RosettaNet:
The XML Based B2B Standard
SY Foong,
Vice President, Asia
On-loan from Intel
Agenda
• RosettaNet Consortium
• RosettaNet Asia Developments
• RosettaNet Malaysia Developments
• Industry Trends
• PIP®, Dictionaries & RNIF
• RosettaNet/ebXML/Web Services Convergence
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RosettaNet Roundtable
© COPYRIGHT 2002 ROSETTANET. ALL RIGHTS RESERVED.
RosettaNet Vision & Mission
Vision: The leader in global
e-business standards.
Mission: RosettaNet drives
collaborative development and
rapid deployment of Internetbased business standards,
creating a common language
and open processes that
provide measurable benefits
and are vital to the evolution
of the global trading network.
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RosettaNet Roundtable
© COPYRIGHT 2002 ROSETTANET. ALL RIGHTS RESERVED.
Today’s RosettaNet Consortium
STRONG
Led by three Global Supply Chain Boards and Solution
Provider Board consisting of business and technology
leaders.
EXPANSIVE
Active across the globe in the Americas, Europe and Asia
including Japan, Korea, Singapore, Taiwan and Malaysia.
GROWING
Over 400 Partner companies.
ACCELERATING
Over 600 implementations
worldwide in 2001.
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RosettaNet Roundtable
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Solution
Solution
Partner
Partner
Supply
Chain
Supply
Chain
Companies
Companies
Government Agencies
Trade Associations
Standard bodies
RosettaNet Approach
• Create a global consortium with major
industry players
• Drive adoption and implementation of the
standards among member companies
• Develop XML-based architecture to support
common business processes
© COPYRIGHT 2002 ROSETTANET. ALL RIGHTS RESERVED.
The RosettaNet Standards in Context
Supplier
Customer
Private process
(Company -specific)
Process
PO
Receive PO
Public process
(Standard)
Send PO
Customer
Public process
(Standard)
Send PO
Supplier
Receive PO
Request
Figure provided by Vitria Systems
P
O
Select
Supplier
Private process
(Company -specific)
Process
Sales Order
Send PO
Receive PO
Check
Customer
CRM
Generate
RFQ
Receive PO
Acknowledge
Send PO
Acknowledge
Send
RFQ
Select RFQ
Response
Check
Availability
Receive PO
Response
Send PO
Response
Send
PO
Close
Check
Credit
Send PO
Response
Acknowledge
© COPYRIGHT 2002 ROSETTANET. ALL RIGHTS RESERVED.
Receive PO
Response
Acknowledge
SCM
Create Sales
Order
Send PO
Response
Close
ERP
Agenda
• RosettaNet Consortium
• RosettaNet Asia Developments
• RosettaNet Malaysia Developments
• Industry Trends
• PIP®, Dictionaries & RNIF
• RosettaNet/ebXML/Web Services Convergence
7
RosettaNet Roundtable
© COPYRIGHT 2002 ROSETTANET. ALL RIGHTS RESERVED.
Asia Summary
• RosettaNet affiliates in five Asian countries
• Emerging Regions
– China
• MOFTEC (Ministry of Foreign Trade and Economic Cooperation)
has agreed to take the lead and form a RosettaNet China
Promotion Group
• Cisco and Intel driving implementations with 11 Trading Partners
– Philippines
• Semiconductor & Electronics Industries in the Philippines Inc.
(SEPI) demonstrating interest in RosettaNet
• Brand Recognition
– Chinese character set for RosettaNet name defined
• Implementation Support
– SMEs in Asia find that the biggest barrier is COST
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RosettaNet Roundtable
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RosettaNet Asia
Affiliated Organizations
ROSETTANET JAPAN April 2000
• RosettaNet Japan has a Japan Board of Directors, Steering
Committee and RosettaNet Japan Office.
ROSETTANET SINGAPORE September 2000
• With sponsorship of the government and industry, launched the
RosettaNet eLearning Center in August 2001.
ROSETTANET TAIWAN October 2000
• Organized under Taiwan High-tech CIO Association with its operation
run by the sponsorship of Institute of Information Industry (III).
ROSETTANET KOREA November 2000
• Led by the industry leaders and is supported by the Electronic
Industry Association of Korea (EIAK) for its operation.
ROSETTANET MALAYSIA January 2002
• Funded by the Ministry of International Trade and Industry (MITI),
Penang Development Corporation (PDC) and industry.
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RosettaNet Roundtable
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RosettaNet Asia
Government Support Motivational Factors
• Increase competitive advantage of local suppliers
• Jumpstart and integrate local manufacturers into
the global supply chain
• Leverage e-business to retain business with
multinationals
• Build & upgrade Information Communications
