Abstract Stem cells portend promising cell-based modalities for treating a variety of illnesses. Animal models and, in certain instances, limited clinical trials suggest effective interventions for diseases like myocardial infarction and heart failure, Parkinson’s disease, multiple sclerosis, sensorineural hearing loss, spinal cord injury, and even perinatal conditions like periventricular leukomalacia. Properties of stem cells that are essential to many of these applications include: - certain cell lines exhibit pathotropism, the ability to home into areas of disease activity, providing a means of selectively targetting diseased tissue. - stem cells can be induced to engraft into host tissues. Subsequently, engrafted donor cells may support or restore biologic functioning of damaged tissues through a variety of hypothesized local effects, including: differentiation into local cell-types (explain more?) differentiation into non-local cell-types, altering the physical properties of the tissue. release of local (paracrine) factors supporting cellular regeneration potentiate endogenous repair mechanisms fusion with local cells modulation of the local inflammatory response - stem cell lines are self-renewing. Stem cells can be cultured in sufficient quantities to provide cellular grafts. - Stem cells are potential vectors for genetic engineering. Their therapeutic promise notwithstanding, unknowns and potential risks forestall broad access to cell-based therapies. Animal models and clinical studies report functional and symptomatic benefits for cardiac transplants with bone marrow stem cells and skeletal muscle stem cells. Animal models suggest benefits from transplantation with ACS, mesenchymal cells, and embryonic stem cells. However, the optimal cell types, patient selection and delivery protocols, comparative efficacies, mechanisms of action, and longer term risks of these treatments are largely unelucidated. Two particular risks relate to embryonic stem cell transplants, which, necessarily, are allogeneic: immunogenicity, and teratoma formation. In many cases, scant knowledge of disease pathogenesis limits the ability to understand or predict the effects of stem cell therapies. Adjunctive technologies have not advanced to a sufficient stage for rigorous evaluation of these therapies on a trial basis, let alone support of broad access. Current imaging technologies are limited in their abilities to detect, localize, and quantify the transplanted cells in vivo, so that transplant engraftment and survival can be analyzed clinically. Beyond that, standardized protocols for acquisition, expansion, storage, distribution, and quality assurance of stem cell lines are in their infancy. These unknowns might be tolerable for clinical trials, where clinical consent guidelines are rigorous, studies are carefully scrutinized for scholarly merit, and where the unusual risk knowingly accepted by patients is justified by potential patient and social benefit. However, there is widespread agreement that stem cell therapeutics are unready for routine access outside of clinical trials. Yet numerous organizations are providing exactly this sort of access, to patients who are willing and able to pay their prices and travel to their clinics, often located in locales where regulation is more lax or loosely enforced. EmCell, in Ukraine, provides embryonic stem cell transplantation, applying “several kinds of cell suspensions comprising different kinds of stem cells of different embryonic layers” against a long list of diseases that ranges from impotency to lymphoma. Medra Inc. provides “human fetal stem cell therapy”. On their websites, EmCell and Medra list neither contraindications nor risks of treatment, except to mention that immune rejection and graft versus host disease do not apply. Costs of treatment, borne entirely by the patient, are $10 000 to $15 000 and $25 000, respectively. This poster will identify organizations offering stem cell therapies by internet search. Commercial websites will be archived and analyzed, with particular attention to the - nature of treatment offered and conditions of access - therapeutic claims - indications - substantiation and evidence - risks - providers - aesthetic website impression We hypothesize that many of these sites will feature misleading and unsubstantiated claims, understated risks, and spurious indications. Documenting and analyzing stem cell offerings will demonstrate potential dangers to patients and to the public attendant on biotech hype and commercialization. Premature offerings that blur the line between “quackery” and legitimate science may set unrealistic public expectations, with implications for public attitudes towards the clinical research community and government regulators. Finally, the commercial nature of today’s stem cell offerings may be predictive of a commercial “frenzy” waiting on the heels of successful clinical trials.