Point of View on Cloud Suresh K Cloud Computing: Dell’s working definition and characteristics A style of computing where dynamically scalable and often virtualized resources are provided as a service. • • • • • • 2 Confidential “Unlimited” processing and storage Abstracted/pooled resources Elastic: scale up or down On demand, Self-service Highly automated Consumption-based billing Data Center Solutions However you define it, we believe… It’s about evolving IT to enable greater responsiveness to business needs while at the same time driving greater efficiencies. 3 Confidential Data Center Solutions But why cloud now? The key elements have matured: • • • • • • 4 Virtualization SOA Broadband Networks Browser as a Platform Open Source Software Horizontal Scaling/“Fail in place computing” Confidential Data Center Solutions How the Cloud can help The State of Enterprise IT today TODAY’S IT REALITY 20% EFFICIENT POSSIBILITIES DRIVE UP Strategic spending to improve the organization 50% 80% 5 Confidential DRIVE DOWN operational and data management costs 50% Data Center Solutions What types of clouds are there? Software as a Service Platform as a Service Infrastructure as a Service 6 Confidential Target: End users • Collaborative applications • ERM, CRM, Supply chain apps • Ops and manufacturing apps • Engineering applications Target: Developers • Development tools • Database, Middleware • Infrastructure software Target: Developers, Sys Admins • Server, Storage, Network • OS, Virtualization, File system Data Center Solutions How Is “Cloud Computing” Delivered? Private Cloud Public Cloud • Accessed by a single enterprise (On or Off-premise) • Not a commercial offering • Open to use by multiple organizations • Location of data and resources “unknown” Hybrid Cloud Model • “Bursting” from Private to Public • Split by tier 7 Confidential Data Center Solutions A shift in Compute models towards cloud Traditional Virtualized Private Cloud Public Cloud Today IT will manage a portfolio of compute models 8 Confidential Data Center Solutions A shift in Compute models towards cloud Traditional Virtualized Private Cloud Public Cloud Today 3–5 Years from now IT will manage a portfolio of compute models 9 Confidential Data Center Solutions Getting to Cloud: two approaches The Evolutionary approach – traditional apps Traditional Virtualized Private Cloud Public Cloud Building on Virtualization Two complimentary ways of getting to private cloud 10 Confidential Data Center Solutions Getting to Cloud: two approaches The Revolutionary approach – cloud native apps Traditional Virtualized Private Cloud Public Cloud Greenfield Solutions Building on Virtualization Two complimentary ways of getting to private cloud 11 Confidential Data Center Solutions What does this mean for internal IT? • Your choice: Lead or follow (and be circumvented) • Opportunity: reestablish IT’s relevance to the business • Internal IT looks more like a service provider • • • • 12 Enable self-service for biz users, bill by usage Further automate system administration Still responsible for policy, security, best practices Outsource appropriate functions to public cloud Confidential Data Center Solutions Where does Dell play in the Cloud? Building Blocks for the Cloud • Virtualization • Evolutionary solutions 13 Cloud-based Services • IT management as a service • Revolutionary solutions • Virtual Desktop • Custom Solutions • Virtual Data Center Confidential Data Center Solutions Building Blocks– Virtualization Given the challenges most enterprises face, one of the best paths to the cloud is virtualized infrastructure. Traditional Virtualized Application App App App OS OS OS OS Hardware Virtualization Private Cloud Public Cloud VM VM VM Company A VM VM VM VM Company B VM VM VM VM Company C VM Hardware Dell provides high-performance virtualization platforms, software and services Diagram Source: Based on Goldman Sachs Research 14 Confidential Data Center Solutions Building Blocks -- Dell’s Virtual Integrated System An Evolutionary Approach VIS Delivery Center VIS Integration Suites VIS Infrastructure 15 Confidential Accelerate delivery of strategic IT services with groundbreaking new capabilities Integration of the most common infrastructure activities into VMM + Drag-&-drop image creation + Self-service workload deployment + Advanced monitoring + Monitor and manage hardware + Configure hardware for hypervisor + Basic hardware diagnostics + Multiple Hypervisors Intelligent infrastructure that enables rapid resource + Advanced Infrastructure Mgmt deployment, optimized + Virtualized, intelligent, operations, and planning infrastructure Data Center Solutions For the last three years, we’ve been working hand-in-hand with—and learning from—the revolutionaries #1 Provider of cloud infrastructure today 16 Confidential Data Center Solutions Learning from the Revolutionaries Building out Hyperscale Cloud Environments Data Center Solutions Software Resiliency & Availability HyperScale PowerEdge Core Hardware Resiliency & Availability Single Machines * Conceptual, not to scale Broad Usage 17 Confidential Customized Data Center Solutions Learning from the Revolutionaries Building out Hyperscale Cloud Environments Data Center Solutions Software Resiliency & Availability HyperScale PowerEdge Core Hardware Resiliency & Availability Single Machines * Conceptual, not to scale Broad Usage 18 Confidential Specialized Customized Data Center Solutions Building Blocks: New Hyperscale-Inspired PowerEdge C POWEREDGE C1100 POWEREDGE C2100 POWEREDGE C6100 HIGH MEMORY CLUSTER OPTIMIZED COMPUTE NODE HIGH PERFORMANCE ANALYTICS AND CLOUD SERVER CLOUD AND CLUSTER OPTIMIZED, SHARED INFRASTRUCTURE SERVER Target Usage Models • • • • 19 Cloud Builders (Public & Private) HPC Web 