CAREER SERVICES CENTER
“Empowering Students To Reach Their Goals and Dreams”
Location: 2nd Floor Prothro Building
Monday-Friday
Hours: 8:30 AM-5:00 PM
Phone: (434) 381-6151
Fax: (434) 381-6396
Email: careerservices@sbc.edu
2013- 2014 ANNUAL REPORT
TABLE OF CONTENTS
I. CAREER SERVICES CENTER MISSION STATEMENT/SERVICES ................................................... 3
II. STAFF PROFILES ................................................................................................................... 4
III. ADVISING AND COUNSELING ............................................................................................... 5
IV. CAREER DEVELOPMENT PERSONALITY ASSESSMENT ........................................................... 6
V. CAREER DEVELOPMENT EDUCATIONAL PROGRAMMING ..................................................... 6
A. Educational Programming .................................................................................................... 6
B. Field/Major Specific Career Events ....................................................................................... 7
VI. STRATEGIC PARTNERSHIPS FOR STUDENT SUCCESS ............................................................. 7
A. Multi-Institutional Programs and Events .............................................................................. 7
B. On-Campus Collaboration .................................................................................................... 8
C. Community/Recruiter Programs ........................................................................................... 8
D. Co-Sponsored Faculty/Academic-Related Programs ............................................................. 9
VII. OVERVIEW OF CSC CAREER DEVELOPMENT PROGRAMMING AND COLLABORATIONS ........ 9
VIII. INTERNSHIP PROGRAM ................................................................................................... 10
VIX. CAMPUS STUDENT EMPLOYMENT ................................................................................... 13
X. CAREER OUTCOMES SUMMARY REPORT 2011-2014 ........................................................... 16
XI. DIVERSE ENDEAVORS TAKEN BY THE CLASS OF 2014 ......................................................... 17
XII. CAREER SERVICES GOALS AND ACCOMPLISHMENTS 2013-2014 ........................................ 18
XIII. ADDITIONAL SELECTED ACCOMPLISHMENTS 2013-2014 .................................................. 22
XIV. CAREER SERVICES CENTER GOALS 2014-2015 .................................................................. 23
2
I. CAREER SERVICES CENTER MISSION STATEMENT
The Sweet Briar College Career Services Center provides comprehensive career services to
students during their four years at SBC and to alumnae for a lifetime. As a bridge from college life
to the world of work, it is our mission to support the exploration of career and academic options,
the development of job search skills, and to facilitate connections between employers and students
that lead to successful and satisfying futures. We view career development as a lifelong process
and feel that it is vital for students to begin their quest for a fulfilling career their first year as SBC
students and to continue the process throughout their college years and beyond. Our many services
encourage self-confidence and professional competence, personal initiative, responsibility, an
appreciation for diversity, flexibility, and the development of strong leadership qualities.
We believe that each woman at SBC deserves a tailored career advising approach that is created to
market the advantages of the liberal arts degree. Since the 2004 – 2005 academic year we have
extended our mission to include business, engineering, and graduate students in education. This
customized career advising approach is possible because of the development of a strong career
services model that offers each student the opportunity to utilize a variety of services focusing
specifically on her field of interest in relation to the world of work. Our center is committed to
building strong relationships with faculty, employers, graduate schools, and alumnae to empower
Sweet Briar College students to reach their goals and dreams.
PURPOSE OF CAREER SERVICES CENTER




