Association of Northern
German CCIs
–
Developing Micro-Lobbying
Services in Brussels for
Member Companies
Dr. Mary Papaschinopoulou
Zagreb – EU Conference
April 19, 2011
2
Contents
I.
IHK Nord: For the Northern German
Companies in Brussels
II.
Case Studies Micro-Lobbying
III.
Our Micro-Lobbying Business in
Numbers
IV.
Key Messages for Croatian Business
Dr. Mary Papaschinopoulou
Zagreb – EU Conference
April 19, 2011
3
I. IHK Nord: For the Northern German
Companies in Brussels
Association of Northern German CCIs…
• comprising 13 Northern German CCIs from
5 Northern German Federal States
(„Länder“)
…within a strong economic area
• including more than 600.000 member
companies
• representing 18 % of Germany‘s GDP
…with its own representation in Brussels
since 1959
Dr. Mary Papaschinopoulou
Zagreb – EU Conference
April 19, 2011
4
Customers
I. IHK Nord: Services of the Representation to
the EU
IHK Nord CCIs
Macro-Lobbying
(MAL)
• Proactive
interest representation
Services
(Focus: maritime industries:
transport, logistics, energy,
environment,foreign trade)
• Institution Building
in the CICs
• Creating strategic
networks
Dr. Mary Papaschinopoulou
Member Companies
Micro-Lobbying
(MIL)
EU Funding
Programs
• Corporate Diplomacy
• Monitoring of EU legislation
• EU funding
• State aid
• Anti-Dumping register and
newsletter
• Intervention in case of
trade barriers and restrictions
to market access
• Providing high-level contacts
to EU decision-makers
•Workshops and Seminars
Zagreb – EU Conference
• Screening of open calls
• Negotiation in
international consortium
• Application
• Project management
April 19, 2011
5
I.
Micro-Lobbying for Business –
Added Value for Companies
Systematic analysis and proactive shaping of the
business environment
create
solid planning basis
minimise
maximise
Risks
Dr. Mary Papaschinopoulou
Chances
Zagreb – EU Conference
April 19, 2011
6
Contents
I.
IHK Nord: For the Northern German
Companies in Brussels
II.
Case Studies Micro-Lobbying
III.
Our Micro-Lobbying Business in
Numbers
IV.
Key Messages for Croatian Business
Dr. Mary Papaschinopoulou
Zagreb – EU Conference
April 19, 2011
7
II. Case Studies
Micro-Lobbying
Pharmacovigilance
Air
Transportation
Tax
Offshore
Production of
Micro-Lobbying
(MIL)
• Corporate Diplomacy
• Monitoring of EU legislation
Oil and Gas
Photovoltaic
Production
Site
• EU funding
• State aid
Casting
Products from
Car Parts
Manufacturer
Interview
Interview with
EU Commissioner
Development EU
Competence
Dr. Mary Papaschinopoulou
• Anti-Dumping register and
newsletter
• Intervention in case of
trade barriers and restrictions to
market access
China
Cross-border
Waste
Shipment
• Providing high-level contacts to
EU decision-makers
•Workshops and Seminars
Zagreb – EU Conference
5 LitreContainers
April 19, 2011
8
II. Case Studies
Micro-Lobbying
Pharmacovigilance:
Monitoring of EU legislation
► Case: EU Commission plans “Pharma Package”
with different legislative measures for the
development of an EU safety monitoring system for
drugs (Pharmacovigilance).
► Aim: providing intelligence concerning single
contents of the package, its aims, the state of
procedure as well as Stakeholders Mapping and
Action Roadmap.
Dr. Mary Papaschinopoulou
Zagreb – EU Conference
April 19, 2011
9
II. Case Studies
Micro-Lobbying
Air Transportation Tax:
State aid
► Case: company fears for drop in revenues in
island air traffic due to air transportation tax.
Planned tax exemption is subject of the EU state aid
proceedings.
► Aim: providing intelligence concerning the state of
procedure and the options for action in the
Commission proceedings.
Dr. Mary Papaschinopoulou
Zagreb – EU Conference
April 19, 2011
10
II. Case Studies
Micro-Lobbying
Car Parts Manufacturer:
State aid
► Case: German car parts manufacturer complains
about public compensatory payment for workers
(state aid) that a competitor from another Member
State receives .
► Aim: fast action needed to prevent competitive
disadvantages; lodging a complaint with DG
Competition against unlawful state aid.
Dr. Mary Papaschinopoulou
Zagreb – EU Conference
April 19, 2011
11
II. Case Studies
Micro-Lobbying
Development of EU Competence:
Workshops and Seminars
► Case: company aims to optimise its “European
capability” (more active & systematical
representation of its interests in Brussels).
► Aim: designing a company in-house workshop for
TOP Management including a review of all activities
in EU Public Affairs, specifying aims & priorities and
agreeing follow-up measures.
