Pronunciation [re-pe-shaj], noun, to
rescue; second chance
Skincare ● Bodycare ● Treatment Makeup
www.repechage.com
USA: 1-800-248-SKIN
Europe – www.repechageuk.com
Distributed worldwide
The Art of
Retailing
“The first 7 seconds of a potential clients initial
encounter with your spa is critical to conveying
your professional image. The ambiance and a
welcoming attitude that says “We are happy to
see you!” must be experienced from the moment
the client walks through that door.”
“Success at your Fingertips”
- Lydia Sarfati
There is a formula for success
Create the Customer
Experience
Inviting Treatment Rooms
Sound
©Sarkli-Repêchage,Ltd
Smell
Fresh Cut Flowers
Reed Diffusers
Taste
Give A Great Treatment
Touch
Clients buy Benefits
Recommend through
Education
Consultation
Diagnosis
TAKE TIME TO ANALYZE BEFORE EVERY
SERVICE FROM FACIALS TO PEDICURES
CREATES A SUPERIOR STANDARD OF
SERVICE
Recommendation
After each treatment Recommend
Consistently suggest additional products
that would support their regimen.
Tools for Success
You Are
• Look the part- how you
dress, hair, make up nails
etc
• Listen to your client’s
needs
• Maintain immaculate
cleanliness where you
work
Customized Program & Skin
Analysis Charts
Write down the homecare regimen
Tell them how to use, when to use
Promotions
Monthly Promotions
• Renew with the Vita • Rapidex home-kit 14
Cura Firming
nights to younger skin
MicroPeel Facial
at home ‘peel’
facial
• Repair sundamaged
skin with the Après
Soleil Facial -
It’s all about Presentation
Show & Tell
…..And You Will Sell
Retail Display
Testers,
Out in the Open
Disposable applicators
What –The product
Why- What it will do
How- Application and use
Retail to Service
50/50
Homework
To continue the benefits of the
treatment today, I recommend to
you…..
Some Examples
• Fine Lines around the
eyes
• Aging, thin Skin
• Daily toner &
exfoliation
• Sunburn, irritated skin
• Vita Cura Opti-Lift
Serum, use AM/PM
• Vita Cura Triple
Firming Cream
• Vita Cura Toner with
Salicylic Acid
• Hydra Soleil Deep
Relief Gel
This connects the client to…..
The experience
The result
If they can’t take you home they’ll
take the products
WHAT , WHY, HOW
To continue the benefits, I also
recommend that we reschedule
TODAY
Reschedule Treatments
• Facials – every 4-6 weeks for maintenance
• At least every 2 weeks to treat a problem
• Slimming treatments, every 2 weeks for 6
weeks,
• Body exfoliation, hydrating treatments every 4-6
weeks
• Pedicure 1x per month
• Manicure 2x per month
Keys to Successful Sales
• Build Rapport
Listen to discover Clients
Needs
Sell the Benefits
Overcome objectives
Present Solutions
Close
Follow Up
Be Excited, Have Passion
Continue with your Education
Knowledge is Power
Become the Expert
Offer Top Quality Services &
Products Each and Every
Time
Focusing on Excellent Customer
Service will lead to profitability
PROFIT…….
• “………… is a by-product of customer
service. It is not an end, in and of itself.”
– Create memorable experiences, long
lasting relationships, and watch your
profits soar.
Your Fans
• Aim to create clients
who become Your
Fans each and every
time.
• They take their
experience and
spread the word to
their friends and
family.
You are the best!!!
Go for it
and just
do it!
Pronunciation [re-pe-shaj], noun, to
rescue; second chance
Skincare ● Bodycare ● Treatment Makeup
www.repechage.com
USA: 1-800-248-SKIN
Europe – www.repechageuk.com
Distributed worldwide