To provide quality, customer-oriented career services for students, faculty, staff,
prospective students, and alumnae
To assist individuals in assessing their personal and professional aspirations
To provide individuals with a career development strategy and empower them to manage
the process during their lifetime
To assist prospective graduates and alumnae in securing professional employment by
linking them to appropriate employers and post-baccalaureate educational opportunities
CAREER SERVICES CENTER PROGRAMS & SERVICES
 Career and Job Search Counseling
 Job Posting Resources
 Workshops: Resumes, Interviewing, Job
Search, Career Fairs Preparation etc.
 Internships
 Mock interviews
 Field/Major Specific Employer/Alumnae
Panels
 Employer/Alumnae Networking Events
 A variety of Career Fairs and Career
Event Programming
 Graduate/Professional School Guidance
and Preparation
 Personality Assessment
 Major/Career Exploration
 On-Campus Recruiting
 Campus Student Employment
For a full list of programs and services, please visit
http://sbc.edu/career-services/career-services-calendar-events
The Sweet Briar College Career Services Center is ranked in the TOP TEN in the USA
for 2008, 2009, 2010, 2011, & 2014 according to the Princeton Review’s Best Colleges
publication and ranked # 6 in 2012 by Best Colleges Online 20 Colleges with the Best
Career Services!!
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II. STAFF PROFILES
Mr. Wayne Stark – Senior Director of Career Services wstark@sbc.edu ext. 6463
BA – Political Science – University of Arizona
MA – History – George Mason University
Doctoral Studies – University of Kansas – History and Higher Education and Governance
Wayne has 18 years of solid commitment to teaching, education, and student development
augmented by administrative and managerial experience in corporate human resources and higher
education. Mr. Stark is a polished presenter, a highly motivational career counselor, and a results oriented
collaborative professional with energy, enthusiasm, a commitment to excellence, and a genuine concern for the
growth and advancement of college students and the organizations that serve them. Mr. Stark has been recognized as a
leader among his peers as VACE awarded him a commendation for Leadership in 2002. Wayne has also presented
well-received programs at regional conferences such as the Midwest Association of Colleges and Employers and the
Southeastern Association of Colleges and Employers. Wayne was also asked to serve as the Business Manager for the
SACE 2004 Conference. Wayne presented a program at the 50th anniversary 2006 NACE (National Association of
Colleges and Employers) Conference held in Anaheim, California. He followed up this presentation with a nationally
broadcast NACE “webinar” in April of 2007. During 2007 Wayne also served as an external reviewer for the
Hampden–Sydney College Career Development Office. During the 2007 – 2008 academic year, Wayne presented
well reviewed programs at the first annual SoACE Conference in San Antonio, TX in Dec. 2007, and the 2008 VACE
Conference in Williamsburg, VA. Wayne also serves the community as a sitting board member of two social services
organizations.
Mrs. Tandilyn Phillips - Assistant Director of Career Services tphillips@sbc.edu ext. 6465
BA - English/Government – Liberty University
MA - English/Classics – University of Texas San Antonio
Tandilyn began working in Sweet Briar's Career Services Center in February of 2011. A native of
San Antonio, Texas, Tandilyn brings with her a passion for making a positive difference in the
lives of students, an enthusiastic and vibrant personality, and strong experience working in a
variety of higher education settings and student focused positions. Tandilyn is an experienced
professional in academic and career advising with over 7 years of experience in higher education and student affairs
administration including, but not limited to: Assessment, Student Affairs, Diversity/Peer Mentoring programs,
Academic and Career Counseling, Employer and Alumni Development, New Student Programs, Student
Development, Student Recruitment and Student Learning Outcomes. Before coming to Sweet Briar, Tandilyn served
as the student development specialist for the College of Education and Human Development Dean’s Office at the
University of Texas San Antonio. There she gained a deep knowledge of student development and marketing of
academic programs. Preceding her tenure at the University of Texas San Antonio, Tandilyn sharpened her skills in
academic and career advising, when she served as an Academic Advisor at Wayland Baptist University.
Ms. Barbara Watts Donelson – Campus Student Employment Coordinator/Office Manager
bdonelson@sbc.edu ext. 6580
BA – Geography – Virginia Tech
M.T.S. – Wesley Theological Seminary
M.A. Ed. Student Personnel
Human Resource Management Certificate – George
Services – Virginia Tech
Mason University
A native of Virginia Beach, VA, Barb brings with her a variety of experiences in higher
education, student affairs, and human resources. Before coming to Sweet Briar in 2014, Barb
served for two years as the Vice President of a small independently owned home performance company where she
coordinated all aspects of business operations including human resources, accounting, book keeping, and customer
relationship management. Prior to that, Barb worked for over twelve years at Wesley Theological Seminary, a
graduate theological school of the United Methodist Church, where she served in a variety of capacities including
Director of Housing, Director of International Student Services, and most recently Director of Human Resources.
While at Wesley she coordinated the campus student employment program for the Seminary. As an employee at
Wesley she also completed her Master’s in Theological Studies with an emphasis in Religion and the Arts and her
thesis focused on contemporary American pilgrimage sites. In 2004 Barb participated in a short-term Fulbright
Program to Germany for International Educators. She continues to provide cross-cultural communication training to
high school students studying abroad with the Congress-Bundestag program. She also served as a Resident Director
on Semester at Sea’s summer voyage to the South Pacific (1996) and world voyage (1997). She has served in various
positions in residence life at the NC School of the Arts, George Mason University, and American University. Barb
comes to Sweet Briar with a dedication to student affairs, a deep knowledge of human resources, and a desire to help
students grow their experiential learning opportunities while in college.
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III. CAREER SERVICES CENTER – ADVISING AND COUNSELING
Individualized career advising and counseling remain at the core of the Career Service Center’s (CSC)
array of services and resources and are designed to effectively reach out to all students. The counselors
engage in highly individualized career development sessions and employ well recognized assessment tools
such as the Myers-Briggs Type Indicator, Strong Interest Inventory and FOCUS 2. Through the use of
these tools, combined with motivational counseling techniques and many other resources, the office is able
to assist students and other individuals in areas such as major selection, student employment, internship
guidance, full-time job placement, graduate school/professional school selection, and mid-life career
change.
The Career Services Center’s appointment schedule indicates that for the 2013 – 2014 academic year the
Career Services staff completed 935 overall advising appointments. It should be noted that the high number
of CSE walk-ins is not reflected in the overall total number. It should be mentioned as well, that the number
is up from the 882 appointments during the 2012-2013 academic year. NACE no longer benchmarks the
number of counseling appointments.
The Coordinator of Campus Student Employment meets individually with each student as she begins her
employment career at Sweet Briar College. During the 2013-2014 Academic Year, 55% of students (397
student employees) were employed in 753 on-campus positions.
During the 2013-2014 academic year, Sweet Briar Career Service’s staff advised 465 individuals
which is higher than the 462 individuals advised in 2012-2013. It should be noted that the high
number of walk-ins is not reflected in this number.
Total # of Overall Appointments by Class Yr
500
461
400
First-Years
Sophomores
300
200
Juniors
198
115
Seniors
138
Alumnae
100
21
2
Staff
0
Total # of Individual Students by Class Yr
200
150
100
145
First-Years
149
Sophomores
Juniors
78
80
Seniors
Alumnae
50
11
0
# of individual students by class year
5
2
Staff
IV. CAREER SERVICES CENTER – PERSONALITY ASSESSMENT
Assessment – Myer-Briggs Type Indicator & Strong Inventory & FOCUS 2
During the 2013-2014 academic year the number of students who took advantage of the Myers-Briggs
Type Indicator, Strong Interest Inventory and FOCUS 2 were recorded. (According to the 2013-2014
NACE Benchmarking survey, 82% of schools use the MBTI, 69% use the Strong, and 35% utilize FOCUS
2). According to our records, a total of 70 individual students took the MBTI, 5 individual students took
the Strong Interest Inventory, and a total of 58 individual students took FOCUS 2.
MBTI:
16 students took MBTI for 2013- 2014 academic year
20 students in Suzanne Calvert’s Business class
1 in the Career & Major Exploration Workshop
33 in the Leadership Certificate Program Level I
Strong Interest Inventory:
5 students took the Strong Interest Inventory for the
2013-2014 academic year
FOCUS 2:
40 First years (Class of 2017) enrolled
17 Sophomores (Class of 2016) enrolled
1 Junior (Class of 2015) enrolled
FOCUS 2 – An Online Career and Education Planning System for College Students was purchased
and rolled out in the fall 2013 and spring 2014 semesters to First Years and Second Years. FOCUS 2
combines self-assessment, career and major exploration, decision-making and action planning in one
comprehensive product. Customized with our college's majors, students' assessment results are matched to
career options and majors/programs offered at our college. FOCUS 2 guides students through a reliable
career and education decision-making model to help them select their majors at our college, make informed
career decisions and take action. This resource will be used during the 2014-15 ARCHES Program, which is
a newly developed and mandatory first year student success program.
V. CAREER DEVELOPMENT EDUCATIONAL PROGRAMMING
A. CAREER MANAGEMENT SERIES, INTERNSHIP FOCUS SESSIONS, ETC.
45 multiple educational career development programs were hosted by the Career Services Center during the
2013-2014 academic year. Below you will find a sampling of the multiple programs provided. These
programs allow SBC students to learn more about career-related topics in an informal setting. Depending
on the topic, the attendance varied greatly from 0 students to 100+ students at the best-attended educational
program – Senior Welcome.
Fall 2013
Spring 2014
Campus Student Employment Sessions (4)
Career Fair Prep: Do’s & Don’ts
Career Services Open House
Career/Major Exploration: 4 Year Plan
Effective Alumnae Networking
Effective Interview Techniques
Effective Job Search Strategies
Effective Resumes/Cover Letters
Internship Match Up Fair
Internship Focus Session (2)
Internship Student Spotlight Panel
Late Night Career Catch Up Session
Law School Preparation Program
LinkedIn Information Session
Pathways to Liberal Arts Success
Preparing for Graduate/Professional School
Registration Roadmap/Career & Major Exploration
Senior Welcome
Special Late Night Career Services Catch-Up
Successful Interviewing
Campus Student Employment Sessions (2)
Career Fair Prep/Interviewing
Crucial Internship Focus Sessions (5)
Dress for Success
Effective Job Search Strategies in a Tough Economy (2)
Effective Resumes and Cover Letters
Equal Pay Day
First Year on the Job Success
Internship Focus Sessions (2)
Last Minute Job Search Strategy
Successful Interviewing and Salary Negotiation (2)
LinkedIn Information Session (2)
6
B. FIELD/MAJOR SPECIFIC CAREER EVENTS
The Career Services mission statement highlights the importance of meeting the career development needs
of each student. The Field/Major Specific Career Events highlight outstanding professionals and alumnae
from a designated industry in a panel forum to share information on their career path, including the steps
taken to enter their profession, and develop their career in their current organization. Panelists will also
discuss trends in their field, critical skills needed and ways to develop those skills further, as well as
provide advice on professional development, networking, resumes and how to maximize interviews for
career success. The 4 Field/Major Specific Career Events this year allowed many students the opportunity
to connect with all the Career Services Center’s constituencies in an effort to provide both educational,
internship, and employment opportunities in a highly collaborative format that is specific to students’ fields
of interest and majors. This year’s events were:
Commerce/Business
Government/International Affairs/Law
(Dually served as the Challenge Career Fair hosted by multi-institutions in the VFIC)
History, Anthropology, Art History, Arts Management
Life Sciences: Health/Medical Careers
Student participation numbered from a low of 12 to a high of 300. Student evaluations for these events, as
