire and Android Nexus are firmly establishing themselves as mainstream channels for consumers. Publishers and brands have been experimenting with different formats for tablet edition magazines, journals and native apps. While best practice is still evolving there is still much debate about how best to ensure that readers find and engage with content on tablets. This session will look at all aspects of tablet publishing, from user experience issues to distribution and discoverability. Experts in designing, creating, producing and distributing content-led media for tablets will share insights on what works best and how to avoid mistakes. Don’t miss this essential session on what is sure to be one of the biggest growth areas for digital content this year. Speakers Liam Keating, Tablet Project Manager, Conde Nast UK Max Whitby, Managing Director, Touch Press Sarah Clegg, Independent Consultant (previously Managing Director at Menzies Digital Marketing) Who should come? Senior Managers, Account Directors/Managers, senior management, editorial, developers, designers, marketers, and any agency staff with an interest in publishing for mobile devices. When Weds 06 Feb - 9am to approx. 10.30/11.00am Breakfast is served from 08.45am Where IAB, 14 Macklin Street, London, WC2B 5NF (nearest tube Covent Garden/Holborn) Map >> How to book your place Please fill in the booking form below and either email or fax back to Gemma Rainer: gemma.rainer@the-cma.com or 0207 4044167 Booking Form CMA Digital Breakfast Weds 06 Feb - Tablets Company: Address: Name, job title and email address of all delegates: Booking contact name: Contact number: Cost APA Members @ £60 + VAT / Non-members @ £150 + VAT, per person inclusive of breakfast Payment by Credit Card Please debit my credit card for the total amount due of: £_____________ Mastercard / Visa* (please delete as applicable). Card number: / 3 digit security number: Card Holder name: / / Card expiry date:_____ /_____ Signature: Card Holder address: Card holder contact number: Payment by invoice to (members only): Please return to Gemma Rainer: Fax: 020 7404 4167 Email: gemma.rainer@the-cma.com Post: CMA Ltd, Queens House, 3rd floor, 55-56 Lincoln’s Inn Fields, London, WC2A 3LJ