Career Services/Student Employment Annual Report University of North Dakota Fiscal Year July 2013-June 2014 Submitted by Ilene Odegard, Director, Career Services/Student Employment PERFORMANCE OF THE UNIT During the 2013-2014 fiscal year, Career Services (CS) focused efforts on providing new and innovative ways of reaching out to students, serving their immediate needs but also preparing them for a lifetime of career development. Non-traditional programming was added to increase students’ awareness of Career Services. The Center also promoted the importance of internships and experiential learning as a way to help students achieve career success. A CS student survey conducted spring semester showed that 52% of the 310 respondents were aware of Career Services and had been served by them. As a result of hard work and creativity, Career Services increased the number of student experiences by 37% from the prior year. ACCOMPLISHMENTS “Firsts” Executed UND’s first Virtual Career Fair for Healthcare Majors, which offered networking/career opportunities to clinical and practicum students who were not physically on campus Incorporated aspects of StrengthsFinder within classroom presentations. Career Coordinators taught students how to better articulate their strengths during an interview and build on those strengths Created new presentations, appealing to specific groups of students: “How to Market Yourself with a Liberal Arts Degree”, “Personal Marketing: Interview Techniques and Bringing Out Your Personal Strengths”, “LinkedIn: Start Now!” Student Employment hosted the first Mini-Job Fair for students seeking part-time employment off campus. As a result of the event, 66 students received offers that day alone Implemented “Walk In Wednesdays”, where staff welcomed and assisted students who had not scheduled appointments Created and distributed a needs assessment survey for students. Data driven decisions were made to better serve all students, particularly online/distance students Created student learning outcomes for resume writing and a resume rubric to measure “before and after” improvement and learning Added a LinkedIn photo booth at the Career/Internship Fairs Began a Career Services Newsletter, which invited students to upcoming events 1 Increased Career Services presence on social media by establishing CS Facebook and LinkedIn accounts Strategically developed ongoing professional relationships with faculty, strengthening their engagement with Career Services. Faculty were sent congratulatory messages upon receiving promotions, tenure and research awards; CS captured faculty testimonials for marketing purposes Invested in a professional resume credentialing course for two staff members which enhanced their professional development CS was written into several curriculums: Nursing, Family Nurse Practitioner, Master of Social Work and Medical Laboratory Science (online programs) and Personal Marketing 201, University 10, Counseling 101-Career Exploration and Engineering Seminars “Student Outreach” Presented to classrooms regarding the importance of internships, experiential learning and networking in order to successfully transform their college to career experience Reconfigured the way Career Coordinators advised students by allowing them to work specifically within defined disciplines (working closely/ building strong relationships with faculty/department chairs) and serving as “liaisons” for their assigned college Incorporated “Meet and Greet the Employer” nights prior to Career/Internship Fairs, enabling students to informally get to know potential employers Co-presented with employers during students’ class times on, “How to Prepare for the Career Fair”, “What Employers are Looking For” and “Professional Dress: Business Attire or Business Casual?” Brought knowledge directly to the students, presented to Greek Life in their respective houses, students in their residence halls and student organizations during the evening hours “Campus/Community Collaboration” Began streamlining the posting process of employment/internship and co-op opportunities to faculty chairs for easier distribution to departments and students Director represented CS by serving on the SEM Retention committee, offering professional viewpoints and creating goals for CS which will enhance UND student retention Staff collaborated with entities on and off campus. Among them: Financial Wellness, Honor’s classes, Saturday Admissions, American Indian Student Services, Multicultural Services for Students, International Programs, Trio Programs, Alumni Association and Foundation, The School of Graduate Studies, the Center for Community Engagement and the GGF Young Professionals 2 Director represented UND by Co-Chairing a GGF Chamber Sub-Committee whose aim is to solve the workforce shortage in the Grand Cities Director represented UND on the Northern Valley Career Expo Steering Committee whose goal is to promote career awareness and educational opportunities to area high school students as they plan their futures CS staff served on the Student Affairs Professional Development and Staff Senate committees Career Coordinator represented CS by consulting with the Dean of Arts and Science and planned ways to serve them more effectively. As a result, CS will be included in an introductory class curriculum in the fall, Career Coordinator will attend A&S divisional meetings and will collaborate with their advisory board promoting internships and mentorships CHALLENGES As Career Services expanded with new programming and non-traditional ways of reaching out to students, staff roles changed and responsibilities were added. Adjustments needed to be made in order to cover all aspects of new programming, which at times presented time and scheduling challenges for staff Changing the perception of Career Services on campus and moving to a re-design of the center remains a challenge that CS embraces. Moving away from the appointment model of service delivery, increasing involvement with non-traditional programming and becoming actively aligned with faculty, deans and students remains a constant focus and a goal which is embraced PRIORITIES (3) Provide a collegial and effective campus portal that is streamlined for all departments along with providing exceptional customer service to all students, members of the university community and external audiences Redefine Career Services further by re-naming the center (emphasizing the holistic approach to career development) by creating a simply stated vision statement, and utilizing change to benefit all stakeholders: students, employers, faculty and alumni Increase the number of local internships by 10%, working with local employers as they begin their internship programs and with students as they plan their internship experiences With a commitment to student engagement focus, campus and community wide collaboration and a staff excelling in customer service, Career Services will continue to grow, redesign and remain a center of excellence and innovation 3