well as the others were very positive. Field/Major Specific Events are developed and implemented after an
analysis of the numbers of students in particular majors and other factors. It should be noted that many
faculty, alumnae, and employers have commented on the success of these programs. It should also be
recognized that according to the NACE 2013-2014 Career Services Benchmark Survey for Four-Year
Colleges and Universities, the mean number of career fairs conducted by a school of under 1,000 is 3.
VI. STRATEGIC PARTNERSHIPS FOR STUDENT SUCCESS
A. Special Multi - Institutional Programs and Events
Multi-institutional events are those with which Sweet Briar College and other Virginia schools, colleges,
and universities are involved. Students and administrators from various colleges were extended invitations
to participate and the programs saw SBC student attendance ranging from a low of 1 to a high of 35. Of
significant note are the over 300 students in attendance at the Challenge Career Fair as described above in
the FMSCE section. Strong collaboration with other colleges and universities continues to be an important
part of the career development program. Students not only gain new opportunities for full-time job and
internship possibilities, but they also benefit from interactions with peers, alumnae, administrators, and
faculty from other institutions. Career Services will continue to find new ways to stimulate interest in these
programs. The Tri-College Education Career Fair, a partnership with Lynchburg College and Randolph
College, featured 27 school districts participating with students from a variety of additional regional
colleges.
Fall
CHALLENGE Job and Internship Fair
Internship Match-Up Fair
Central Virginia Job Fair
F.L.I.P. (Pfizer) Career Fair
Law School Fair at Lynchburg College
UVA Fall Job & Internship Fair (2 days)
Spring
Charlottesville Community Career Fair
Roanoke College Education Job Fair
Tri-College Education Career Fair
CAREER PREMIERE
Women for Hire Online Career Fair
National Ground Intelligence’s Career Fair
7
B. On-Campus Collaboration
The Career Services Center staff successfully teamed with SBC faculty, fellow Co-Curricular Life
Departments, and SBC Administrative Departments throughout the academic year. The programs/events
featured highlight Career Services staff participation with a variety of Sweet Briar departments. For the
programs designed for students, they participated at a rate from a low of 3 to a high of well over 100. Due
to the strong number of student attendees and the variety of faculty and administrators, these events attest
to the strength of the Co-Curricular program at Sweet Briar College. In bringing the SBC community
together, students are empowered for life-long learning through this exposure to a nexus of their peers,
those who teach them and Co-Curricular Life and other administrators who work closely with those
students. These programs also strengthen relationships between Career Services and other constituencies
within the Sweet Briar community.
Fall
Spring
Business Seminar Student Presentations
Campus Employment/Financial Aid Session
CCL Common Ground Peer Mentor Network
CCL Health: Breast Cancer Awareness Day
Campus-Wide Resources Fair
Homecoming Weekend
Step Up Training
Student Relations Committee Retreat (SRC)
New Student Orientation
New Student Orientation: Non-Residential
Career Services Resource Fair
Learning on the Land
International Student Orientation
International Internship Session
Day and Turning Point Lunch/Dinner
Founder’s Day
Sweet Day of Service
Awards Convocation
Admissions Admitted Applicant Weekend (4)
CCL Awards Ceremony
College Success Series with Focus 2 (3)
Day and Turning Point Lunch/Dinner
First Generation Committee
Late Night Breakfast
Leadership Conference
Pannell Honors Scholars Fair
Project 306 (Business Department student initiative)
Relay for Life
Riding Center
Senior Celebration
Step Up Orientation Training
Career/Major Exploration Session
Spring into Health Fair
VCCA Open House
C. Community/Recruiter Programs
The Career Services Center took part in the following 16 community sponsored/recruiter sponsored and
Career Services sponsored events and programs, which featured opportunities for students and Career
Services staff to interact directly with employers and other professionals. These events and programs were
geared towards increasing students’ knowledge and skills in regards to their personal career development
and potential opportunities. Many of these events are indicative of the increased outreach to, and
collaboration with, local and regional organizations.
Fall
Spring
Big Brothers, Big Sisters Recruiters
Frito-Lay Open House
Washington Center Recruiter
William and Mary Accounting Program
GENWORTH
Alumna Networking Event in Johnson: Katherine Yunk
’91 & Kim Wilson ‘06
Big Brothers, Big Sisters Recruiters
Lynchburg College MBA Program
Teach for America Recruiter
USMC Recruiter
National Guard Recruiter
CIA Recruiter
GENWORTH
Member One Credit Union
Stone House Group Internship Program/Mock Interviews
Jockey Person to Person Benefit Style Recruiting
8
D. Co-Sponsored Faculty/Academic-Related Programs and Collaborations
Fall
Assessment Committee Meetings (14)
Campus Student Employment/Financial Aid Info Session
Graduate School Program
MBTI/Resumes with Prof. Sandy Duis’ Psych Class
Pre-Law Program
Resume/Cover Letters Business Lab (Tom Loftus)
Resumes/Mock Interviews (Debbie Durham)
Student Success Center Committee Meetings (24)
Spring
Friends of the Art Internship Stipend (2)
College Athletes Program partnership with Athletics
MBTI Joan Lucy’s Leadership Certificate Program
MBTI Suzanne Calvert’s Business class
Oral Skills Faculty Meetings (2)
Resumes/Cover Letters Dr. Brinkman’s Engineering
Management Lab
Value of Internships Presentation ARMG 213 (Karol
Lawson’s class)
VMFA Richmond Art Mgmt. Internship Stipend (3)
VII. Graphic Overview of CSC Career Development Programming and
Collaborations
Staff from the Career Services Center was involved in events with both on- and- off campus partners. For
2013 – 2014, the office was involved with at least 172 programs. This represents a 6% increase over last
year’s numbers. Last year 2012-2013, Career Services Center was involved with at least 162 programs.
Career Services Center Programs and Events 2013-2014
# of Programs/Events/Collaborations
60
50
40
30
56
45
39
20
10
0
12
4
16
It should be noted that the number of Career Educational programs is up from the 42 career workshops
during the 2012-2013 academic year.
9
VIII. Internship Program
A Sweet Briar internship is “a form of experiential learning that integrates knowledge and theory learned
in the classroom with practical application and skills development in a professional setting. Internships
give students the opportunity to gain valuable applied experience and make connections in professional
fields they are considering for career paths; and give employers the opportunity to guide and evaluate
talent." Defined by the National Association of Colleges and Employers (2011).
An internship may include but is not limited to: student teaching for licensure, research / field experience
and hands-on experience within a profit or not-for-profit company, organization, foundation or individual.
Several resources are available for students to research internships. Online resources include Experience,
and Career 15, Facebook based collaboration created in conjunction with the VFIC and the Alliance of
Virginia College Career Services institutions including Randolph College, Lynchburg College, and Hollins
University. This database has over 2,000 local and national internship opportunities. Students may also
research internships through several Web sites including three we subscribe to: InternMatch.com,
Internships.com, and Experience.
Internships by Academic Department
Riding Center (1), 1%
Theatre (1), 1%
Psychology (1), 1% Archaeology/Anthro
History (1), 1%
pology (4), 5% Arts
Government (4), 5%
Management/Art
History (5), 6%
Environmental
Science (6), 7%
Biology/Chemistry
(9), 11%
Engineering (10),
12%
Business (22), 27%
English/Creative
Writing/Language
(5), 6%
Education (14), 17%
2013 - 2014 Academic Year (which includes the Summer ’13, Fall ’13, and Spring ’14)
82 students completed academic credit internships
These internships were completed in several departments across campus including:
Archaeology/Anthropology (3)
English/Creative Writing/Language (5),
Arts Management/Art History (5)
Engineering (10), Environmental Science (6),
Biology/Chemistry (9), Business (22),
Government (4), History (1), Theatre (1), Riding
Education (14), Psychology (1)
Center (1)
10
Academic Internships by Term
Summer
Fall
Spring
64
63
57
49
47
45
52
43
31
25
17
11
4 5
16
7
18
15
9
16
8
2
2
20
18
12
10
7
10
4
2004-2005 2005-2006 2006-2007 2007-2008 2008-2009 2009-2010 2010-2011 2011-2012 2012-2013 2013-2014
Most Sweet Briar students complete their internships during the summer. In 2013 – 2014 academic year:
Summer 2013: 52 internships
Fall 2013: 10 internships
Winter/Spring 2014: 20 internships
Total: 82 academic credit internships.
Academic Internships by Class Year
80
69
70
60
47
50
40
30
20
10
0
Academic Internships by Class
Yr
8
6
2
2013
2014
2015
2016
2017
2
69
47
8
6
The above chart indicates the number of internships completed by class year from Summer 2013 to
Summer 2014. During this time frame, 6 first years, 8 sophomores, 47 juniors and 69 seniors and 2 in the
class of 2013 completed academic internships for a total of 132. We have added the 50 summer 2014
internships in to these statistics, since many of these students were rising into the classes represented above.
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# Of Students Completing Academic Internships
120
99
100
80
73
60
40
49
62
82
73
79
82
59
# of students
26
20
0
Over the last few years academic internships have continued to rise or hold steady. Many departments
require internships as an academic component. However, one of the shifts we have seen has been an
increase in non-academic credit internships which are mentioned in greater detail below. This alternative
to the academic credit internship allows students the advantage of valuable work experience which is
helpful in the current job market, without the work entailed to meet academic requirements.
It should be recognized that according to the NACE 2013-2014 Career Services Benchmark Survey for
Four-Year Colleges and Universities, the median number of students assisted with academic internships
for a school of under 1,000 students is 138. Our office actually assisted 240 students with the internship
development process (to include internship focus sessions and internship match-up fair opportunities),
and saw 82 students secure and complete an academic internship for the 2013-2014 academic year, and
50 students securing an academic internship the summer of 2014.
Thanks to the many professors who along with the staff of Career Services, help to secure, develop, and
monitor those experiences.
Evaluation of Academic Internships
39% of employers completed an evaluation of their intern (32/82). Of the evaluations received, 23%
of the employers ranked their interns overall performance as excellent. An additional 16% ranked
their intern’s overall performance as above average. 62% of interns completed an evaluation of their
experience (42/82), when asked to respond to the statement, “I now feel better prepared to enter the
world of work after this experience” 62% strongly agreed and 26% agreed.
Non-Academic Internships
It is always challenging to record the number of non-academic internships students are completing. A
student may not realize the experience she is completing over the summer satisfies the requirements we use
to define an internship (see NACE definition previously cited). In these instances students do not report
their experience. We are aware of 23 students who completed non-academic internships.
We are working diligently to make sure students understand what the definition of an internship is as well
as to encourage them to report this information. This is being done through a non-academic internship form
which is found on the Career Services website and can be filled out and returned to us.
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IX. Campus Student Employment/Work Study
The Sweet Briar College Campus Student Employment office is part of the Career Services Center. We are
committed to the philosophy that students’ campus employment can be relevant to their future career goals.
Campus Student Employment assists students in finding on-campus jobs that relate to their interests and
areas of study. The CSE office also provides development and training opportunities for student employees
and supervisors through workshops and individual appointments. For more information, please visit
http://sbc.edu/career-services/campus-student-employment.
Eligibility
Undergraduate students enrolled in school for at least 6.0 hours (half-time) are eligible for campus
employment.
Graduate and Fifth Year students must apply for employment through the Sweet Briar Human Resources
Department.
Quick Facts
Campus Employment began on August 29, 2013 and ended on graduation day which was May 17, 2014.
Students were not required to work after classes ended on May 6, 2014, but could work up until graduation
day if they wanted.
All positions are part-time and temporary during the academic year.







