Audit Project LPG Systems
Jung Jinsu
Piot Nadine
Vidal Anne-Gaëlle
www.lpgsystems.com/
Contents
 Presentation of LPG systems
 The 3 Technologies
 R&D Function
 Interviewees
The World of LPG
«
To make health, beauty, youth, performance,available to all
people through overall enhancement of the body’s resources. »
Some figures
215 employees - 45 employees based in Sophia Antipolis – Headquaters in
Valence.
Turnover 2005: 55 Millions Euros
40% realized in France 60% export -Presence in 95 countries over the world
History
Created in 1986 by Louis Paul Guitay, who create a leader product on the
market the Cellu M6, in order to fight against pathological transformation of
the connective tissues.
> Leader innovation on the market
Cellu M6 first product in the LPG line has given rise to astonishing
developments and inspired other technological innovation> Lift 6, Huber.
Business sectors
> Health
Tendonitis, Burns, Scleroderma, Arthritis, Fibromyalgia, Fibrosis Varicos veins….
>Beauty
Cellulite, Excess weight, Slimming, Swollen legs, Expression lines, Well Being.
>Sport
Performance, Lactic Acid, Aches, Recovery, Rupture
>Anti-Aging
Circulatory, Anti-aging of the tissues, Muscular Anti-Aging
Key success factors
Brand awareness, Scientific awards, Medical Label, Quality certification ( Iso 9001/ CE 0088) , Results
proved
Direct customers
Kinesitherapist, Esthetician, Thalasso Therapy, Spa, Beauty Center, functional reeducation center,
Doctor expert in Esthetic
Final customers
Private individuals- PSC ++
Competitors
Lift 6 : Face sculptor, Hydradermie, Injections Perlanne / Restylanne, Botox, Photo Rejuvenation LED
and “Lumière pulsée” (IPL)
Cellu M6 : Cellu Sonic, Cellu Plus, “Infra Rouges” and “Ultra Sons”, Cosmétics
HUBER: Power Plate, Pilates
Suppliers
Technocore/ LPG Technologies/ Confidential information not available
LPG Products
&
Technologies
Cellu M6 Key Module
Treatment of connective tissues and its transformation, able to provide
continuous mechanical manipulation of the skin.
Two fields: Health skin accidents/ Beauty- cellulite
Technology audit
Patent deposit :Rotary cylinder, miniaturized motor allow it to move
independently
Lift 6
Only system in the world capable of restoring the skin elasticity, by
regular, rhythmic mechanical pulsation when applied to the skin
Technology audit
Patented LPG heads: « flaps of the heads », able to treat all the skin
and every square inch of the face.
HUBER
System capable of stimulating the deep muscles of the spinal column to
optimize the major function of the entire body.
Technology audit
Rotation of the mobile plate allow the design of multitudes exercises to
work on coordination, posture and strengthening.
General information
•Cellu M6
70% of the TO
•Lift 6
12% of the TO
•Huber
12% of TO
•Accessories
6% TO
>> Main strength:
Product based on medical and scientific awareness
>> Main weakness:
Turnover based on its first innovation Cellu M6
R&D Functions
R & D Service
•21 employees (~10%) based on several field of study
•Based in Valence
•Team include experts customers testing the products
•5% of the budget available for R&D
HIGH TECH
R & D Service
Experts
Customers
tests
R&D
director
Office study
Internal design
office
Electronic
tools,Software
Organisation in Team Project
Certification/
Quality
Test
R&D
Development Process
Outside In
1. Evaluation and feed back from users
2. Hand in hand engineers/users
3. Research/Feasibility/Goals
4. Prototype
5. First production
6. Industrial production
R&D
Development Process
TIME
• Last of product development
.>1 to 2 years for rather small simple product
.3 to 4 years for more complex
• Technology patented for 16-18 years
• Product life 10 years
• New generation each 5 years
INTERVIEWEES
INTERVIEWEES
Pierre Lacarriere
“Anti Aging” market Manager
• graduate from ESCAE and International Market degree (Montreal)
• 28 years old
• CSNE in New York (in the US subsidiary of LPG)
• At LPG for 6 years
Product Manager for “Cellu M6” rejuvenation, then launching “HUBER”,
and accessories
Now in charge of the whole range of products.
Global vision of the cie -evolution, activities
Products/Market expert
INTERVIEWEES
Arnaud Sancois
“Anti Aging” market Manager
• graduate from CERAM
• 32 years old
• CSNE in New York (in the US subsidiary of LPG)
• Product Manager for hp for 5 years
• At LPG for 2 years and a half
Hired as Product Manager “Lift 6” then “Cosmetics”
Now in charge of the whole “Anti-Aging” market.
Products/Market expert
Can compare with other high tech cie (HP)
INTERVIEWEES
Stéphane Basset
• In charge of the “Electronique embarquée” division / Project Manager
(MOA)
• 30 Years old
• Graduate from French engineers school
• At LPG
5 years as Software Engineer
1 year and a half as Technical Project Manager
R&D expert
Thanks for your attention
Q&A