DIFFA’S DINING BY DESIGN HITS NEW HEIGHTS
Spectacular Tabletop Display & Fundraiser Grows Into New Space
Pier 92, NYC
March 19 - 23
New York, NY (February 2015) - DIFFA (Design Industries Foundation Fighting
AIDS) will once again bring together a talented group of designers highlighting
the hottest new trends to help in the fight against HIV/AIDS at its 18th annual
DINING BY DESIGN (DBD) event. This year's edition (March 19 – 23) will be a
record-breaking one, as participation in the exhibit has grown so rapidly that it
has expanded into 30,000 square feet at Pier 92, co-located with the
Architectural Digest Home Design Show at Pier 94. As is the case each year, the
two shows offer a double dose of design as one ticket offers access to both
events.
Each year, DIFFA transforms a raw space into a showcase of magnificent, overthe-top dining environments in support of the cause. The stunning setting plays
host to a public viewing, as well as an ever-popular cocktail party and gala
dinner. New this year will be special DIFFA programming in the Architectural
Digest Home Design Show theater, as well as docent led tours of the dining
displays. The exhibit will feature 50 outstanding dining installations and counting
by Benjamin Moore & Cosentino designed by Tyler Wisler, Hickory Chair, Roche
Bobois Paris, Ralph Lauren Home, Beacon Hill designed by Corey Damon
Jenkins, Anthropologie, Kravet Inc. designed by Hunt Slonem, New York Design
Center designed by Marks & Frantz, Arteriors Home, Calvin Klein Home, Echo
Design, ESSIE by Robert Verdi, Horchow, M Moser, Moen, Rockwell Group,
Spin Ceramics designed by Kitty Hawks, Stacy Garcia New York, Hermès of
Paris, and many more. There will also be tables from leading New York City
design schools.
Johanna Osburn, executive director at DIFFA, remarks, “We are excited that
DINING BY DESIGN is back and bigger than ever this year. Whether it is our
longtime DIFFA benefactors or designers and brands that are joining us for the
first time, the demand to participate has been off the charts. Beyond making this
year’s DBD one for the books, we hope that this uptick in support is an indicator
of increased awareness. HIV/AIDS is still a critical issue, which affects the lives
of many. It is our goal to convey that message while offering a thought-provoking
and memorable design experience that helps raise much needed funds.”
After DINING BY DESIGN New York is completed, it will travel to cities across
the country. The nationwide DINING BY DESIGN tour has raised $17 million for
DIFFA and its regional chapters since its inception.
Media Sponsors include: Architectural Digest, The New York Times, Interior
Design Magazine, and Manhattan Magazine
The full schedule of events for DINING BY DESIGN New York is as follows:
COCKTAILS BY DESIGN
Thursday, March 19, 7-10PM
Designers and guests will mingle and explore the dazzling installations while
sampling treats from NYC’s top restaurants and gourmet food purveyors. Food
will be paired with delicious wine from Oyster Bay Wines, as well as cocktails by
Patrόn. Guests will have the opportunity to bid on the silent auction featuring a
wide array of art, photography, travel, hospitality experiences, and more. Tickets
are available at $150 until March 6, $200 after, or until capacity.
PUBLIC TABLE VIEWING
Attendees can explore the latest in design trends as they view the creative
installations and shop the silent auction.
Thursday, March 19, 11 AM–3 PM, Open to Design Trade and VIP Consumer
Ticket Holders. All tickets include admission to the Architectural Digest Home
Design Show at Pier 94. A portion of all ticket sales will benefit DIFFA.
Admission is complimentary for design-trade members who register online
(requires two forms of professional credentials) and includes a one-year digital
subscription to Architectural Digest. On-site design-trade tickets are $40. VIP
Consumer tickets are $95 and include exclusive access to Design Trade Day, a
gift bag, a one-year digital subscription to Architectural Digest, and admission to
the Architectural Digest Home Design Show cocktail reception from 5–7
P.M. Tickets are good for re-entry throughout the duration of the show.
Friday, March 20—Saturday, March 21, 11AM-7PM, Sunday, March 22,
11AM-6PM. Open to the Public. Tickets are available for $30 in advance at
ADHomeDesignShow.com. On site tickets are $40. Ticket price includes free
access to The Architectural Digest Home Design Show. A portion of all ticket
sales will benefit DIFFA. Tickets are good for re-entry throughout the duration of
the show.
DINING BY DESIGN GALA
Monday, March 23; 6:30-11PM
At this special event, guests are invited to dine among the impressive
installations to enjoy a festive evening and the ultimate dining experience with
A&D industry friends and fans of great design. Tickets are available at $500 until
March 13; $600 after, or until capacity
For more information or to purchase tickets, please visit www.diffa.org or call
(212) 727-3100.
Media Contacts:
Danielle McWilliams/Alexandra Zwicky
Novità Communications
Danielle@novitapr.com/alexandra@novitapr.com
About DIFFA
DIFFA: Design Industries Foundation Fighting AIDS raises awareness and grants funds to
organizations that fight HIV/AIDS by providing treatment and direct care services for people living
with or impacted by the disease, offering preventative education programs targeted to populations
at rick of infection, or supporting public policy initiatives. DIFFA is one of the largest funders of
HIV/AIDS service and education programs in the United States, mobilizing the immense
resources and creativity of the design community. Since its founding in 1984, DIFFA has
emerged from a grassroots organization into a national foundation based in New York City with
chapters and community partners across the country that, working together, have provided more
than $40 million to hundreds of HIV/AIDS organizations nationwide. www.diffa.org.
About Architectural Digest Home Design Show
The 14th annual Architectural Digest Home Design Show, held from March 19-22 at Pier 92 and
94 in New York City, showcases the best in the home design and luxury market. The four-day fair
features more than 400 premium brands and covers a range of categories including: furniture,
accessories, art, kitchen and bath products, flooring, rugs, carpets, electronics, ceramics, stone +
tile, wall covering, lighting, outdoor products, building products and more. From product launches,
theater programming and special events, the show is a must-attend for the industry’s top
professionals and discerning consumers. It is free to design trade who pre-register online. The
on-site ticket fee for trade is $30. General (consumer) admission is $30 online and $40 at the
door. Ticket price includes full access to the exhibit hall, DIFFA’s DINING BY DESIGN table
viewing (co-located at Pier 92), ADHDS Café + Lounge, Theater and many more daily special
events. A portion of the proceeds of all ticket sales benefits DIFFA: Design Industries Foundation
Fighting AIDS. The Architectural Digest Home Design Show is produced by
Vornado/Merchandise Mart Properties Inc. (MMPI), hosted by Architectural Digest and cosponsored by The New York Times. www.ADHomeDesignShow.com