580 Full-Time, Degree Seeking students1
397 Student Employees
231 Student Employees, Work Study
753 Campus Positions
53,959 Hours Worked2
72 Departments with Student Employees
86 Supervisors who managed Student Employees
General Employment
The number of jobs held by a student may vary from month, as some students add jobs and some leave
jobs. Jobs should not be considered equal in scale, as some jobs are sporadic and the student is only needed
occasionally, while other jobs require regular hours throughout the academic year.
The Student Employee count is reported as of April 30, 2014.
55% of students maintained at least one job during the 2013-2014 Academic Year.
58% of All Student Employees were Work Study (WS) students during the 2013-2014 academic year.3
The percentage of students working on campus has remained the same from the 2012-2013 academic year,
but the percentage of Work Study students employed on campus is up 7% from the 2012-2013 academic
year where 51% of students of Work Study eligible students maintained at least one job.
According to the Office of the Registrar. Fall Enrollment – 595, Spring Enrollment – 565, Average Enrollment – 580. Because of the eligibility
requirements, CSE did not include part-time students, graduate students, or “all other undergraduates enrolled in credit courses”.
1
2
Data reflects Web Time Entry data through April 30, 2014.
3
See the Work Study section for more information.
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Percentage of Students Holding 1+
Job
1
7.9%
2.0%
1.5%
0.3%
2
3
4
5
6
7
11.7%
49.0%
27.6%
These numbers are consistent with the sample used in the 2012-2013 Annual Report.
Work Study Employment
This report reflects information provided by the Sweet Briar Financial Aid Office in April 2014. While
many students may be considered “eligible” for Work Study, a student is only considered a “Work Study
student” if she completed the proper paperwork with the Financial Aid Office. Students who were
eligible, but did not complete the required paperwork are not included in this study. Financial Aid is
awarded to students through the Federal Work Study Program and through funds provided by Sweet Briar
College. For more information, please visit http://sbc.edu/financial-aid.
Federal Work Study Students
Employed
310
238
192
WS Total
230
WS
Employed
128 161
105 116
110 149
87 114
FWS
FWS
Employed
SBCWS
SBCWS
Employed
Federal work study 2012-2013
Federal work study 2013-2014
74% of Work Study (WS) students maintained at least one job during the 2013-2014 academic year.
72% of Federal Work Study (FWS) students maintained at least one job during the 2013-2014 academic
year.
76% of Sweet Briar Work Study (SBCWS) students maintained at least one job during the 2013-2014
academic year.
Since the previous academic year, there has been an overall increase in the number of total Work Study
students employed on campus, the number of FWS students as a percentage of all Work Study students, as
well as the number of SBCWS students as a percentage of all Work Study students.
14
International Employment
The Office of International Studies provided a list of International students in May 2014.
77% of International students maintained at least one job during the 2013-2014 Academic Year.
Student Wages
The 2013-2014 Pay Scale for Campus Student Employment is utilized as a guideline for establishing pay
rates. Generally, returning students will have increasing responsibility, and therefore an increase in their
pay.
Wage information was captured in a Sagan report in April 2014.
The Pay Scale is as followed:
Class I - $7.25 per hour
Class II - $7.60 per hour
Class III - $8.10 per hour
Class IV - $9.00 and above per hour
Percentage of Students in Each Pay Class
15%
30%
23%
32%
Class I
Class II
Class III
Class IV
Class IV wages are generally reserved for special events.
Conclusion
Campus Student Employment continues to research and develop Best Practices for all campus
employment procedures. The CSE Coordinator is continuing to assess procedures that were implemented
in the 2013-2014 academic year along with monitoring the response of supervisors and students to these
new procedures. This information will be synthesized to create a more intuitive protocol for supervisors
and students in regards to campus student employment. The end goal is to develop measures to ensure
maximum employment among Work Study students while creating more opportunities for all students to
access quality experiential learning opportunities while enrolled at Sweet Briar.
15
X. CAREER OUTCOMES SUMMARY REPORT – 2011-2014
It should be noted that during the 2012-2013 academic year the College introduced a new survey system
called Qualtrics. This software package systematized analysis of graduating student outcomes resulting
in a more sophisticated reporting format. The chart that IR developed (see below) captures the most
recent data available via Qualtrics and matches it accordingly to the new NACE National Outcome
Standards formalized in January of 2014. A formal outcomes report for the Class of 2014 will be
generated at the 6 months out point, and incorporated in the Qualtrics matrix below.
Class of
2011
at 2-years
Class of 2013
at 6-months
Class of 2012
at 6-months
Career Outcomes (Primary Outcome)1
# of Graduates2
# Status Known
Knowledge Rate %3
# with Career Outcome
% with Career Outcome
Total # All Emp, Serv & Mil Serv4
Total % All Emp, Serv & Mil Serv
# Furth Ed (CE)
% Furth Ed (CE)
Employment Outcomes
# Employed
% Employed
# Primary
# Secondary
Further Education Outcomes
# Further Education
% Further Education
26
13
# Primary
# Secondary
135
117
87%
114
97%
87
74%
26
22%
104
79
76%
73
92%
57
72%
16
20%
154
121
79%
116
96%
79
65%
36
30%
96
82%
68
86%
86
71%
87
9
57
11
79
7
39
33%
18
23%
41
34%
16
2
36
5
Notes:
1
According to the new NACE First-Destination Standards/Protocols (January 2014), the Career Outcomes Rate is now used in lieu of the term
"placement rate" and describes graduates who fall into the following categories: employed (full- and part-time), participating in a program of
voluntary service, serving in the U.S. Armed Forces, or enrolled in a program of continuing education.
2
Each year's graduating class includes those students who completed degrees (baccalaureate) between the periods of July and June 30 each
year.
3
The term “knowledge rate” defines the percent of graduates for which the institution has reasonable and verifiable information concerning
the graduates’ post-graduation career activities. According to NACE standards, institutions should strive for a minimum of 65 percent.
4
The "employed" category includes those students employed in a postgraduate internship or fellowship.
16
XI. DIVERSE ENDEAVORS UNDERTAKEN BY THE
CLASS OF 2014
Laura Albenesi - Teaching Assistantship Program Metz/Nancy, France - French Embassy in Washington,
DC
Hannah Atwood – Showroom Manager – West Coast Industries
Grace Caskey - Electrical Engineer – Fleetwood, Goldco, and Wyand
Bethany Dearden - Medical Scribe at Alexandria Virginia’s Innova Hospital
Anna Donko - Teaching in Chile
Kaitlyn Fleming - University of Minnesota - Ph.D. – Medicinal Chemistry
Brittany Griffith – Offer (Task Rabbit), Girl Scouts of America
Olivia Hurst – UNC-Charlotte – J.D. - School of Law
Annie Imbrie - CIEE Teaching Abroad Program – South Korea
Chelsea Kane - EVP-COO Management and Budget Intern at the University of Virginia
Elizabeth Kilgallin – Campus Program Manager - Network of Enlightened Women in D.C.
Flora Li - Virginia Tech - Ph.D. - Economics
Melissa Monterosso - Penn State - Engineering Program
Rebecca Merves - New York University’s Summer Publishing Institute
Sarah Muth – Walt Disney World - Attractions
Nina Rezai – Marketing Manager – Persian Rugs and More
Chiquita Sharp – University of Virginia – Masters - School Counseling
Lilian Tauber - Durham University - MA - International Relations
Laura Tullos - Lynchburg College - Accelerated Nursing Program
Phoebe Xiaotong - UNC-Chapel Hill - Ph.D. - Bio-Statistics
17
XII. 2013 – 2014 Goals & Accomplishments
 To actively participate and take on leadership roles in the evolving discussions of student success. To work
to integrate career development more substantively and synergistically within the culture of Sweet Briar
College. Measurements: Identify any new programs, strategies, or initiatives implemented by the committee and
their impact on students. Assessment instruments and strategies to be developed.











