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2013 Springer SEA eBooks Seminar:
Speaker Profiles
29 Aug 2013 (Thu), Hanoi, Vietnam
2013 Springer SEA eBooks Seminar | 2
Mr. Koji Yamashita
Vice President-Sales : Southeast/Northeast Asia & Oceania
& President & Managing Director, Springer Japan KK
Koji Yamashita is Vice President-Sales, managing Academic and
Government library markets in Southeast/Northeast Asia &
Oceania region, since January 2013. In addition to his regional
management role, he has been serving as President and Managing
Director of Springer Japan KK, and played key management roles
previously such as VP-Publishing and Senior Sales & Marketing
Director. Prior to Springer, he was Executive Director, East Asia,
ProQuest, where he managed offices and markets in China, HK,
Taiwan, South Korea, and Japan. In his early career, he worked in
medical communication and article-based distribution market in
Japan, in services like document delivery, rights and permission
agency, and digital content distribution for Pharma/R&D
2013 Springer SEA eBooks Seminar | 3
Mr. Lawrence Liu
Associate Editor Education & Language: East Asia &
Southeast Asia
Lawrence Liu, received his Bachelor’s degree in Mass
Communication in China and finished his postgraduate study
in international relations in Nanyang Technological
University of Singapore in 2010. After graduation, Lawrence
worked as an editor and researcher for Singapore-based
companies. He joined Springer in 2011 and works as an
associate editor for Springer Education and Language. Over
the years, besides being in charge of several journals, he has
been developing books and book series with authors and
editors from Singapore, Hong Kong, Taiwan, Korea, Japan,
Malaysia and Philippines.
2013 Springer SEA eBooks Seminar | 4
Assoc. Prof. Dr. Nguyen Xuan Hoai
Associate Professor, Faculty of Information Technology, IT R&D
Center, Hanoi University
Nguyen Xuan Hoai received the B.S. degree in computer science from
Hanoi University, Hanoi, Vietnam, in 1995, the M.S. degree in
mathematics for computer and computing systems from Vietnamese
National University, Vietnam, in 1997, and the Ph.D. degree in computer
science from the University of New South Wales, Australia, in 2005. He
was a Lecturer with the Department of Information technology,
Vietnamese Military Technical Academy (VMTA), Hanoi, from 1997 to
2000. Upon completing the Ph.D. degree in Australia, he came back to
VMTA in 2005, working as a Senior Lecturer at the Department of
Information Technology. From 2007 to 2009, he was a BK Assistant
Professor with Seoul National University, Seoul, Korea. Since 2010, he
has been a Senior Lecturer, then an Associate Professor at the Faculty of
Information Technology, and the Director of the HANU Information
Technology Research and Development Center, Hanoi University.
2013 Springer SEA eBooks Seminar | 5
Dr Hoai has been the (co)author of nearly 80 refereed academic papers in the field of Evolutionary
Computation and Genetic Programming (27 of them were published by Springer-Verlag). As a
recognized researcher in his respective fields of research, he has frequently been invited as an
reviewer for a number of highly prestigious academic journals (e.g. IEEE Transactions on
Evolutionary Computation, IEEE Transactions on Neural Networks) and academic conferences (e.g.
ACM SIG-EVO GECCO, IEEE CEC, Euro-GP (published in LNCS by Springer-Verlag)). He is currently a
member of the scientific board in Information and Computer Science for The Vietnam National
Foundation for Science and Technology Development (NAFOSTED) (2012-2015).
2013 Springer SEA eBooks Seminar | 6
Mr. Wouter van der Velde
Senior eProduct Manager eBooks
Wouter van der Velde started working at Kluwer
Academic Publishers in 2001. Shortly after he moved
toward electronic publishing in such areas as Peer
Review (2001-2003) and Electronic Technical Analysis of
Springer’s Usage Statistics (2003-2007).
Early 2008 he was appointed as eProduct Manager
eBooks as in-depth specialist of e-books product:
Analysis, management and development as well as
pricing and business models. In this position, he is also
responsible for communication of MARC records and