Ki Ismara, MPd.,Mkes
(staf ahli DPSMK)
08156860566,

SIAPAKAH ORANG KAYA ITU ?
Di Amerika 99 % orang kaya berasal dari 4 kategori:
• 74 % -nya adalah Wirausaha (skr teknoprener)
• 10 % -nya adalah Execitive senior
•
• 10 % -nya adalah Dokter, Pengacara,Artis, dosen & Profesional lain
• 5 % -nya adalah Salesman dan konsultan
• penjualan dll
• 1 % -nya adalah Warisan, Olah Ragawan
• Di Indonesia ???? (koruptor mungkin hehehe)
2

Cycle of Life  from Lab to Market
Aging/Decay
AET
0 Time (Years) 6
 Innovation
 Research

• Output: menguasai, memahami knowledge terkait dg materi matakuliah
• Outcomes: memiliki jiwa wira usaha, punya ketrampilan dasar berwirausaha terkait dg materi matakuliah, punya motivasi berwirausaha
• Impact: mampu berwirausaha sesuai bidang materi matakuliah, mensejahterakan masyrkt

The dominant model of the entrepreneur being taught
‘Towards the Entrepreneurial University’, Gibb (2006)
Heroic
Heart
Business Plan
Gut
Frank
N.
Stein
The Enterprising Student

Towards an appropriate model for entrepreneurial teaching
‘Towards the Entrepreneurial University’, Gibb (2006)
Entrepreneurship
Values
Holistic Management Arm
(Know How)
Strategically
Intuitive
Gut
Ideas
Harvesting and
Evaluation
You or
Me?
Entrepreneurial management in different contexts’
Entrepreneurial
Organisation Design and Development
Project
Management
The Enterprising Student

Technology
Intra+Inter
Preneurship

BEE4613 Technopreneurship

• Menguasai , menekuni dan Memanfaatkan ipteks & ICT untuk berwirausaha
• Dengan tujuan agar lebih : efektif, efisien, bernilai tambah, berdaya saing, laku jual, dan menguntungkan
• Output: memahami, menguasai, ipteks relevan
• Outcomes: trampil menggunakan,
• Impact: memanfaatkan untuk berwirausaha

• Seluruh tahapan, muai dari penyediaan sumberdaya, sdm, sampai ke penjualan dan akuntansi
• Diutamakan pada proses produksi & pengembangan inovasi produk
• Bisa bersifat tepat guna, menengah, sampai ke tinggi
• Misal: mekanisasi, otomasi, ict (game, sim,
3D)

• PBM harus bermuara kepada teknoprener
• Merubah orang bergengsi menjadi berfungsi,
• dari konsumtif menjadi produktif
• Dari pengguna menjadi pencipta
• Dari pembeli & pembual menjadi penjual
• Dari teoritisi menjadi praktisi
• Dari kutu buku menjadi pencipta, penulis buku
• Dilayani menjadi melayani
• Pasif ke proaktif, kreatif, inovatif

• ABCD (audience, behaviour, condition, degree)
• SMART (specific, measureable, motivated, action, achieve, realistic, robust, tangible, time phased)
• Setiap materi sub topik dari mata kuliah, pasti dapat di teknoprenersip-kan
• Beaya kuliah, harus mempunyai return, revenue, keuntungan yang jelas
• Pendidik= motivator, provokator, inisiator, inspirator, & pemberi solusi

• Ceramah thok = no way wae lah
• Disarankan kombinasi dari: R&D, inquiry, FGD, studi kasus, kajian lapangan, pembuatan artikel, perencanaan kerja, Problem BL,
Contextual TL, Creativity BL, teaching factory, benchmarking, kerjasama dudi
• Praktek lapangan, praktek bengkel/lab, memproduksi sesuatu , Dg memanfaatkan sentuhan teknologi jg ICT, Sesuai perbedaan individu peserta didik

Materi Matakliah dg
R&D
APPLIED
Research &
DEVELOPMENT
Fundamental/
Basic

Research Excellence & Technopreneurship
APPLIED dg
IPTEKS, layak jual
R&D
Fundamental/
Basic