The First Annual Internship Match Up Fair with 50 Local Lynchburg Employers (Sept. 11. partnered with
Lynchburg College, Randolph College and Lynchburg Chamber of Commerce).
The *new* Challenge: Federal Government Career Expo (Nov. 13). The event hosted by the Challenge
College Consortium (Lynchburg, Hollins, Roanoke, Randolph, Hampden-Sydney, VMI and Sweet Briar).
This expo featured several distinguished alumnae and government recruiters representing organizations such
as: The US State Department, CIA, Homeland Security, National Geospatial Intelligence Agency, and local
government offices. The panelists/recruiters provided valuable career information and networking
opportunities.
Career Services hosted *two new* successful Field/Major Specific panels this year.
o Life Science: Health/Medical Careers (Oct. 23rd)
o History, Anthropology, Art History, Arts Management Careers (Feb. 26th)
Assistant Director developed partnerships with faculty regarding academic Internships (e.g. Education with
school districts; Arts Management Internships and scholarship/stipends with Karol Lawson & Ursula Kuhar;
Several internships developed by collaboration with the Alumnae/Development Office for 2014. Washington
Center Internship program with Government faculty).
Senior Director participated in special Student Task Force Committee for the development of a First Year
Seminar & continues to collaborate with appropriate faculty & staff with the further assessment and
development of First Year & Sophomore programs.
Assistant Director partnered with faculty (anthropology, business, & engineering) to provide resume/cover
letter & MBTI assessment workshops in the classroom.
Both the Senior Director & Assistant Director outreached to employers/recruiters (GE, Bank of America,
Dept. of Homeland Security, National Guard, USMC, etc.) and brought them to campus for information
sessions & interviews.
Career Services has deployed a new on-line career development resource FOCUS-2 to bring SBC students a
new self-guided, interactive program designed to help them select the right college major and plan their
career based on their personal interests, values, skills, personality, and aspirations.
The Assistant Director has partnered with the Faculty, CCL (First Year & Sophomore Programs) and the
Leadership Certificate Program to bring about the following programs and activities: Career/Major
Exploration with Focus 2: An Online Career, Major & Education Planning System (3 sessions on Feb. 21st)
and the Myers-Briggs Assessment Exercises (Jan. 28th, Feb. 13th, Feb. 25th.) & Resumes/Cover Letters
(March 20).
One-on-one counseling appointments with First years and sophomores are on the rise from last year due to
additional targeted outreach. Efforts dovetail with CCL efforts to engage and retain first and second year
students.
Other collaborations are focused on the following: Equal Pay Day, Leadership Conference, First Generation
Success Committee and Student Success Initiatives.
Measured/Used: Career Services partnerships and programming, including new programs and initiatives
for student success, are highlighted in the Strategic partnerships for student success section of the Annual
Report.
5 Column Model: Goal #4 – Career Services staff will utilize both internal and external constituents to build
collaborative relationships that maximize offerings and result in effective programming and/or opportunities
for students. See CS SACS five column Model for results and use of results.
CCL Division Goals: Diversity: Working with an increasing number of students results in a greater
understanding of diverse personalities, styles, etc. This assists with programming as Career service’s looks
at new ways of reaching out and connecting.
Strategic Plan: Expand whom we serve...inclusive, engaged community.
18
 Continue developing a newly designed Campus Student Employment hiring process in an effort to employ
more students. Assess this new Campus Student Employment hiring process to evaluate its effectiveness.
Evaluate new and initiated ideas for Campus Student Employment in so far as efficient communication.
Measurements: Garner feedback and survey supervisors and students on the new processes



