WELCOME
Adrian ASOLTANIE
Executive Manager
adrian@proactive.ro
FRESH IDEAS
DISPLAY SOLUTIONS
SALES PROMOTIONS
PACKAGE DESIGN
RETAIL
CHALLENGES?
FRESH IDEAS
76 / 8 sec.
DISPLAY SOLUTIONS
SALES PROMOTIONS
PACKAGE DESIGN
RETAIL CHALLENGES
90
80
70
60
50
40
30
20
10
0
ITALY
FRESH IDEAS
GERMANY
BELGIUM
UK
ROMANIA
FRANCE
DENMARK
HOLLAND
76% OF BRAND PURCHASE DECISIONS ARE MADE
IN FRONT OF THE SHELF IN APROX. 8 SEC.
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SALES PROMOTIONS
RETAIL CHALLENGES
► KEEP THE SHELF IN ORDER
► DECREASE OUT OF STOCK SITUATIONS
► CUT COSTS – INCREASE SPACE EFFICIENCY
► SELL MORE
► ATTRACT CUSTOMERS
► GIVE MORE INFO
FRESH IDEAS
PACKAGE DESIGN
DISPLAY SOLUTIONS
SALES PROMOTIONS
PACKAGE DESIGN
RETAIL CHALLENGES
► KEEP THE SHELF IN ORDER
KEEP PRODUCTS IN
LINE
IMPLEMENT
PLANOGRAMS
DIFFERENTIATE
RETAILER
FRESH IDEAS
NEW SHOPPING
EXPERIENCE
DISPLAY SOLUTIONS
SALES PROMOTIONS
PACKAGE DESIGN
RETAIL CHALLENGES
► DECREASE OUT OF STOCK SITUATIONS
SELL MORE
REDUCES THE AMOUNT
OF TIME NEEDED FOR
SHELF MAINTENANCE.
ENSURES CORRECT
ATTENTION IS GIVEN
BY MERCHANDISERS.
CUSTOMER
SATISFACTION
FRESH IDEAS
DISPLAY SOLUTIONS
SALES PROMOTIONS
PACKAGE DESIGN
RETAIL CHALLENGES
► CUT COSTS – INCREASE SPACE EFFICIENCY
DISPLAY MORE
BRANDS / VARIANTS
USE LESS PEOPLE /
TIME TO KEEP THE
SHELVES IN ORDER
BETTER PLANNING OF
STOCKS
FRESH IDEAS
DISPLAY SOLUTIONS
SALES PROMOTIONS
PACKAGE DESIGN
RETAIL CHALLENGES
► SELL MORE – ATTRACT MORE CUSTOMERS
DISPLAY MORE
BRANDS / VARIANTS
HELPS
CONSUMERS
QUICKLY FIND
AND CHOOSE
THE RIGHT
PRODUCT
FRESH IDEAS
POPAI CONDUCTED A
STUDY WHICH SHOWED
THAT A GOOD SHELF
MANAGEMENT SYSTEM
WILL INCREASE SALES
BY AN AVERAGE OF
12%.
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SALES PROMOTIONS
PACKAGE DESIGN
SHELF MANAGEMENT
SYSTEM
FRESH IDEAS
► THE KEY TOOL FOR A RETAILER TO BE COMPETETIVE
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SALES PROMOTIONS
PACKAGE DESIGN
SHELF MANAGEMENT
SYSTEM
FRESH IDEAS
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SALES PROMOTIONS
PACKAGE DESIGN
SHELF MANAGEMENT
SYSTEM
FRESH IDEAS
MAXIME CATMAN IS EASY TO USE AND INSTALL. CATMAN
CAN BE FITTED USING SCREWS, TAPE OR MAGNETS.
DISPLAY SOLUTIONS
SALES PROMOTIONS
PACKAGE DESIGN
SHELF MANAGEMENT
SYSTEM
FRESH IDEAS
THE MAXIME CATMAN DIVIDERS ARE MADE OF STURDY
PLASTICS. OUR WIDE SELECTION ENSURES THAT THERE IS
ALWAYS A DIVIDER TO SUIT THE NEEDS YOUR NEEDS
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SALES PROMOTIONS
PACKAGE DESIGN
SHELF MANAGEMENT
SYSTEM
FRESH IDEAS
THE BACK-REST SYSTEM IS DESIGNED TO GIVE VERTICAL STABILITY TO BLISTER PACKED, BAG-PACKED OR THIN PRODUCTS.
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SALES PROMOTIONS
PACKAGE DESIGN
SHELF MANAGEMENT
SYSTEM
FRESH IDEAS
THE PUSHING SYSTEM FEEDS THE PRODUCTS TO THE
FRONT OF THE SHELF AT ALL TIMES.
DISPLAY SOLUTIONS
SALES PROMOTIONS
PACKAGE DESIGN
SHELF MANAGEMENT
SYSTEM
Cheeses
Spices
Cold cuts
Cosmetics
Dry pasta
Shelved drinks
Pantyliners
Frozen products
Tea
Dried soups
Napkins
Detergents
Natural products
Diapers
Other
0
FRESH IDEAS
10
20
30
40
50
60
70
80
90
SUITABILITY OF THE SHELF-MANAGEMENT SYSTEMS BY CATEGORY
100
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SALES PROMOTIONS
PACKAGE DESIGN
BRAND MANAGEMENT
SYSTEM
FRESH IDEAS
DEFEND YOUR SHELF SPACE!
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SALES PROMOTIONS
PACKAGE DESIGN
BRAND MANAGEMENT
SYSTEM
FRESH IDEAS
INCREASE VISIBILITY!
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SALES PROMOTIONS
PACKAGE DESIGN
BRAND MANAGEMENT
SYSTEM
FRESH IDEAS
STRENGHTEN YOUR BRAND!
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SALES PROMOTIONS
PACKAGE DESIGN
BRAND MANAGEMENT
SYSTEM
FRESH IDEAS
MAXIMIZE SALES!
DISPLAY SOLUTIONS
SALES PROMOTIONS
PACKAGE DESIGN
BRAND MANAGEMENT
SYSTEM
FRESH IDEAS
MORE FRESH IDEAS?
PROACTIVE CONSULTING
11 Italiana Street
Bucharest – ROMANIA
Tel. 004 021 315 3736
Fax: 004 021 314 0813
THANK YOU