INTRODUCTION SLIDE – PLEASE DELETE WHEN SENDING YOUR SUBMISSION
NEW ITEM SUBMISSION SLIDE PROCESS
Please note :
Slide presentation (ppt) is limited to one page, if multiple sizes/flavors or scents
are being submitted combine images/items onto one page and list all upc’s
All information on the following slide template must be included in the
presentation
Rename (Your Company Name Submission Date) Regional Whole Body New
Item Submission Slide
Submit to spwbnewproducts@wholefoods.com
Regional New Item Submissions need to align with the Category Review
Schedule, posted here:
http://www.wholefoodsmarket.com/vendor/wholebody_sopac/index.php
SAMPLE SLIDE – PLEASE DELETE WHEN SENDING YOUR SUBMISSION
ORGANIC CASTILE SOAPS
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Ingredients
Adults and Kids Everyday Gentle Cleansing
Great for skin, hair, hands & feet, shaving, bath, fabric, camping, pets, cars, Household and
kitchen.
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Whole Foods Market USDA Organic Castile Soaps are crafted in the USA from over 95% organic
ingredients
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Naturally produced using the time honored process of Saponification
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They are real soaps and do not contain any detergents or chemical sudsing agents
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Rich, gentle lather cleans and freshens. Moisturizes without leaving a residue
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Scented only with pure essential oils and extracts
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Made entirely without synthetic preservatives, petrochemicals, parabens or phthalates
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Biodegradable, Vegan, No Animal Testing
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Bottle is 50% Post consumer recycled plastic
Whole Planet Foundation Scanback for 30 days upon introduction 50¢ per unit
Whole Planet Foundation Ten Thousand Dollar Fund participation. Participation in the fund at $1000
per month for 10 months.
120 Day Demo Plan upon introduction to ensure the majority of stores in each region receive active
demo support, quarterly active and passive demos thereafter.
Promotional Support participating nationally and has two promotions scheduled for the second half.
Social Media Marketing Support Facebook, Twitter, and other online and social media platforms
including working with WFM Media and Marketing Teams.
Exclusive to WFM
After 1 year limited to only Natural Grocers.
First to market on all lines extension : up to 1 year Exclusive on new scents
LAVENDER
ORGANIC PYRUS MALUS (APPLE) JUICE, SAPONIFIED OILS (ORGANIC COCOS NUCIFERA [COCONUT] OIL, POTASSIUM
HYDROXIDE*, ORGANIC HELIANTHUS ANNUUS [SUNFLOWER] SEED OIL, ORGANIC SESAMUM INDICUM [SESAME] OIL,
ORGANIC SIMMONDSIA CHINENSIS [JOJOBA] SEED OIL), AQUA (PURIFIED WATER), ORGANIC LAVANDULA ANGUSTIFOLIA
(LAVENDER) OIL, ORGANIC CYAMOPSIS TETRAGONOLOBA (GUAR) GUM, ORGANIC ALOE BARBADENSIS (ALOE) LEAF JUICE.
•USED TO TURN OILS INTO REAL SOAP.
PEPPERMINT
ORGANIC PYRUS MALUS (APPLE) JUICE, SAPONIFIED OILS (ORGANIC COCOS NUCIFERA [COCONUT] OIL, POTASSIUM
HYDROXIDE*, ORGANIC HELIANTHUS ANNUUS [SUNFLOWER] SEED OIL, ORGANIC SESAMUM INDICUM [SESAME] OIL,
ORGANIC SIMMONDSIA CHINENSIS [JOJOBA] SEED OIL), AQUA (PURIFIED WATER), ORGANIC CYAMOPSIS TETRAGONOLOBA
(GUAR) GUM, ORGANIC MENTHA PIPERITA (PEPPERMINT) OIL, ORGANIC ALOE BARBADENSIS (ALOE) LEAF JUICE.
* USED TO TURN OILS INTO REAL SOAP.
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ALMOND
ORGANIC PYRUS MALUS (APPLE) JUICE, SAPONIFIED OILS (ORGANIC COCOS NUCIFERA [COCONUT] OIL, POTASSIUM
HYDROXIDE*, ORGANIC HELIANTHUS ANNUUS [SUNFLOWER] SEED OIL, ORGANIC SESAMUM INDICUM [SESAME] OIL,
ORGANIC SIMMONDSIA CHINENSIS [JOJOBA] SEED OIL), AQUA (PURIFIED WATER), ORGANIC PRUNUS AMYGDALUS (SWEET
ALMOND) EXTRACT, ORGANIC CYAMOPSIS TETRAGONOLOBA (GUAR) GUM, ORGANIC ALOE BARBADENSIS (ALOE) LEAF
JUICE.
* USED TO TURN OILS INTO REAL SOAP.
Organic Castile Soap
WFM Cost (Delivered) per unit $1.99
MSRP per unit $6.99
16oz
Almond
Lavender
012346789111 012346789112
WFM Cost (Delivered) per unit $2.99
MSRP per unit $12.99
32oz
Peppermint
Almond
Lavender
012346789113 012346789114 012346789115
In Store Launch 9/12/2012
Exclusive to Whole Foods Market – 1 year
Working on bi-lingual packaging
Samples sent to all Regional and Global – labels sent to Quality Standards
Peppermint
012346789116
COMPANY LOGO
PRODUCT NAME OR LINE DESCRIPTION
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PRODUCT(S) PHOTO
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Supplement/Drug Facts Panel & Other
Ingredients for Vitamins
Ingredient list for Body Care
Marketing Attribute(s)
Key Selling Point(s)
Product Attributes (Vegan, Vegetarian, Gluten-Free, Organic, Premium etc – attributes will be reviewed by WFM Quality Standards team)
Channel Strategy
Demo, Training & In Store Merchandising Strategy
Promotion Strategy
Product Name
WFM COST (Delivered) per unit $ X.XX
MSRP per unit $ X.XX
UPC – XXXXXXXXXXX
Size (tabs/caps/oz, etc)
In Store Launch Date– Month/2012 (must align with launch dates on category review schedule for any global launch)
Is this an exclusive to WFM? Yes/No (if yes please give timeline)
Samples sent? Yes/No