Dr. Mary Papaschinopoulou
Zagreb – EU Conference
April 19, 2011
12
II. Case Studies
Micro-Lobbying
Offshore Production
of Oil and Gas:
Proactive Corporate Diplomacy
► Case: company assumes prototype testing and
technical calculations for pressure tanks and pipeline
systems. Which changes can be expected in the EU
legislation after Deep Water Horizon?
► Aim: monitoring developments on the EU level in
order to access new lines of action and markets for the
company.
Dr. Mary Papaschinopoulou
Zagreb – EU Conference
April 19, 2011
13
II. Case Studies
Micro-Lobbying
Photovoltaic Production Site:
EU funding
► Case: company plans investment or participation
in a photovoltaic production site in order to build a
new site in Turkey & Latin America.
► Aim: evaluating EU funding possibilities for a
photovoltaic production site.
Dr. Mary Papaschinopoulou
Zagreb – EU Conference
April 19, 2011
14
II. Case Studies
Micro-Lobbying
Casting Products from
China: Anti-Dumping
register and newsletter
► Case: EU Commission adopts anti-dumping
measures on cast-iron products from China.
► Aim: clarifying terminological uncertainties of the
underlying EU regulation; obtaining an exception for
malleable cast-iron.
Dr. Mary Papaschinopoulou
Zagreb – EU Conference
April 19, 2011
15
II. Case Studies
Micro-Lobbying
Waste Shipment:
Intervention in case of trade
barriers and market access
► Case: a specialist disposal company transports
steel scrap with a shipper to the Netherlands. The
police requires for their control the registration in the
Dutch NIWO list of both, the disposal company and
the appointed shipper.
► Aim: clarifying European law on cross-border
freight haulage.
Dr. Mary Papaschinopoulou
Zagreb – EU Conference
April 19, 2011
16
II. Case Studies
Micro-Lobbying
5 Liter Containers:
Intervention in case of trade
barriers and market access
► Problem: a prohibition order of the local German
government forbids a German company to sell fruit
juice in 5 liter containers.
► Aim: Applicable German law not compatible with
EU legislation; submitting a complaint to the DG
Internal Market; temporary suspension of the
prohibition order and repeal of the German legal
norm.
Dr. Mary Papaschinopoulou
Zagreb – EU Conference
April 19, 2011
17
II. Case Studies Micro-Lobbying:
IHK Nord Field of Competence
Advocacy
Ad hoc: lobby plan 
Filter / issues-management
Monitoring / intelligence 
Public Relations
Dr. Mary Papaschinopoulou
Zagreb – EU Conference
April 19, 2011
18
Contents
I.
IHK Nord: For the Northern German
Companies in Brussels
II.
Case Studies Micro-Lobbying
III.
Our Micro-Lobbying Business in
Numbers
IV.
Key Messages for Croatian Business
Dr. Mary Papaschinopoulou
Zagreb – EU Conference
April 19, 2011
19
III. Our Micro-Lobbying Business in Numbers
1000
886
900
847
806
772
800
700
600
500
400
300
238
200
90
84
100
87
72
23
0
2006
2007
Quantity
Dr. Mary Papaschinopoulou
2008
2009
2010
Working hours / year
Zagreb – EU Conference
April 19, 2011
20
III. Our Micro-Lobbying Business in Numbers
1%
1%
Proactive Corporate
Diplomacy
5%
12%
Monitoring of EU
legislation
38%
EU funding
Trade barriers and
market access
Contacts to EU
decision-makers
43%
Workshops and
Seminars
Dr. Mary Papaschinopoulou
Zagreb – EU Conference
April 19, 2011
21
Contents
I.
IHK Nord: For the Northern German
Companies in Brussels
II.
Case Studies Micro-Lobbying
III.
Our Micro-Lobbying Business in
Numbers
IV.
Key Messages for Croatian Business
Dr. Mary Papaschinopoulou
Zagreb – EU Conference
April 19, 2011
22
IV. Key Messages for Croatian Business
 EU Regulation and EU-Funding matters!
 Proactive and systematic EU-Lobbying offers Croatian
companies a competitive advantage!
 Croatian Chambers and Associations will play a
pivotal role in the drafting and implementation of
EU Regulation and EU Funding Schemes !
 Time for Action: Engineer now your professional
interest representation for Croatian Business in
Brussels!
Dr. Mary Papaschinopoulou
Zagreb – EU Conference
April 19, 2011
23
Thank you very much for your attention!
Association of Northern German CCIs Representation to the EU
Avenue des Arts 19 A-D
B-1000 Brussels
Phone: +32 2 209 12 80
Fax: +32 2 209 12 89
E-mail: info@bruessel.ihknord.de
Internet: www.ihk-nord.de
Dr. Mary Papaschinopoulou
Zagreb – EU Conference
April 19, 2011