Pan African Graduate Recruitment

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www.careersinafrica.com

Graduate Programme

Proposal presented to

Recruiting Excellence for Africa

Why Global Career Company

• Established in 2002

• Specialising in recruitment services for the markets of Africa, Asia and Middle East and Central

& Eastern Europe

• Recruited 6,500+ graduates and professionals across 70 countries

• A blue-chip client base of over 300 leading companies worldwide

• A global network over 120,000 graduates and professionals

• An international team with over 15 years of international recruiting experience with a regional understanding who speak English, French, Spanish, Portuguese, Chinese, Russian, Arabic, and many African dialects

• Designed, organised and delivered many graduate programmes for MNC and African regional companies

• Organisers of 15 world-class recruitment events every year where graduate programmes can be recruited for

• Over 400 successful recruitment assignments completed including over 25 graduate programme recruitment campaigns www.careersinafrica.com

Our Candidates

We focus on attracting difficult to reach African candidates from around the world with that potent mix of international experience combined with local knowledge.

Our over 30000 graduate level candidates combine a powerful mix of outstanding academic qualifications, and relevant international experience.

Our candidates also possess the following:

•Strong managerial potential and/or technical skills

•Fluency in French, English, Portuguese or Arabic

•Work authorisation for Africa

Candidate Demographic Breakdown

www.careersinafrica.com

Our Sourcing & Attraction Channels

We utilise a variety of channels to access high-potential African graduates including:

Over 600 Universities & Business Schools

Online Social Networks including: Media Partners including:

Our global network of over 150,000

African professionals

Embassies and High Commissions

Over 1,000 contacts across alumni networks, African clubs and societies

Over 3,000 African diaspora networks around the world

Over 6,500 Africans already recruited by our clients

Targeted Career fairs and trade events www.careersinafrica.com

Our Track Record

Professionals in our network

Undergraduates and Graduates with up to 3 years experience in our network

Candidates recruited into jobs across Africa

Companies we recruit for at a graduate level across all our service lines

Successful graduate campaigns delivered for our clients

African countries we recruit graduates into

Over

120,000

Over

30,000

Over

5,500

Over

100

Over

25

40 www.careersinafrica.com

Graduate Recruitment Campaigns

• An integrated communications campaign designed to meet a specific recruitment drive; in this case a Pan-African graduate programme

• Multiple sourcing channels would be utilised to attract the best talent across the international and African markets

• Our recruitment team would handle all responses and manage all screening, selection and assessment processes to the final interview stage

• As a natural conclusion to a Recruitment Campaign, we would design and organise Recruitment & Assessment Days which can incorporate interviews, presentations, business games and assessment centres or simply consist of scheduled interviews

Client Briefing

& Campaign

Development

Attraction

Candidate

Management and Preselection

Selection Interviews

Recruitment

Day

Successful

Hires www.careersinafrica.com

Pan African Graduate Recruitment:

Integrated Communications

We would consult Standard Chartered on designing an effective integrated communications campaign supported by an online recruitment platform. This would be direct, or through our communications partner, a global branding specialist

Candidate Management System & Microsite

We custom build and host your own strongly branded recruitment microsite to communicate with graduates across the world and capturing and their interest and applications for screening and selection. This can be linked to an on-line assessment system

Campaign tools

Preparation of a full suite of communication tools to bring the brand to life including

• Posters

• Adverts

• Exhibition stands

• Event material www.careersinafrica.com

Pan African Graduate Recruitment:

Multiple Sourcing Channels

We would provide Standard Chartered a full integrated channel marketing plan using GCC assets as well as our partners access to wider channels

Campus marketing

•Presentations

•Campus-related Events

•Mailshots

•Use of Campus Ambassadors and Student Reps

•Giveaways and Competitions

Online marketing

• Banner advertising links to/from multitude of local, regional and international graduate-read websites

•Careersinafrica.com

• Over 1 million page impressions

• over 200,000 unique visitors per month

Average time on site: over 5 minutes www.careersinafrica.com

Pan African Graduate Recruitment:

Selection & Assessment Support

• For large-scale application processing, we have the facilities within various support service centres in Philippines and Poland to handle all response management and selection