During the 2013 academic year, 397 individual students were employed in 753 campus jobs.
The Office of the Registrar reported that there were an average of 580 full-time undergraduate students
enrolled during the 2013-2014 academic year. Thus, 55% of full-time undergraduate students were
employed on campus. The percentage of students employed on campus by is consistent with the previous year.
Campus Student Employment continues to work in support of the College’s strategic plan and Co-Curricular
Life’s mission by increasing efficiencies within the department and holding students accountable through
intentional outreach. Specifically, some of these projects include (and have included) developing new CSE
student programs, updating payroll procedures, sophisticating the on-boarding process, and creating new
opportunities for research and development. Crafting measures to ensure maximum employment among
Work Study students and creating more opportunities for all Sweet Briar students remains at the forefront of
all CSE activity.

Barbara Watt Donelson has been named the new Campus Student Employment Coordinator/Office Manager
as of March 2014. She brings a strong set of professional experiences with her to this important position. She
plans to continue working on initiatives begun previously that involve analyzing the student wage
departmental budgets and student job allocations in an effort to provide students with more opportunities for
employment.
Measured/Used: Because of transitions within the CSE area, new measures of assessment will be developed
as the new CSE Coordinator continues her evaluation and analysis of CSE policies and procedures.
5 Column Model: Goal #4 – Career Services staff will utilize both internal and external constituents to
build collaborative relationships that maximize offerings and result in effective programming and/or
opportunities for students
CCL Division Goals: through the development and implementation of more efficient CSE administration
and potential new job creation students and supervisors will experience a greater sense of wellness.
Strategic Plan: Additional opportunities for experiential learning...expanding whom we serve.
 To continue to investigate, implement, and develop information technology as it relates to Career
Services. Emphasis will continue to be on the Career Services website, blog, and Facebook page, but new
efforts will be made to assist students to better utilize LinkedIn. A new Focus 2 Career Development
system will also be brought online for the 2013-2014 school year. Measurements: Survey students
specifically on virtual presence; also monitor Facebook, Blog, Focus 2, and LinkedIn statistics on usage.

