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“Put the Power of Predictive Analytics
in the Hands of Clinical Researchers”
Filippos Katsampouris
Marketing Manager
Healthcare & Pharmaceutical Accounts
The Power of Predictive Analytics
Put the Power of Predictive Analytics in the Hands of Medical Researchers
Exploring & Utilizing Organizational Experience
DATA: Strategic asset of every organization.
It represents aggregate experience
Predictive Analytics: taps this rich vein of experience, mining it
to automatically generate predictive models.
RESULT
Acting upon the insight gained provides organizations with an
unprecedented opportunity for growth and development; evolving
to Predictive Enterprises.
Put the Power of Predictive Analytics in the Hands of Medical Researchers
Boundless wave of new applications
Although the term Predictive Analytics is usually used in Business Applications,
new innovations continue to expand the applications’ range.
Now including:
Supply Chain Optimization
Human Resource Management
Proactive Healthcare Marketing (by predicting health risk)
Science
Engineering
Medical Diagnosis
Pharmaceutical (drug discovery) applications
Put the Power of Predictive Analytics in the Hands of Medical Researchers
Predictive Analytics in Healthcare
Predictive Analytics Solutions deliver the knowledge & insight organizations need
in order to discover new medical procedures, streamline efficiencies and reduce
costs – resulting in better care for patients around the world.
Predictive Analytics enable healthcare organizations to:
• Support clinical research
• Improve disease management
• Monitor the quality of patient care
• Improve operational efficiency
• Maintain accreditation
• Combat healthcare fraud
• Protect public health
Put the Power of Predictive Analytics in the Hands of Medical Researchers
Predictive Analytics in Healthcare
Predictive Analytics Solutions deliver the knowledge & insight organizations need
in order to discover new medical procedures, streamline efficiencies and reduce
costs – resulting in better care for patients around the world.
Predictive Analytics enable healthcare organizations to:
• Support clinical research
• Improve disease management
• Monitor the quality of patient care
• Improve operational efficiency
• Maintain accreditation
• Combat healthcare fraud
• Protect public health
Put the Power of Predictive Analytics in the Hands of Medical Researchers
Handle Massive Amounts of Data
 analyze the best available external evidence
 find more effective ways to treat patients
 develop new treatment protocols
Put the Power of Predictive Analytics in the Hands of Medical Researchers
Benefits
 improve decision making
 identify patient care problems
 test procedure validity
Put the Power of Predictive Analytics in the Hands of Medical Researchers
…in the hands of Clinical Researchers
Put the Power of Predictive Analytics in the Hands of Medical Researchers
WRI Achieves Better Patient Outcomes
The Wesley Research Institute conducts
research aimed at discovering, testing and
refining new techniques for better diagnosis
and treatment of illness and disease.
PA helps WRI link science, medical research and clinical practice:
By using statistical analysis to evaluate the range of factors influencing the
success of medical treatments, doctors can pro-actively modify protocols to
improve the quality of care.
Put the Power of Predictive Analytics in the Hands of Medical Researchers
WRI Achieves Better Patient Outcomes (Cont’d)
Cardiology Section
• 4 years of data
• 2000 patients
• 350 variables per patient
RESULTS
 Faster more accurate diagnoses
 Fewer side effects
 New treatment options
Put the Power of Predictive Analytics in the Hands of Medical Researchers
CRI Optimizes Treatment & Enhances Clinical Outcomes
Centerstone Research Institute conducts
clinical research for the benefit of individuals
with mental illness.
PA helps CRI provide clinicians with accurate guidelines around the efficacy of
various treatments for mental health disorders, in order to improve patient
outcomes and contain costs:
By compiling and modeling data from patient experiences, clinical outcomes and
other sources.
Put the Power of Predictive Analytics in the Hands of Medical Researchers
CRI Optimizes Treatment & Enhances Clinical Outcomes (con’d)
Clinical researchers incorporate direct feedback
from patients into their treatment models.
RESULT
Took evidence-based medicine a step further towards practice based evidence,
delivering more personalized medicine.
Put the Power of Predictive Analytics in the Hands of Medical Researchers
LifeScan Improves Product Quality
LifeScan, a J&J company, is a leading maker of
blood glucose monitoring systems for people
with diabetes.
PA helps LifeScan analyze laboratory and clinic testing data to gain actionable
insight into manufacturing processes in order to produce a high volume
disposable product:
By using analytics to continually assess product quality throughout the
manufacturing process. Thus, allowing any defects to be identified quickly and
corrected before the product is released into full production.
Put the Power of Predictive Analytics in the Hands of Medical Researchers
LifeScan Improves Product Quality (con’d)
• 4 billion test strips
• 20.000 different data points
• 5.000 lots of strips every year
RESULTS
 5% increase in the number of batches that passed release testing
 Better performing product due to a more accurate and less time consuming
manufacturing process
Put the Power of Predictive Analytics in the Hands of Medical Researchers
Thank You
Filippos Katsampouris
Marketing Manager
Healthcare & Pharmaceutical Accounts
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