UK Centre for Carnival Arts
CLOA Executive Committee
Meeting
Presentation by
Paul Anderson MBE, CEO
UK Centre for Carnival Arts
Outcomes
• Leave with knowledge and a positive
•
•
vision of carnival and its potential for
communities
Enable more expressions of interest in the
National Archive Project – rolling out 2013
Hold more activities at our centre in the
future
Where the vision began…
Shortcomings in
Communication
infrastructure
Labour force
constraints
Poor retail status and
other service deficiencies
Lack of dynamism
in local economy
Potentially depressing impact
of lack of identity and
downmarket image
Slower growth of
all or most sectors
“Enterprise &
Culture in
Luton & Beds”
File closed!
Poor industrial
structure
Relatively poorer
quality and availability of
employment land
Low innovation or
high technology
presence
Low inward
investment
3
Our Vision
The renaissance of our town and region
driven by the unstoppable, creative and
inclusive force of carnival arts
Carnival
inspiration into aspiration
4
The UKCCA Story
People
Partnerships
Passion
Possibilities
5
Our Mission
1.
To increase the skills, knowledge and
expertise of carnival practitioners and artists
2.
To preserve carnival arts’ culturally
diverse traditions, artists and communities
3.
To create a welcoming, inclusive and
creative space as a unique home for
carnival arts and its participants
To develop and manage a sustainable
organisation
To nurture, develop and sustain carnival
related businesses and industry
To take a lead in building partnerships,
initiatives and awareness of carnival arts
as a tool for change, tourism and
regeneration.
To co-produce a world class carnival
event to act as a showcase for the watering
and flowering of the UK carnival scene
To develop new audiences and
participants
4.
5.
6.
7.
8.
A topology of UK carnival communities
Community
Participants are
organisations and
individuals drawn
from the local
community who
engage with
carnival on a
voluntary and
directed basis.
They may be
individuals, school
groups, local
businesses or
community groups
and they are the
bedrock of
carnival, providing
its basis as a mass
spectacle.
Community
Carnivalistas are
drawn from the
community but are
more experienced,
have a deeper
commitment and
are more likely to
have a year round
engagement. They
may have a
particular skill such
as costume
making, dance or
music and may be
part of a Mas
camp, a sound
system, a dance
group or a samba
band. Apart from
expenses they are
generally unpaid.
Portfolio People
are professional
arts organisations
and individuals
that regularly, but
not exclusively,
work in carnival.
They are artists
and arts
organisations large
and small, from
Emergency Exit
Arts and Walk the
Plank to solo
performers and
street artists. They
may also be
workshop leaders
who specialise in
costume, music or
dance. They are
paid for their work.
Professional
Carnivalistas high level of
carnival experience
and devote a major
proportion of their
time to Carnival
throughout the
year. They may be
the lead person in
a Mas camp or
carnival making
group or the
inspiration behind a
samba band. They
will be organisers,
facilitators, and
influencers
carnival; dedicated
to its development
and with a network
of sector
connections. They
may or may not be
paid.
Leaders,
Champions and
Deal Makers are
individuals that
have a high
degree of
experience and
are respected
throughout the
carnival sector.
They are the voice
of carnival
regionally and
nationally, and are
expected to
provide leadership
where and when it
is needed.
Strategic
Organisations are
connected to and
are built by
Leaders,
Champions and
Deal Makers. They
include the
nation’s leading
carnivals, the
emerging regional
carnival agencies
and UKCCA. They
are the long term
vehicle for the
development of
carnival in the UK.