The Assistant Director has partnered with the Faculty, CCL (First Year & Sophomore Programs) and the
Leadership Certificate Program to bring about the following programs and activities: Career/Major
Exploration with Focus 2: An Online Career, Major & Education Planning System (3 sessions on Feb. 21st)
and the Myers-Briggs Assessment Exercises (Jan. 28th, Feb. 13th, Feb. 25th.) & Resumes/Cover Letters
(March 20).
Measured/Used: Examine utilization of digital resources, Focus 2 Career Major Planning Program,
Experience E-recruiting, Facebook friends, SKYPE for interviewing, etc.; review these metrics then look at
ways to increase the Career Service’s digital footprint.
5 Column Model: Goal # 1 – Provide multiple opportunities for students to receive information.
Goal # 4 – Students will gain information on resumes/cover letters, interviewing.
CCL Division Goals: Diversity – Reaching out to a continually growing diverse array of constituents
through digital means.
Strategic Plan: Guarantee digital sophistication…”digitally-sophisticated” classrooms and other learning
spaces…. Expand whom we serve.
19
 To continue to work with CCL on a variety of collaborative projects and initiatives to include Wellness
and Civility and Diversity. Measurements: Student feedback from collaborative programming.





The Assistant Director established a partnership with Member One Credit Union to provide Financial
Literacy/Financial Education Wellness workshops. These will begin in Fall 2014.
The Career Center participated with other departments on campus for the spring into Health Wellness Event on
Friday, April 11, 2014 to showcase what we do to build the campus community’s wellness -- helping students
prepare for their future career wellbeing.
The Assistant Director was selected to serve on the First Generation Student Planning Committee focusing on
new student initiatives for the 2014-2015 academic year.
The Senior Director has taken an active role toward Student Success, serving on several Student Success
committees to implement new ideas and support the new First Year Program, ARCHES.
Career Services staff continues to be actively engaged in important and strategic College committees to include:
Assessment Committee, (both overall and Gen Ed. Oral Skills), External Awards, Student Success Committee, and the
developing 1st Generation Student Planning Committee. CS staff is also engaged in developing a new Alumnae Mentoring
Program in collaboration with the Assistant Dean of First Years and Sophomore Programs and the Alumnae/Development
Office.
Measured/Used: Student evaluations; feedback from colleagues and other stakeholders.
5 Column Model: Goal # 4 - Career Services staff will utilize both internal and external constituents
to build collaborative relationships that maximize offerings and result in effective programming
and/or opportunities for students
CCL Division Goals: Diversity: Working with an increasing number of faculty results in a greater
understanding of diverse personalities, styles, etc. This assists with programming as Career
service’s looks at new ways of reaching out and connecting.
Strategic Plan: Expand whom we serve...inclusive, engaged community.
 To continue to strengthen internship programming numbers Measurements: Evaluate internship program
attendance, examine overall internship numbers, and review student and employer internship survey
instruments.


Fall and spring semester internship numbers continued to show an increase in student participation from
previous years. According to NSSE 2013 (the latest version available) Sweet Briar College Seniors (the
selected class) participated in internship/field experiences at a rate of 83%. This is 20% higher than
students from peer institutions (Women’s Colleges) and 26% higher than other liberal arts colleges.
Assistant Director developed partnerships with faculty regarding academic Internships (e.g. Education with
school districts; Arts Management Internships and scholarship/stipends with Karol Lawson & Ursula Kuhar, The
Friends of the Art Internship Stipend, the VMFA Internship Stipend, and the Arts Connection-ODU internship
and stipend.)
Measured/Used: Number of internships, numbers of programs – an analysis of this data can be
found under the Internship Program of the Annual Report.
5 Column Model: Goal #1-1.1-1.4 – Provide multiple opportunities….Students will take
advantage….students will understand the process…
CCL Division Goals: Diversity – The creation of more internships allows for a greater diversity of
both students to participate in them, and types of internships available.
Strategic Plan: Expand whom we serve…additional opportunities for experiential learning….
 To strategically reach out to faculty in targeted academic departments to develop new ways of partnering
on program development or other initiatives. Special emphasis will be on outreach to the
Alumnae/Development Office. Measurements: Capture the number of outreach appointments and the
resulting initiatives; survey students and other stakeholders on the outcome.


The Assistant Director provided outreach through classroom presentations on resumes/cover letters and mock
interviewing for the following professors: Dr. Loftus, Dr. Calvert, Dr. Brinkman and Dr. Durham.
The Assistant Director also provided Myer-Briggs Assessment to Dr. Sandy Duis’ class, Dr. Calvert’s class,
and to LCP I.
20
Measured/Used: A presentation of these efforts can be found under the Overview of CSC Career
Development Programming and Partnerships for Student Success sections of the Annual Report.
5 Column Model: Goal #4 - Career Services staff will utilize both internal and external constituents
to build collaborative relationships that maximize offerings and result in effective programming
and/or opportunities for students.
CCL Division Goals: Diversity: Working with an increasing number of students results in a greater
understanding of diverse personalities, styles, etc. This assists with programming as Career
Service’s looks at new ways of reaching out and connecting.
Strategic Plan: Expand whom we serve...inclusive, engaged community.
 Work to increase senior outcome numbers vis a vis employment and advanced study (Graduate School).
Measurements: Review graduating outcomes and compare them to previous years.
Measured/Used: Senior and Qualtrics surveying methods
5 Column Model: Goal # 4 - Career Services staff will utilize both internal and external constituents
to build collaborative relationships that maximize offerings and result in effective programming
and/or opportunities for students.
CCL Division Goals: Diversity: Working with an increasing number of students results in a greater
understanding of diverse personalities, styles, etc. This assists with programming as Career
Service’s looks at new ways of reaching out and connecting.
Strategic Plan: Expand whom we serve...inclusive, engaged community.
 In partnership with Institutional Research continue to implement and develop the newly designed
outcomes reporting and survey system (Qualtrics). Measurements: Examine the ease of information
retrieval, analysis, and dissemination.
Measured/Used: A Qualtrics created Outcomes Grid has been created and can be viewed in the Career
Outcomes Summary Report of the Annual Report.
5 Column Model: Enhanced data analysis will contribute to Goal # 3 …students will have successful
outcomes.
CCL Division Goals: Assist with the drive towards greater data based assessment and accountability.
Strategic Plan: Data driven decision-making.