Technology (ICT) capacity within small to medium
enterprises (SMEs)
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RosettaNet Roundtable
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Korea
Ministry of Commerce, Industry and Energy
(MOCIE) is main government support
• Partially funded the development of a book entitled
Emerging RosettaNet: Global e-Business Standardization by
providing a grant of US $16k
• Announced their support for diffusion of RosettaNet
standards in Korea
• Allocated US $400k to develop an e-Hub platform
technology and gateway server based on RosettaNet
Standards to motivate SMEs to implement RosettaNet at
moderate cost
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RosettaNet Roundtable
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Singapore
• Strong support from two government agencies:
– iDA (Infocomm Development Authority of Singapore)
– SPRING (Productivity & Standards Board)
• iDA approved a US $240k fund to RosettaNet (Singapore) for the
development of the eLearning Center
• iDA manages an existing US $17M incentive programme, eBIDS
(eBusiness Industry Development Scheme)
– Goal to further strengthen the adoption of e-business and increase
Electronic Commerce (EC) transactions in Singapore.
– eBIDS is targeted at companies that already have the existing EC
capabilities and wish to expand further on their e-Business Value
Creation
– Partial funding, up to a maximum of US $281k per company
• In March 2002, a subset of the eBIDS scheme was created
specifically for RosettaNet implementation projects -- RosettaNet
Fast Track Programme (valid from April 2002 to March 2003)
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RosettaNet Roundtable
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Taiwan
• Government support of RosettaNet is through Institute for Information
Industry (III), an agency that assist the Taiwanese government facilitate
and develop the IT industry in Taiwan.
• July 1999
– A program was proposed by the Ministry of Economic Affairs to accelerate
Taiwan’s industry in adopting B2B eCommerce
– Pilot projects Plans A & B were formed, which involved several major global
IT companies & most of Taiwan IT manufacturers and suppliers to implement
B2B eCommerce
– III introduced RosettaNet as the B2B standard to Taiwan IT and
Semiconductor Industry
• Oct 2000
– High-tech CIO Association under III established RosettaNet Taiwan (RNT)
organization.
• 2002
– The program is expanded to include Plans C, D, E, which will involve similar
industry players as Plan A & B
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RosettaNet Roundtable
© COPYRIGHT 2002 ROSETTANET. ALL RIGHTS RESERVED.
Summary Asia Government
Support of RosettaNet Projects/Implementations
Total
Government
Support/Grant
Allocation (US$) Support Type
Korea
16,000 Project (Book)
400,000 Project (eHub)
Malaysia
Singapore
TOTAL
Completed Apr 2002
Through June 2003
1,350,000 Companies B2B implementation grant
2002, renewable
17,000,000 Companies B2B implementation grant
Ongoing scheme
280,000 Project (eLearning Center)
Taiwan
Term
Through June 2003
12,000,000 Program linked grant (Plan A & Plan B)
Completed Dec 2001
20,000,000 Program linked grant (Plan D)
Through Aug 2003
51,046,000
Note: Government incentives are a small portion of the industry’s
investments in B2B/RosettaNet implementations
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RosettaNet Roundtable
© COPYRIGHT 2002 ROSETTANET. ALL RIGHTS RESERVED.
Agenda
• RosettaNet Consortium
• RosettaNet Asia Developments
• RosettaNet Malaysia Developments
• Industry Trends
• PIP®, Dictionaries & RNIF
• RosettaNet/ebXML/Web Services Convergence
15
RosettaNet Roundtable
© COPYRIGHT 2002 ROSETTANET. ALL RIGHTS RESERVED.
Malaysia
• RosettaNet is a national initiative under National Information
Technology Council (NITC) led by the Prime Minister
• Strongly supported by the Chief Minister of Penang (electronics
industry center in Malaysia)
• Government agencies actively involved:
– MITI (Ministry of International Trade & Industry)
– SMIDEC (Small & Medium Industries Development &
Corporation)
– PDC (Penang Development Corporation)
– NITC (National IT Council)
• US $1.4M RosettaNet Grant allocated by government to help
fund RosettaNet implementations by local companies
(matching grant, up to maximum of US $26k)
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RosettaNet Roundtable
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Malaysia RosettaNet Grant Criteria
Eligibility Criteria
 Manufacturing companies in the Electrical & Electronic sector