• Our team of multi-lingual consultants would screen and select the best candidates coming through our Candidate Management System

• Selection Services to include:

- CV pre-selection

- telephone selection

- on-line assessment

- organisation of in-country interviews and/or design of in-country and international

Recruitment & Assessment Days

- Final Interviews

- Offer Management www.careersinafrica.com

Case Study 1: Standard Chartered

Bank – Global Sourcing Campaign

Example of larger scale Pan-African graduate recruitment campaign:

Campaign conducted across Europe and the US for African graduates and young professionals with up to 3 years postacademic experience and nationals from Cameroon,

Gambia, Ghana, Kenya, Nigeria, South Africa and Tanzania.

• Over 4000 applications generated

• 1700 candidates assessed

• 86 candidates passed to offer stage…… www.careersinafrica.com

www.careersinafrica.com

Case Study 1: HSBC

Branded Microsite

Case Study 2: Diageo – Global

Sourcing Campaign

Example of smaller regional graduate campaign:

Global campaign to source Southern Sudanese and

Ethiopians for graduate positions in Diageo Africa Commercial

(Sales and Marketing) and Supply Divisions

• Over 800 applications generated

• 80 candidates assessed

• 14 candidates passed to offer stage www.careersinafrica.com

www.careersinafrica.com

Case Study 3: Vodafone

Cultural Assessment

www.careersinafrica.com

Case Example 3: Vodafone

Creating Experiences Online

www.careersinafrica.com

Case Study 4: Microsoft -

Innovative Engaging Collateral

www.careersinafrica.com

Case Study 4: Microsoft - Creating experiences throughout the process

Standard Chartered Graduate

Programme

• Remit:

• Graduate Recruitment for Burkina Faso, Chad, Congo Brazzaville, Democratic Republic of Congo, Gabon, Ghana, Kenya, Madagascar, Malawi, Niger, Nigeria, Seychelles, Sierra

Leone, Tanzania, Uganda and Zambia

• Delivery options that GCC can assist:

• Programme Content Design – comms programme, sourcing strategy, selection and recruitment process, measurement indicators and reporting. This would be in conjunction with our RPO and Communications Partner

• Sourcing & Screening and Application Response Management

• Sourcing, Screening and Application Response Management & Selection

• Sourcing, Screening, Application Response Management, Selection & Assessment

• All the above will be supported by a full end-to-end applicant, candidate management and recruitment process system www.careersinafrica.com

Key Features

• Designated Graduate Recruitment Campaign designed to attract specific skills for Standard

Chartered over a set time period;

• Utilisation of all attraction channels available to Global Career Company;

• A team of Recruitment Consultants with English, French and Portuguese language skills will work alongside your own resourcing function to either assist in the process or fully manage the process to fully outsourced delivery ;

• An end-to-end recruitment solution tailored to your own recruitment process;

• Customised online application and selection process;

• On-line and/or Off-line Graduate Assessment systems (SHL/Thomas International etc);

• Utilisation of Careers in Africa Summits and/or design and implementation of your own

Recruitment Days across the international markets and in-country across Africa www.careersinafrica.com

Recruitment Campaigns

Consulting Services to include:

Programme Content, Communications Strategy Design &

Implementation and Project Management

Sourcing Processes to include:

Campus presentations

Direct marketing through our Sourcing Channels and our Global

Databases

Social network penetration for ‘Gen Y’

Participation at on-line and physical career fairs

Advertising across graduate media

Selection Processes to include:

CV screening

On-line testing

Telephone selection services

Assessment Services

Recruitment Day Design, Organisation and Delivery

Our Standard Fees

Fee per Service utilised

No Recruitment Fees

Unlimited hires

Consulting Fees from $1,500 per day

Fees from $1,000 per day to fixed quarterly sourcing fees from $10,000 per month

Fees from $1,000 per day to fixed quarterly selection fees from $6,000 per month

Assessment facilities costed out on a usage fee basis

Online Recruitment Advertising Services from $2,000 per month for banners to $6,000 for a fully customised microsite linking to CMS system charged on a user basis www.careersinafrica.com

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