According to the latest NSSE Survey Sweet Briar students continue to report strong outcomes when it comes
to benchmarking against the College’s peer groups. Students are reporting higher than their peers for career
development related categories. The Senior Director continues to work closely with Institutional Research to
establish a new and more informative way of capturing, analyzing, and reporting on graduate outcomes data
through the utilization of the Qulatrics Survey System. Please visit http://sbc.edu/ir/outcomes to see this
information coalescing. The Class of 2014 is engaged in their career pursuits with the majority having visited
with Career Services and as usual, many are reporting graduate school acceptances and full time employment.
 The staff of the Career Services Center will work to be more visible on-campus outside their normal
working hours. Efforts will be made to attend more student athletic, academic, and fine arts programs, as
well as other college sponsored activities. Measurements: An in-service evaluation meeting will take place at
the end of each semester to gauge progress and chronicle staff attendance at various events.
Measured/Used: Self-reflection, analysis of employee participation.
5 Column Model: Goal # N/A
CCL Division Goals: Civility
Strategic Plan: Expanding whom we serve
21
XIII. Additional Selected Accomplishments 2013-2014
 Sweet Briar College was nationally ranked for providing excellence in CAREER SERVICES for the 20132014 academic year. This is the fifth year that SBC Career Services has made the top ten in the Princeton
Review.
 The Assistant and Senior Director participated in Admissions Accepted Applicant Weekend presentations.
 The Assistant and Senior Director participated in several classroom and/or departmental outreach
presentations.
 The Assistant Director coordinated an Internship Spotlight Panel involving students that interned in the
summer of 2013, to share with the student body their internship experiences.
 The Senior Director and Assistant Director continue to develop and utilize employer contacts through NACE
Link, Experience, Career 15, and the networks inherent to NACE, SOACE, VACE, etc.
 All Career Service’s staff regularly assists SBC alumnae with career related issues with the majority being
served by the Senior Director. The Senior Director and Assistant Director also work closely with other
individuals both inside and outside of the Sweet Briar community.
 Career Service’s staff continues to provide regular workshops and other programming focused on common
career development topics such as resumes/cover letters, interviewing skills, job search strategies, etc.
 The Assistant Director is regularly asked to present MBTI to student constituents including Professor Loftus’s
Business Lab class, Professor Suzanne Calvert’s Business Management class, Professor Duis’ Psychology
class, and Joan Lucy’s LCP I group.
 The Senior Director continues to be the advisor to the Day and Turning Point students working to find new
ways to partner with various campus constituencies in an effort to better the experiences of that student
population.
 The Senior Director serves on two local community services Board of Directors; the Center for Adult
Learning and Literacy, and the Amherst County Department of Social Services.
 The Senior Director continues to serve on the VFIC’s Career 15 Strategic Career Initiatives Advisory Board.
 The Senior Director and Assistant Director continue work to ensure that SBC students have opportunities to
learn about, and travel to, other regional career events such as UVA’s Job & Internship Fair and the Career
Premiere event in Salem, VA. The Senior Director again partnered with the Directors of Lynchburg College
and Randolph College to put on the annual Tri-College Education Career Fair.
 The staff of the Career Services Center utilized funds from the VFIC to help fund the annual Dress for
Success: Evening of Etiquette Fashion Show program hosted by a Jockey Person to Person Representative and
to further update Career Services Center resources.
 In an effort to address the continuing tough economy the Senior Director scheduled regular student workshops
and roundtables for students to learn about effective strategies to navigate a tough economy during their job
searching.
 Career Services student appointment numbers and programming numbers continue to exceed national
averages.
22
XIV. Career Service Center Goals for 2014 -2015
 ARCHES – Student success participation and administering FOCUS 2 classes




Measured/Used: ARCHES and teacher evaluations
5 Column Model: Goal # Goal 2 and 4
CCL Division Goals: ARCHES, 1st year and 1st generation support, balancing the social dynamic
Strategic Plan: Expand who we serve, culture of excellence, inclusive, engaged community
 Campus Employment – Process improvement & efficiency. Budgeting/Position research and
analysis




Measured/Used: Analysis of new job creation and budgetary efficiencies
5 Column Model: Goal # N/A; Possible new goal creation for 2014-15
CCL Division Goals: Productive responsible members of a world community
Strategic Plan: Expand who we serve, define size and ratios
 Information Technology – Continued social media presence and implementation of FOCUS 2
through ARCHES




Measured/Used: An analysis of the number of students utilizing Focus 2, Facebook, Experience etc.
5 Column Model: Goal # 1 and 3
CCL Division Goals: ARCHES, 1st Year, and 1st Generation support
Strategic Plan: Guarantee digital sophistication, data driven decision making, expand who we serve
 Engage with CCL on new collaborative projects to include Common Ground, Sophomore &
First Generation Programs, and Non-Residential students.




Measured/Used: Annual reporting on programmatic numbers and types
5 Column Model: Goal # 4
CCL Division Goals: Balancing the social dynamic, 1st year and 1st generation support
Strategic Plan: Inclusive, engaged community, expand who we serve, respectful, rewarding workplace
 Further develop current internships and create new internship opportunities.




Measured/Used: Annual internship reporting and NSSE benchmarking
5 Column Model: Goal # 1
CCL Division Goals: Productive, responsible members of a world community
Strategic Plan: Confident, competitive graduates, expand who we serve, culture of excellence
 Continue to ensure outcomes and programming efforts outpace national benchmarks (NSSE
and NACE).




Measured/Used: Annual reporting statistics, NSSE, NACE benchmarking
5 Column Model: Goal # 4
CCL Division Goals: Productive, responsible members of a world community
Strategic Plan: Confident, competitive graduates, culture of excellence
23