Power Point

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Europe is a small continent Transylvania is an entire world
Dracula Tours in Transylvania
Halloween Tours in Transylvania
“Live” Tours and Events
Transylvania LIVE
CONTENTS:
• Romania
• Vision
• Positioning
• Our Guests
• Strengths:
•
•
•
•
•
Company
Team
“Live” concept
Partners
Strategy
• Professional organizing of
events
• Transportation
• Accommodation
• Meals
•
Live tours and events.
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•
•
•
The general structure
Festivals
Things to see
Moments to live
Why Transylvania?
• Romania is a growing tourist destination: Romania was second on the list of
European countries that have registered a growth in the number of incoming tourists,
by 14%
• the name of Transylvania benefits of free publicity due to vampire legends
• Transylvania is a place where traditional ways of life are still preserved
Vision and Principles
Vision
Seeing the tourist circuits as live shows, will turn
Transylvania Live, the expert in Dracula Tours and Halloween in Transylvania
into the leader among tour operators valorising the double valence of Transylvania: legend
and tradition.
Principles
• travelling is most rewarding when it involves direct experiences of the characteristics of
the visited places
• the details make the difference
• sustainable tourism: both making use and preserving our traditions and mythology
Positioning. What makes us different.
• The creativity in conceiving the Dracula themed tours, our experience in event
organising and our knowledge of Transylvania and Romania allows us to design some of
the best itineraries;
•We are the only Romanian tour operator offering the possibility of enjoying Transylvanian
Halloween live.
•All events are focused on the tourist’s needs based on the principle of interactive shows
– we offer special happenings with medieval and traditional themes.
Our Guests
•Our literary – cultural Dracula tours and Halloween tours are conceived for people who
value authentic cultures and immersion in other lifestyles and are interested in Vampire
stories and the Dracula legends
In general our holidays are intended for people who:
• will appreciate being a living part of the picture
• are concerned for comfort and security and we setup our arrangement accordingly
Strengths. The “Live” Concept
Our name is the expression of our mission. We invite our tourists to
…Live Transylvania in all senses as well as to experience Transylvania… Live.
“Live” means:
• experiencing the Transylvanian lifestyle: dances, songs, cuisine, holidays
• in addition to classical tourism sites, visits to villages and homes of peasant craftsmen
• happenings which involve the tourists directly
• local professionals coordinating events
• taking part in the best Halloween Party from Transylvania
Strengths. Our company.
“Transylvania-Live” is a trade-mark of Transylvania Live –Expert
in Transylvania SRL
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tour operator license no. 4726 “Transylvania Live”
radio station
advertising agency
Activity gift Supermarket www.activitati-cadou.ro
20 - years event organizing experience (outdoors concerts and
festivals, charity events)
Sustaining our region through involvement in civic projects :
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•
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founding member of Tourist Information Centre in Turda
sponsor of belles-lettres national magazine "Echinox",
sponsor of Saint Daniel fundation, www.fundatiasfdaniel.ro
Strengths. Our managing team.
• enthusiasts in our mission to have our
guests enjoy Transylvania by the same passion
that Romanians do
Hertha Todea
General Manager, Travel Guide
• Mirela Potinteu
Events Manager
• Andreea Grozav
Sales Manager
• passionate for ethnography and legends
and dedicated to bringing them to life.
• we have been working together for the
revival of traditional festivals and holidays
• Alin Todea
Business Development Manager, Travel Guide
• Timea Fabian
Operations Manager
• Mihai Gheghesi
Special Efects Manager, Travel Guide
• Andreea Szocs
Marketing Manager, Travel Guide
• Mircea Crisan
Creative Director, Travel Guide
Strengths. Associations; Partners
Transylvania Live joined the deontology principles of the professional association of
travel agents; until 2012 it use to be member of American Society of Travel Agents ASTA
Our export partners:
BD Graiver
Let’s Travel Beverly Hill
Responsible Travel
Israel
USA
UK
Strategy: professional organizing of events
All of our special events are organized by professionals. We work with:
• Regional Centres for Preserving Tradition of Maramures and Brasov
• Community Cultural Centres in Sibiu and Fagaras
• City halls: The Festival at Prislop, Sighisoara and Jina
• Wine yards and wine factory
• British consultancy company
Strategy: transportation
We begin our Romanian experience from Cluj, Bucharest, Sibiu, Targu
Mures or Timisoara airport because:
• It offers excellent low cost travel from UK
• Is the most attractive way to travel in comfort to Transylvania
Strategy: transportation
•Road transportation
Halloween and DraculaTours
-for groups of 16 to 48 tourists - we can provide a luxury coach which offers refreshments, toilets and the
driver will stop when requested to do so – a MAN coach, 49 tourist seats, equipped with AC, toilets, foldable
seats, video, TV, refrigerator.
-for groups of 15 to 18 tourists the transportation is assured by a midi bus Isuzu Turquoise– 26 tourist
seats, equipped with AC, foldable seats TV, DVD, and refrigerator.
-for groups of 8 to 14 tourists the transportation is assured by a microbus Ford Tranzit, equipped with AC,
foldable seats, TV, video, refrigerator compartment.
- for groups of 5 to 7 tourists the transportation is assured by a microbus Mercedes Vito, 7 tourists seats,
equipped with AC, foldable seats, the guide will also be the driver.
- for groups of 1 to 4 tourists the transportation is assured by a car – BMW X5, Nissan Teranno or Nissan
Juke, equipped with AC, in this case the guide will also be the driver.
