E-Banking Summit 2012 Invisible Banks, Invisible Client, E-Banking Business Process Outsourcing 2.0 Budapest, 2012. Március 6 AGENDA Business Outsourcing Retos yProcess Objetivos Retos y Objetivos Challenges & Objectives for Banks in the E-Banking Era Retos y Objetivos BPO 2.0 - Operating Model in the e-Banking Era Retos y Objetivos Success Stories Retos y Objetivos 2 © 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice 06/03/2012 Business Process Outsourcing Challenges & Objectives for Banks in the E-Banking Era BPO 2.0 - Operating Model in the e-Banking Era Success stories 3 © 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice 06/03/2012 Business Process Outsourcing What is BPO? The delegation of business processes to an external provider that, in turn, administrates and manages the selected processes based on defined and measurable performance metrics. Some examples of business processes includes finance and accounting, logistics, procurement, HR, CRM, or other administrative or customer-facing business functions The worldwide business process outsourcing (BPO) market is forecast to grow > 4% yearly in the next three years. 4 © 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice 06/03/2012 BPO & HP Business Services Portfolio BPO SERVICES Customer Relationship Management INDUSTRY SOLUTIONS Finance & Administration Health and Life Sciences Services Financial Services 5 billions of 1500 0,8 millions credit cards millions 8 mortgages million 1.5checks billion transactions contactless managed cheques managed managed Payment cards 45 millions 2.5 millions credit cards consumer More than accounts 25,000 professionals are dedicated loans specificallymanaged to helping clientsmanaged in the financial HRO & Payroll Transportation Services Document Processing Communications, Media & Entertain. Services Government Services #2 Multi-services Global BPO Provider NelsonHall 2011 #2 US Healthcare Payer BPO Provider NelsonHall 2010 Leader Everest 2011 FAO Annual Report Major Player IDC 2010 Contact Center Services MarketScape services industry improve performance and Thousands of professionals manage our increase profitability customers’ business processes in the Financial Services Industry, helping them to improve their performance and increase their profit. SIGNIFICANT PRESENCE 5 © 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice 06/03/2012 HP a leader in Business Process Outsourcing • $2.7B in revenue • Over 300 clients in 26 countries • Thousands of service professionals • 30+ years experience in BPO • 65 shared centers. • More than 48 languages supported. • Technology Platform based on our industry standards. • Different delivery alternatives: On-, near-, and off-shore, with flexibility for workforce balance across different centers. • Work teams with broad knowledge in Financial sector. Global Governance Model Maturity in talent and resource management Integrated and consistent model Best-Shore Bangalore (2), Chennai (2), Pune (2), Mumbai*, Costa Rica, Wroclaw Local Centers Des Moines, Ocala, Guadalajara, Barcelona, Bucharest, Budapest, Singapore, Dalian, Mitterteich, Sao Paulo, Buenos Aires, Australia, New Jersey*, London* 6 © 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice 06/03/2012 Business Process Outsourcing Challenges & Objectives for Banks in the E-Banking Era BPO 2.0 - Operating Model in the e-Banking Era Success stories 7 © 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice 06/03/2012 Challenges & Objectives for Banks in the E-Banking Era Main objectives of the Banks: • Operating cost reduction. • Service quality improvement. • Service scalability and flexibility. • Increase knowledge about the final customer. HP Strengths: • Technology leader. • BPO leader in the Financial Market. • Demonstrated capability in BPO Services (Front and Back Office) with locations On, Near and Off shore. • End-to-end capability (ITO, Apps and BPO). “Partner” Relation HP Solution: • Establishment of a trusting • Highly consolidated locations to run BPO Financial Services On, Near and Off shore. • Service transfer with minimum risk and without detriment to quality or effectiveness. • Use of proven methodologies and best practices. • Use of technologies and tools specifically designed for BPO services. • People transition. 