incorporated under the Companies Act 1965
 At least 60% of equity held by Malaysians
 Manufacturing and supplying products to large companies or
MNCs that have implemented RosettaNet
Eligible Expenses
 Costs of hardware, software & professional fees
 Middleware (software, hardware, licensing)
 System integration to interface to ERP
 Enabling technologies to implement RosettaNet (firewall,
set-up and installation cost for connection to Internet)
 Entrance fees and first year subscription to RosettaNet
Malaysia
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RosettaNet Roundtable
© COPYRIGHT 2002 ROSETTANET. ALL RIGHTS RESERVED.
Agenda
• RosettaNet Consortium
• RosettaNet Asia Developments
• RosettaNet Malaysia Developments
• Industry Trends
• PIP®, Dictionaries & RNIF
• RosettaNet/ebXML/Web Services Convergence
18
RosettaNet Roundtable
© COPYRIGHT 2002 ROSETTANET. ALL RIGHTS RESERVED.
Major Industry Trends Demand Action
• Competitive pressure to achieve extreme
operational efficiency
• Transition from linear to dynamic supply chain
model
• No explicit agreement on data exchange process
• Increased support for XML, a lower cost alternative
to EDI
© COPYRIGHT 2002 ROSETTANET. ALL RIGHTS RESERVED.
High Technology Industry B2B Trends
Intel Readies EDI Retirement
Santa Clara, Calif.--Intel said it will replace EDI with
RosettaNet standards by 2006, making it the first company to
publicly commit to retiring electronic data interchange.
The chip maker also said it has reached a RosettaNet
milestone: By year-end, Intel will be swapping data in
RosettaNet's XML formats over the Internet with 50 trading
partners. Intel could save as much as 2 percent of revenue, or
roughly $564 million, annually by tuning its supply chain with
Internet technology, estimated Vernon Keenan, founder of analyst
firm Keenan Vision. That includes the move away from EDI.
--Mitch Wagner
More:
http://update.internetweek.com/cgibin4/flo?y=eFS10B26Pp0V30BD6y0AH
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RosettaNet Roundtable
© COPYRIGHT 2002 ROSETTANET. ALL RIGHTS RESERVED.
Agenda
• RosettaNet Consortium
• RosettaNet Asia Developments
• RosettaNet Malaysia Developments
• Industry Trends
• PIP®, Dictionaries & RNIF
• Web Services
• RosettaNet/ebXML/Web Services Convergence
21
RosettaNet Roundtable
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RosettaNet: Lingua franca for eBusiness
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Telephone
Telephone
Business
Business
Process
Process
Dialog
DIALOG
eCom Application
Grammar
RNIF
Words
RNBD & RNTD
Alphabet
XML
Sound
Internet
RosettaNet Roundtable
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eBusiness Process
PIP
Partner Interface Process® (PIP®)
A PIP depicts the activities,
decisions and interactions that fulfill a
business transaction between two
partners in the supply chain.
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RosettaNet Roundtable
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Technical Components - PIP®
• Encapsulate business processes
• Specify structure and format of business
document payloads
• Specify activities, decisions, and roles for each
trading partner involved in a particular business
activity
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RosettaNet Roundtable
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RosettaNet Business & Technical
Dictionaries
• Ensures consistent information exchange during
PIP® execution
• Technical dictionary (form, fit, function)
– Specifies common product properties
• Business dictionary
– Specifies common partner properties
– Enables partners to identify one another
• Shares common standards
– Global Trade Item Number (GTIN)
– Standard Product and Service Code (UN/SPSC)
– DUNs®
© COPYRIGHT 2002 ROSETTANET. ALL RIGHTS RESERVED.
RosettaNet Implementation Framework
(RNIF) Core
• Specifies how to transport RosettaNet Object between trading
partners’ network applications
• Version 2.0 features and benefits:
– RNIF v2.0 defines transfer protocol independent Business Msg based on
MIME, S/MIME standards, RNIF v1.1 used the proprietary RosettaNet
Object (RNO)
– RNIF v2.0 design are transfer protocol independent, it now supports
SMTP and HTTP(s) and in future could be others, whereas v1.1 only
supports HTTP(s)
– RNIF v2.0 defines encryption for Payload & Service Header, not in v1.1
– RNIF v2.0 defines Digital Signature based on S/MIME, whereas v1.1 is
based on RNO
– RNIF v2.0 has support for attachments, not in v1.1
– RNIF v2.0 has a new Delivery Header which facilitate hub-based routing
