October 14, 2015
The 2015 Silverado – Engineered and Validated for
Demanding Customers
The 2015 Silverado Light Duty was especially built to be stronger, smarter and
more capable than ever before
DUBAI – The 2015 Silverado features a trio of new EcoTec3 engines, a quieter and
more comfortable cab, a refined interior with connectivity, improved ride and
handling, and ingenious solutions for managing cargo in the bed. Based on this, it is
no surprise that the team that built the Silverado went to extremes to design a truck
that would exceed the demands of the customers.
For example, the Silverado underwent more than 6 million miles of durability testing
in the torture chambers at the Milford Proving Ground, over the deserts and
mountains of Nevada and across the frozen flats of Kapuskasing, Ontario.
That’s equivalent to 240 trips around the earth. In addition, the trucks accumulated
more than 7 million real-world miles during final testing, bringing total test miles to
more than 13 million.
The increased power, torque and efficiency of the EcoTec3 engine family resulted
from an unprecedented level of computer analysis, including extensive computational
flow dynamics, to optimize the burning of air and fuel in the cylinders. More than 10
million of hours of computational analysis went into the engine program. And more
than 6 million hours – about 685 years’ worth – of analysis went into the advanced
combustion system alone.
Even the basics, like the new inlaid doors, were tested to the extreme, with the doors
undergoing nearly 150 truck lives’ worth of testing.
Founded in 1911 in Detroit, Chevrolet is now one of the world's largest automotive brands,
doing business in more than 140 countries and selling more than 4.9 million cars and pickups
a year. Chevrolet provides customers with fuel-efficient vehicles that feature spirited
performance, expressive design, high quality and outstanding value. The Chevrolet portfolio
for the Middle East features award-winning passenger cars such as the Spark, Sonic, Cruze,
Malibu, Impala, Camaro and Corvette; crossovers such as the Captiva and Traverse; and,
SUVs and pickups including the Tahoe and Silverado. Chevrolet also offers customers a highlevel aftersales service experience through Chevrolet Complete Care. More information can
be found at www.chevroletarabia.com.
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Contacts:
Farah Amhaz
Regional Communications Manager
Tel: (+9714) 314 3920
E-mail: farah.amhaz@gm.com