Student journey to entrepreneurship
Idea generation
Opportunity investigation
Planning
Resource gathering
Product/
Service development
Customer acquisition
Key phases in venture creation – may not be completed sequentially
Early trading
Learning ‘why’ triggers
• Interest, curiosity
• Planned learning
• Response to opportunity
• Recognition of emergent or current need
• Perception of information, knowledge or resource gap
‘Pull’ learning Learning sources
Who
• Mentors & advisors
• Customers & suppliers
• Peers & entrepreneurs
How
• Course based
• Events & workshops
• Experiential & discovery learning
• E-learning, Internet
• TV, books
The Enterprising Student
Learning what
Personal
• Managing multiple priorities
• Interpersonal relationships
• Self-efficacy
Functional
• Innovation
• Marketing & selling
• Planning & managing finance
• Computing & digital media
• Intellectual property & law

Examples of Industrial Collaboration
Schneider’s Power
Drive Lab
Komag Sputtering Facilities
Nokia 3-G Lab
Intel Advanced
Architecture Lab
Intel Microelectronics
Lab

• Bengkel, lab, tempat kerja, du/di, pasar
• Koran, advertensi/iklan, artikel, majalah
• Web, internet , ICT dll.
• Video clip, gambar, GAME
• Speciment, mock-up, model, contoh nyata

• Tidak hanya knowledge (check-point)
• Menekankan pada perancangan, penerapan dan inovasi produk jg pelayanan pasar
• Melalui penugasan, pembuatan rancangan bangun, perancangan produksi, perancangan penerapan, sistem dll.
• Berupa paper, artikel, makalah, proposal
• Video klip, software dll.

Mari kita latihan sebentar
& benchmarking
BEE4613 Technopreneurship

Integrated Model:
Putting Technopreneurship into Practice
( Department of Agroindustrial Technology)
STAGES PARTICIPANT COURSES DURATION FACILITATION
6 Full-time Entrepreneur
5
4
3
2
Professional Start
Business Case
Linking Technology and Business
Awareness of Business Idea
1 Product/Technology Development
Graduates having interest in entrepreneurship
DAT’s Students
DAT’s Students/
Staff
“Best Practice” in entrepreneurship
1-2 Year
Incubation
Coaching and Services
Network
Feasibility study
& Business Plan
1 semester
Business Planning
Courses
Coaching/Consultation
Services
Network
Business opportunity
“Turning Technology into
Business”
Product/Technology
Product/Technology
Development
1 semester
1-2 semester
Laboratory
Prototyping Facilities

STUDENT TECHNOPRENEURSHIP PROGRAM
PRODUCT DEVELOPMENT LINKING TECHNOLOGY WITH BUSINESS
YOUNG
TECHNOPRENEUR
Idea
Need
Research
Prototype
Development
Scaling up
Business
Idea
Business
Feasibility
Business
Plan
Technology-based
Venture
Competitive Grant
Research Fund
Facilities
Competitive Grant
Research Fund
Facilities
TRAINING/MENTORING
SERVICE/CONSULTATION
NETWORKING
GRANT
TRAINING/MENTORING
SERVICE/CONSULTATION
NETWORKING
GRANT
TRAINING/MENTORING
SERVICE/CONSULTATION
NETWORKING
GRANT
TRAINING/MENTORING
SERVICE/CONSULTATION
NETWORKING
GRANT
Government
IPB
International Cooperation
TEACHING INDUSTRY
AP4
LABORATORIUM
TECHNOPRENEURSHIP NETWORK

Priority 1
Delivered baked bread is highest value use
Priority 2
Bread at bakery for sale has high value
Priority 3
Milled flour for baker has high value
Priority 7
Intermediate
Bulk grain from farmer has low value steps in transformation
Menger’s Model of Value-Added Transformation of
Resources
Source: David H.Holt. Entrepreneurship. New
Venture Creation Englewood Cliffs, NJ: Prentice-
Hall 1992, p.5
Priority 8
Grain in field has very low value
BEE4613 Technopreneurship