– RNIF v2.0 supports Synchronous Transactions, not in v1.1
© COPYRIGHT 2002 ROSETTANET. ALL RIGHTS RESERVED.
RosettaNet Specification in a TP
Implementation
•
27
Figure below shows the relationship of the Implementation Framework and
its constituent parts to the rest of the RosettaNet specifications in a trading
partner implementation
RosettaNet Roundtable
© COPYRIGHT 2002 ROSETTANET. ALL RIGHTS RESERVED.
Agenda
• RosettaNet Consortium
• RosettaNet Asia Developments
• RosettaNet Malaysia Developments
• Industry Trends
• PIP®, Dictionaries & RNIF
• RosettaNet/ebXML/Web Services Convergence
28
RosettaNet Roundtable
© COPYRIGHT 2002 ROSETTANET. ALL RIGHTS RESERVED.
RosettaNet / ebXML /
Web Services Convergence
B2B Conceptual Model
Source: Business Internet Consortium
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RosettaNet Roundtable
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B2B Conceptual Model
RosettaNet
Focus…
Source: Business Internet Consortium
31
RosettaNet Roundtable
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B2B Conceptual Model
WS-I & ebXML
Focus Arena…
Source: Business Internet Consortium
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RosettaNet Roundtable
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Standards Convergence
Universal Business Content
Definition
Specifies business terminology and
accepted values may be universally used in
business messages that support a broad
range of industries, business models and
locales; the vocabulary used to construct
the business content of a message.
RosettaNet
PIPs®, RNBD
ebXML
Undefined
Web Services
Undefined
Source: Business Internet Consortium
33
RosettaNet Roundtable
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Standards Convergence
Universal Business Process
Definition
Specifies business processes that are
applicable to a broad range of businesses,
regardless of the vertical industry or locale
within which the business operates or of
the specific characteristics of the business.
RosettaNet
PIPs®
ebXML
Undefined
Web Services
Undefined
Source: Business Internet Consortium
34
RosettaNet Roundtable
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Standards Convergence
Specialized Business Content
Definition
Industry or supply chain-specific technical
lexicon (terms, properties, values,
taxonomic structures) to be used to extend
and specialize the Universal content to
construct the content of an industry specific
business document.
RosettaNet
PIPs®, RNTD
ebXML
Undefined
Web Services
Undefined
Source: Business Internet Consortium
35
RosettaNet Roundtable
© COPYRIGHT 2002 ROSETTANET. ALL RIGHTS RESERVED.
Standards Convergence
Specialized Business Process
Definition
Specifies business processes that are not
Universally applicable but instead are
specific to a business operating within a
specific industry or supply chain, and
locales or business models
RosettaNet
PIPs®
ebXML
Undefined
Web Services
Undefined
Source: Business Internet Consortium
36
RosettaNet Roundtable
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Standards Convergence
Business Transaction Pattern
Definition
Describes allowable patterns and rules of
business content exchanges following
certain business processes.
RosettaNet
In Development
ebXML
Undefined
Web Services
Undefined
Source: Business Internet Consortium
37
RosettaNet Roundtable
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Standards Convergence
Business Transaction Instance
Definition
Describes an actual instance of a valid /
legal business transaction following the
patterns defined in the Business
Transaction Patterns layer.
RosettaNet
In Development
ebXML
Undefined
Web Services
Undefined
Source: Business Internet Consortium
38
RosettaNet Roundtable
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Standards Convergence
Summary
RosettaNet
ebXML
WS-I

-
-

-
-
|
-|-
-|-
|
-|-
-|-
|

Undefined
In Development
Available
39
 Production
 Common Standard
RosettaNet Roundtable
© COPYRIGHT 2002 ROSETTANET. ALL RIGHTS RESERVED.


BPSS
UDDI
|

BPSS
Reg / Rep
|

BPEL
UDDI
-|-
|
-|






-| 
| 
-|
-
-

-||-
-||-
||-
Standards Convergence
Summary
• RosettaNet Focuses on Business Components
• RosettaNet Developed Technical Components
Because there were no Common Standards
Available
• Moving Forward RosettaNet will Converge to
ebXML or WS-I Components as Available, Proven
and Accepted
• RosettaNet Will Ensure a Smooth Transition
Enabling Business Components to Run on Either
Document Exchange or Web Service Based
Architecture
40
RosettaNet Roundtable
© COPYRIGHT 2002 ROSETTANET. ALL RIGHTS RESERVED.