2.0 & Gaming Large scaled out Web Farms Confidential Extreme Optimization Performance Power Density TCO Data Center Solutions Building Blocks: Dell Cloud Solutions Open, capable and affordable cloud infrastructure Integrated Solutions “A la Carte” Dell Implementation & Support Services Evolutionary Solutions Revolutionary Solutions ISV Partner Program Infrastructure Oriented Application Oriented Traditional apps Cloud-native apps Components and Vertical Solutions Optimized Servers and Storage (PowerEdge C / R/T/M, EquaLogic, PowerVault) 20 Confidential Data Center Solutions Building Blocks: Dell Cloud Solutions Open, capable and affordable cloud infrastructure Integrated Solutions “A la Carte” Dell Implementation & Support Services Evolutionary Solutions Revolutionary Solutions ISV Partner Program Infrastructure Oriented Application Oriented Traditional apps Cloud-native apps Components and Vertical Solutions Targets Customers - Private Cloud - Hosters - SaaS providers - Social Media - Search - Gaming - Data Analytics - HPC Optimized Servers and Storage (PowerEdge C / R/T/M, EquaLogic, PowerVault) 21 Confidential Data Center Solutions Building Blocks: Dell Cloud Solutions Open, capable and affordable cloud infrastructure Planning for the Cloud Integrated Solutions “A la Carte” Cloud Enablement Cloud Assessment Cloud Workshop Dell Implementation & Support Services Evolutionary Solutions Revolutionary Solutions ISV Partner Program Infrastructure Oriented Application Oriented Traditional apps Cloud-native apps Components and Vertical Solutions Targets Customers - Private Cloud - Hosters - SaaS providers - Social Media - Search - Gaming - Data Analytics - HPC Optimized Servers and Storage (PowerEdge C / R/T/M, EquaLogic, PowerVault) 22 Confidential Data Center Solutions Building Blocks: Dell Cloud Partner Program Dell has done the hard work to create best of breed modular and turnkey • Ubuntu Enterprise Cloud • Enterprise Data Cloud cloud solutions • IaaS: EC2-like private cloud • Self-service data nCluster Premier Edition • Big data analytics w/ map • reduce for data mining • Powered by Eucalyptus warehousing & analytics • Easy to purchase, deploy and run: one vendor, solution blueprints and deployment guidelines • Peace of mind: Dell and partners stand behind solutions via cloud certifications and support relationships 23 Confidential Data Center Solutions Building Block + Cloud Services Our recent announcement with Microsoft 1) Cloud-based Services Dell will offer cloud based services, both public and private, based on the Azure platform. 2) Appliance Dell will enable customers to deploy their own clouds based on the Azure platform by developing a cloud “appliance” in partnership with Microsoft. A Strategic partnership between Dell and Microsoft to bring the Azure Platform to the enterprise market. 24 Confidential Data Center Solutions Cloud-based Services 25 Confidential Data Center Solutions Cloud-based Services: Ways of attacking the 80% of the spend Dell IT Management as a Service • Service delivered via public Internet • Automatic scaling • Typically billed by usage Strategic Acquisitions Remote monitoring & management 26 Confidential Client IT management Email continuity, archiving; Crisis mgt/alert 3rd party SW licensing; SW usage & inventory Data Center Solutions Cloud-based Services: A portfolio of options attacking the “80%” Dell IT Management software as a service • Distributed Device Management • Software Inventory & Usage Management • Laptop Data Encryption • Online Backup & Restore • Crisis Management & Alerting Anti-Malware & Virus Management • Remote Infrastructure Monitoring • Email Management Services 27 Vulnerability Scanning Emergency Notification Data Center Solutions Confidential Dell Global Datacenter Network Cloud-based Services Over 5,000 customers and millions of users 28 Confidential Data Center Solutions Cloud-based Services: Virtual Desktops • Physical desktops converted to virtual desktops: • Processing moved from the desktop to the data center • Only the presentation layer is processed on the enduser device • Access from anywhere from a variety of devices • Desktop and data management is centralized: • All management and support is centralized • No field resources required to support the desktop device • Data and security is controlled centrally • Financials converted to pay-per-use: • No up-front capital to implement virtual desktop infrastructure • End-user computing costs scale dynamically • One bundled monthly price 29 Confidential Data Center Solutions Cloud-based Services: Virtual Data Center – Baseline Features • Dell owns and manages the hardware and virtualization software of the infrastructure supporting the Cloud Virtual Data Center offering. • Microsoft servers are licensed by Dell utilizing SPLA (Services Provider Licensing Agreement). • All servers, storage, and networking resources in the psCloud infrastructure have built-in redundancy. • VMware’s High Availability virtualization software provides automatic restart within minutes of a virtual server failure. • VMware’s Distributed Resource Scheduling (DRS) software ensures that the compute profile for a virtual server is fully available to the application. 30 Confidential Data Center Solutions How to Get Started with Dell and the Cloud 1. Traditional Apps: Virtualize everything • Prep for internal service model • Create a cloud-ready foundations 2. Cloud-native apps : Evaluate Dell Cloud solutions 3. Work with Dell on a cloud assessment of your environment 4. Pick some easy areas to try Public cloud 31 • Employ SaaS-based IT management -- spend less keeping the lights on • Email Archive/Recovery Confidential Data Center Solutions Thank ThankYou You 32 Confidential Data Center Solutions