Effective solutions for green urban transport – Learning from CIVITAS cities: “A ‘wildly’ successful bike-rental scheme Bicike(LJ)” 16 April 2013 Geneva Vita Kontić, City of Ljubljana Slide title In this presentation: • Introduction: About Ljubljana and CIVITAS-ELAN Project • Backgroud: “Comprehensive cycling strategy” • In focus: bicycle-sharing system – city bike “Bicike(LJ)” – introduction – achievements – challenges • Conclusion: Lessons learned and recommendations • Future plans: It’s not over! – further development and promotion of cycling Effective solutions for green urban transport l 16/04/2013 l Geneva l Vita Kontić Slide title About Ljubljana – Capital of Slovenia • • approx. 280,000 residents; 275 km2 • • green, clean, safe and friendly economic, political, educational, cultural, historical centre of the country Mission: to ensure the best service for inhabitants and visitors, and persistantly strengthening the quality of life Effective solutions for green urban transport l 16/04/2013 l Geneva l Vita Kontić Slide title CIVITAS-ELAN in Ljubljana • Sep 2008 – Oct 2012; CIVITAS-ELAN cities: Gent, Zagreb, Porto and Brno • • challenged increased motorised traffic Targets: How to get from congestion… – to reduce car use and make it cleaner – to make public transport greener, more attractive and accessible to all – improve conditions for cycling and walking • • 17 local measures and 4 common 5,9 mio EUR for 11 local partners Effective solutions for green urban transport l 16/04/2013 l Geneva l Vita Kontić … to redemption? Slide title Comprehensive cycling strategy • defines quality conditions for the city’s cycling network, gives priority to cyclists • some of its proposals are included in the new Traffic policy of COL to 2020 • • • • cycling coordinator of COL • 10 % cycling share – increased by 27 % Cycling platform of COL (partnership) interactive city cycling map on Geopedia outreach campaign, numerous events, promotion and citizen engagement Effective solutions for green urban transport l 16/04/2013 l Geneva l Vita Kontić Slide title New form of public transport – bike-sharing system Bicike(LJ) • • part of a vision of Ljubljana as a “cyclist-friendly city” • • established on 12 May 2011 • 300 bicycles, 600 “parking” spaces • 31 stations, approx. 300 to 500 metres apart • weekly or yearly subscription, self-service • 1st hour of ride is free of charge!; 2nd=1€, 3rd=2€, 4th+=4€ private-public partnership: available 24 hrs/day, 7 days/week Effective solutions for green urban transport l 16/04/2013 l Geneva l Vita Kontić Slide title “Bicike(LJ)” – achievements • Even before the opening: 1,633 registrations; after 18 months: – 40,000 registered users; – 1.000.000 bike rides; – averagely, each of the 300 bikes in the system is hired at least 6 times per day. • • Awards: IT Strawberry 2012 and Outstanding Study in October 2012 (n=311, citizens of Ljubljana and its surroundings): – Bicike(LJ) is a very useful (79%) and positive project (95% of those questioned); – 98 % has heard of Bicikelj or know it well. Effective solutions for green urban transport l 16/04/2013 l Geneva l Vita Kontić Slide title “Bicike(LJ)” – challenges • quite high costs: project value: 1,800,000 € maintanance costs/year: 900.000 € → BUT: value for citizens and environment – priceless! • “temporary unreliability” at popular locations (all bikes in use or stand full) → BUT: online interactive map&mobile app to check availability/information, and constant bike delivery service • citizens: “We want more! (initiatives and requests for expansion ) → BUT: expansion in plan! Effective solutions for green urban transport l 16/04/2013 l Geneva l Vita Kontić Slide title Event l Date l Location l Speaker Slide title Lessons learned / recommendations • EU co-financing and private-public partnership is a good way to tackle potencial financial barriers. • • • Political support is necessary. Engage citizens and other stakeholders (from the beginning)! Use innovative and creative communication/promotional methods! Effective solutions for green urban transport l 16/04/2013 l Geneva l Vita Kontić Slide title Cyc(LJ)ing – future plans • to follow the ambitious goals of Traffic policy of COL to 2020 (see above); • engagement in new cycling projects (Champ, Trimo Urban Crash); • dissemination activities: “The Oldest Wooden Wheel” project (from May 2013); Cycling festival (24–26 May 2013), European Mobility Week 2013. Effective solutions for green urban transport l 16/04/2013 l Geneva l Vita Kontić Slide title Thank you! Vita Kontić City of Ljubljana + 386 1 306 1095 vita.kontic@ljubljana.si www.ljubljana.si http://en.bicikelj.si www.civitas.eu, www.civitasljubljana.si Effective solutions for green urban transport l 16/04/2013 l Geneva l Vita Kontić