7
How the public view Carnival Source – UKCCA Audience Research
8
Luton International carnival
First Luton Carnival 1976
Late May Bank Holiday - great time to link with schools
Opens UK’s National carnival season
UK’s biggest one day Carnival
150,000 visitors
60+ Carnival groups participate each year
19 are locally created - schools, community groups and
Carnival bands
9 reputable carnival bands take part each year
3.4 million economic impact
UKCCA Mas Camp and works with school and
community groups participating in Carnival
Aim
LIC showcases carnival excellence to raise carnival’s
status
LIC assists artists to tour work in national carnival
towns
Showcasing best practice
History of UKCCA
The Luton Carnival Arts Development Trust (LCADT),
now called The UK Centre for Carnival Arts (UKCCA)
was set up in 1998 as an independent body to:
• Sustain carnival activities beyond the one day event
•viaUse
regeneration funds to develop carnival arts and position the town
a national centre
•together
Present carnival as a way to promote social inclusion and bring people
•Support educational achievement – aiding failing schools
• Improve the quality and content of Luton Carnival
• Increase participation in the parade – from 1000 - 2000
• Build a centre for carnival arts – now opened since May 2009
•Show case of international arts from the many worlds of carnival
•develop
UK may not be known for carnival but realised its best placed to
the art form and its professional practice
Our mission is to ‘raise the status of carnival arts
to that enjoyed by other art forms
Multi Purposed Carnival Centre
Building was opened in May 2009 and now houses:
Our 30 strong team
National Carnival Archive - funded by HLF
Home to LAM - 9 touring costume bands
Key features of the building include:
• Mas camp large scale space (costume making facilities)
• Welding and casting area & Wet room
• Meeting/seminar/lecture rooms
• Band rehearsal space
• Theatre/concert facilities
•Child care Facility
• Bar/Café
• Street market/trading facilities
• Year round creative team, commercial team and
administration centre
Finances
UKCCA Annual Revenue Income (£K)
2002-2013
£K
Launch Year - May 2009
1,500
1,320
1,100
1,100
1,125
1,125
1,125
2010/11
2011/12
2012/13
1,000
660
535
500
300
320
2003/04
2004/05
53
0
2002/03
2005/06
2006/07
2007/08
2008/09
2009/10
UKCCA typically raises 70% of income from grants, 20% from ticket sales and hires and 10% from
sponsors and overheads.
The UKCCA Team
UKCCA Staff Structure – September 2012
Chief
Executive
Officer
Marketing
Consultant
PA
Creative
Learning
Consultant
Head of
Finance &
Resources
Finance
Assistant
Venue Host
& Office
Manager
Business &
Centre
Manager
Head Duty
Technical
Manager
Bar Staff,
Stewards,
Casual DM,
Porters
Marketing &
Events
Officer
Creative
Director
Centre
Bookings (.5)
Admin
CPD
Development
Officer
Learning &
Outreach
Officer X4
(.5)
Marketing
Assistant
Archive
Coordinator
X4 (.5)
Archive
Project
Manager
Web Editor
(.5)
3 Learning & Outreach Officers & 3
Archive Coordinators are based at our 3
partner sites
Digital
Archivist (.5)
Our Programming Rationale
Our two teams (commercial and artistic) programme
activities across two broad seasons:
Educational season (Sept to May) community workshops,
development and outreach, courses, conferences, seminars,
school visits
Carnival season (Lent to Sept) - master classes, showcases,
events and developmental programmes and summer scheme
linked to carnivals
Centre’s Capacity
Venue - holds 1,200 people inside and outside made up of:
Class rooms - hold 30 each = 90
Bar/ Café = 95
Workshop =15
Café/ bar, outside and Mas camp space = 1,000
Comprehensive facilities team in place to manage buildings
for both commercial and community programming.
Growing commercial arm - developing commercial ‘product’ to
be sold.
Making the vision happen
Town wide
& regional
Regeneration
Developing
Employable
skills
Environmental
sustainability
Innovative
Educational
Programmes
Carnival
&
UKCCA
Business
Development
& Inward
Investment
Crime
Diversionary
work
Cultural
cohesion
Tourism
&
LIC
Sustainable
resources
15
Who are UKCCA’s key partners?
Local
University of Luton, Luton Borough Council,
Barnfield College, local schools, Chamber of
Commerce, the voluntary sector, small businesses
and carnival community
Regional
Carnival networks, Small businesses, North Herts
college, regional arts organisations
National
Arts Council England, Heritage Lottery Fund,
LOCOG, London College of fashion, University of
the Arts
International
Brazil (Rio) culture team, University of the West
Indies, NCBA, Pan Trinbago and international
exchange partners in Hamburg, Denmark
Collaboration possibilities...
We have funding to present talent already within our UK shores but we
finding it increasingly difficult to present work from international carnival
communities to support our projects, so UKCCA welcomes a two way
relationship With Partnership Organisations linking artists to our:
September - May
Master Classes, Workshops & Learning programmes
•
•Positioning artists in our range of learning projects and partnerships
•Our and partners Conferences, Discussions & Seminars
•Schools, community and outreach programmes
Lent to September
•network
Performing artists in our events linked to touring venues and carnival
•with
Large scale performances, band presentations and showcases linking
UK carnival touring possibilities
•destinations
Engage in exchange programmes were UK artists visit carnival
to develop
•UK’s artists learning carnival skills from host country carnival through:
•Assisting our adoption of carnival world hertiage
Thanks for Listening
All of We is One!!