Strategy: accommodation & meals
• 3***, 4**** Dracula themed hotels, some of them described by our tourists as
“medieval fantasies with beds” (exception: accommodation for one night in traditional
country-inns during some of the tours)
• we assure the opportunity to enjoy the best in matter of Romanian, Hungarian and
Saxon cuisine
• special picnics in spectacular places in the middle of the nature
Strategy: guides
• For the Halloween and Dracula tours we use guides with minimum 7 years of experience in
Romanian tours, cultivated persons, intellectuals, with a good sense of humour, most of them
coming from the university medium or from educational management.
• Our guides are proud ambassadors of their country and they enjoy
very much their job
Strategy. Plan for success.
By respecting our principles and sustaining a strong network of
• suppliers,
• artists and
• event coordinators we created
an excellent customer
satisfaction oriented system.
Competitive advantage. Academicals support
Here’s how Professor Duncan Light from Liverpool Hope University describes us:
Your company is one of the few that understands the Western market for Dracula.
Your product appears to be very innovative!
For many Romanians Dracula means Vlad Tepes but for people from the UK, America
etc. it means of course the vampire Dracula.
I agree with those people who say that Dracula is a way to get foreign tourists into
Romania creating an opportunity to show them all the other things the country can
offer.
Live tours and events. The general structure.
• visiting and sightseeing : medieval castles and citadels as well as Transylvania's most
important cities and museums
• meeting craftsmen at their very workshop, tasting traditional food
• participating to happenings set up especially for our tourists
•a medieval Vampire Hunting,
•an evening sitting in Maramures,
•talking with the venerable artist Emil Muresan, the only one that paint using web spider
•participating at the Ritual Killing of a Livind Dead (as seen on Travel Channel)
•getting introduced in medieval techniques and tactics of fighting with the sword and shield
Live tours and events
EVENTS
Transylvanian
Dracula Tours
SPRING
SUMMER
Dracula Tours in
Transylvania
private tours
– on request
AUTUMN
Dracula Tours in
Transylvania
private tours
– on request
Dracula Tours in
Transylvania
guarantee departure
escorted tours
.
Dracula Tours in
Transylvania
private tours
– on request
WINTER
Halloween Dracula tours
Halloween shortbreaks
Halloween parties
private tours
– on request
Live tours and events. Things to see.
Cities: Bucharest, Brasov, Sibiu, Alba Iulia, Cluj Napoca, Bistrita, Baia Mare, Sighetu Marmatiei
Castles and medieval cities: Dracula’s Castle at Bran, Vlad Tepes citadel from Poenari, Dracula’s
castle-hotel from Borgo Pass and Turda, Sighişoara Citadel-Dracula’s Birthplace, Sibiu (European
Cultural Capital in 2007), Biertan (the fortified church), The citadels of Mediaş, Făgăraş, Braşov,
Râşnov, Alba-Iulia, the Royal Castle Peleş from Sinaia
Picturesque villages: Sibiel (near Sibiu), Huta Certeze (in The Land of Oaş), Bran (Ţara Bârsei),
Săpânţa, Ieud, Bârsana, Săcel (in Maramureş),
Museums: The open-air village museum in Sibiu, The Bruckental museum in Sibiu,
The Tower Museum in Sighişoara, The Arts Museum in Cluj, The Merry Cemetery Museum,
The Pleş family Ethnographic Museum of Ieud
People: the craftsmen of Săcel: Grigore Tulean, Vasile Susca - leather masks craftsman,
Emil Mureşan - the only spider web painter in the world
Live tours and events. Moments to live.
Vampire and Dracula themed events
•The Ritual Kiling of a livind Dead
•masquerade Vampire party
• The witch trial
Traditional:
• Dinner in the open air at the mouth of a cave (when the weather allows it)
• The open-air picnic lunch
• Evening sitting (traditional meeting of women who tell stories and work together)
•Carriage trips (optional in most of the tours)
Medieval :
•Participating in a medieval fight with Knights
•Visit, while the sun is setting, Dogarilor Tower in Bistrita, the Puppet exposition made by the
Venerable Misiuga, Baron of Dracula (RIP)
Press about Transylvania Live’s
Dracula Tours and Halloween in Transylvania
The Ritual Kiling of a Livind Dead was feature on Travel Channel
Fodor’s Travel Guide - placed Halloween in Transylvania with Vlad the Impaler –
Dracula Tour in Top Ten Must-Do-Adventures
Lonely Planet - Transylvania Live Dracula Tours -The world’s best vampirespotting locations
Chicago Tribune, LA Times, Men’s Journals, Woman’s Day, Fox News, Deutsche Welle,
BBC, Dailly Mirror are some of the prestigious publications that featured Transylvania Live’s
Dracula Tours and Halloween in Transylvania
details here http://www.visit-transylvania.us/transylvania-tours-in-the-press.html
Company Identification
Transylvania Live - Expert in Transylvania SRL
Tourism business licence number: 4726
Registration: J12/167/08
Unique code: 23075037
Administrator: Alin Todea
Agency’s insure against bankruptcy risk: Nr.629843 /25.02.2008
Account number: UniCredit Tiriac Bank, swift code: BACXROBU
IBAN RO 39BACX0000000200221001 for EURO
Office Address
Republicii Street, no. 28, first floor, zip code: 401167 Turda, Cluj county,
Romania, European Union
Gallery – Dracula Tours in Transylvania
Gallery – Halloween in Transylvania
Contact
USA, Canada- Toll-free:
866-376-6183
UK - Free-line:
0 808 101 6781
España: Llamada gratuita: 900 931 391
Transylvania Live Romania - Head office - Turda, Transylvania
Bucharest office
Tel/Fax: +40 364 411 666
+40 264 313 112
Tel:+40 364 405 642
+40 21 569 99 82
email
office @ visit-transylvania.us
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