8 © 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice 06/03/2012 long-term strategic relation allow to collaborate on: Reducing operating costs associated with these services ,estimated in some cases in up to 30%. Minimizing the impact of project start-up costs by anticipating efficiencies. • Our price-oriented approach will have a cost aligned with the business development. Business Process Outsourcing Challenges & Objectives for Banks in the E-Banking Era BPO 2.0 - Operating Model in the e-Banking Era Success stories 9 © 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice 06/03/2012 BPO 2.0 – Operating Model Evolution 90s 80s 2000s 2010s RISK AND COMPLEXITY LEVEL E-Banking development Service oriented to business (BPO 2.0) Service oriented to process Service oriented to tasks • Customer systems • Specialized suppliers • FTE invoice model • Invoice model variable for operation • Platform oriented to service management by product • Invoice model by product Centralization •Operations Centralization in Head Office Creation of the Operations areas •Creation of the Operations areas • First initiatives of process automation Advanced Outsourcing Basic Outsourcing Process Control Centre • New services •Outsourcing of independent processes •Process Control by supplier •Industrialization • Knowledge outsourcing • Lack of Outsourcing model • Control of the shared process RELATION LEVEL WITH PROVIDERS (internal / external) PROPERTY MODELS 10 Subsidiary / Join Venture / Own Company © 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice Subsidiary / Join Venture / Own Company 06/03/2012 Technology Partner Managing Partner BPO 2.0 – Understanding the environment: Value Map Industrialization E-Banking: CRM Inbound Call Reduction Traditional Back Office Shared Services Centers VALUE E-Banking: CRM Inbound E-Banking: CRM Outbound Document Handling V Scanning & Printing EFICIENCY 11 © 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice 06/03/2012 BPO 2.0 - Requirements and Challenges 12 Business Requirements BPO Challenges Increase Knowledge about final customers Ability to use any contact to obtain relevant information. Respond to rapid changes in business conditions Ability to add new services and absorb activity growth or reduction Mitigate risk and ensure compliance Quick introduction of Models and Technologies BPO Services to support changes in business needs Predict, manage and reduce costs Reduce complexity by standardizing and automating processes. Change to a model of BPO services Improve the productivity of the workforce Create job security and flexibility, allowing teams to work according to the demands of work and priorities Fast integration in mergers and acquisitions Allocate adequate resources to quickly make a safe transition and transform the services according to current and future business needs © 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice 06/03/2012 BPO 2.0 : Economic Model Transformation • Efficiency achieved through increased use of BPO tools and team organization • Increased capacity of service Optimization • Common infrastructure, rationalized • Reduction by operation • Time to Market (products and features) - income generation potential • Risk management improvement Operation • Continuous improvement • Lower cost per transaction • Continuous innovation • New services / products Price (€) Transition • Costs aligned to the volumes • Service Transition • Start the transformation: Investments • SLA • Efficiency from the day 1 Period 1 13 Period 2 © 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice Period 3 Period 4 -10 06/03/2012 Total Initial Cost Price, achieving savings from day 1 through our funding Price, achieving savings from day 1 BPO 2.0 – Service Excellence + Industrialization 1 5 Banks Objectives: Service Excellence 2 • Cost vs. Quality • Unification of Management • Using Best Practices • Maintaining Business Knowledge • Benefit from the best technology • Improve controls • Increase flexibility and release capital • Increase transparency HP VALUE 4 3 1. OPERATION • Business Process Reengineering • Quality • Talent Management • Security • SLA / KPI / Metric • Continuous Improvement • Risk Mitigation 14 2. SERVICE MANAGEMENT. 3.PERFORMANCE MANAGEMENT • • • • • Six Sigma Plus • Talent management • Regulatory Compliance Multiple locations Centralization Multi-Languages Business Continuity / Disaster Recovery • Talent Pool © 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice 4. CENTRES 5. TECHNOLOGY • Facilities / Infrastructure Sharing • Equipment Operation Support Resource Management • Resource allocation according to needs / efficiencies • Technology / investments amortized • Intelligent Scan / Workflow tools • Specific tools for the process • IP technology • Information and Communications Security • Business Control Center (CNN) 06/03/2012 From Contact to Knowledge Center in the e-Banking Era Customers CONTACT CENTER = KNOWLEDGE CENTER Multiple contact channels Knowledge Database Virtual Assistant COMPREHENSIVE KNOWLEDGE MANAGEMENT Call Mail Chat Socia l net VRU Management Improvement proposals Room in the user’s Intranet Quality Contact Manager integrated with CTI Telephony Platform 15 © 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice 06/03/2012 Workflow Manager • Saving time and improving productivity and efficiency, through the automation of business processes • Improved process control through the standardization of working methods • Process improvement, greater flexibility according to business needs • Optimizing the flow of internal information with customers and suppliers • Integration of business processes Intelligent data recognition • Image cleaning: removing background color, auto orientation, automatic cropping, and alignment ... • Extract information from printed and handwritten text, bar codes and checkboxes marked paper and electronic documents, structured (forms) or unstructured • Allows separation and automatic classification of documents • Online Learning: Training of data from the documents Knowledge Base • Valuable organizational information is shared through the organization structure • Reduced training time for new employees • Retention of Intellectual Property of the work after the employee leaves the company Workforce Manager BPO 2.0 – Back Office: Transformation Tools •Optimize workforce allowing managers to make better decisions and take effective action • Reduce staff costs • Increase productivity • Improve employee satisfaction 16 © 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice 06/03/2012 BPO 2.0 - Business Control Center (CCN) The Business Control Center is the result of an integrated vision control information: • Defining alarms on defined PKI‘s for targets tracking. • Generating information tailored to different levels of management. • Combining data from different sources and formats for analysis. • Getting consolidated data that provides an overview of the business. • Establishing a graphical representation of historical evolution. CCN Objective: Provide in real-time a comprehensive, clear and quantitative view of the efficiency of the operations, increasing the ability of business managers to make decisions based on realtime information. 17 © 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice 06/03/2012 Business Process Outsourcing Challenges & Objectives for Banks in the E-Banking Era BPO 2.0 - Operating Model in the e-Banking Era Success stories 18 © 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice 06/03/2012 Success Story #1 Initial Situation • An internal consulting study of the Operations departments in Head Office concluded that those departments received 146.000 calls per month about Financial operations from the office network • A pilot process done by HP in 50 branches stated that the total number of calls was around 74.000 per month • Some users in the office network called directly to Head Office when they had doubts Objective • • • • Results Target: Transformation of the Branch Support Service +50% call reduction • Current number of calls: 35.000, -50% reduction in the number of calls • Head Office was released from the CRM tasks (resolution of operations doubts) • Control of the Service Level and Quality • Typified Calls: Integrated ticketing system in the telephony solution that opens tickets for each call and follow up and define their type • Operating procedures updated • Quality Control: Control system of formal and perceived quality of content 19 Know the real number of calls Call reduction Call tabulation Centralization of the calls in the Branch Support Centre © 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice 06/03/2012 Success Story #2 Initial Situation • • • • • • Front office services in Head Quarters Back office services decentralized in offices Some services outsourced based on specialization of tasks (multi-vendor) Knowledge leveraged in internal employees Inability to predict operating costs High cost of maintenance on the control of suppliers and knowledge management Objective • • • • • • Quantify and classify calls users and set reduction plan Core activity in the office: Commercial Unify back-office activities in processes, streamline, document and update Reduce costs and make them variable Create an information system for control and monitoring of service levels Continuous improvement / technology investment Result Target: Back Office Centralization + Outsourcing = Cost Savings Cost Reduction +20% • Creation of Call Center operational offices • Implementation of CRM tools, system of direct queries. (Faq's, Intranet), proactive systems to reduce inputs • Grouping of all back office processes and establishment of a plan of industrialization • Implementation of a management tool for operational and business, both internally and at suppliers • Savings of more than 20% in all processes managed front and back • The drop in revenue caused by reduced dynamism of economic activity, with the cost variabilization has allowed costs to fall in proportion 20 © 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice 06/03/2012 KÖSZÖNÖM SZÉPEN THANK YOU GRACIAS