ViewRay Renaissance Business Case

advertisement
ViewRay
Renaissance
Business Case
UWHC Authority Board
November 3, 2010
Introduction

Our vision is to provide the cancer patient with cutting edge technology
that improves patient care and increases research opportunities

With Healthcare Reform on the horizon, it will be critical to differentiate
ourselves from the competition in providing the most comprehensive
treatment options for our patients as an accountable care organization

UWHC will be one of the first three facilities to receive the new
equipment nationally. This new technology enhances UW Health’s
position as a quaternary care provider

Our Radiation Oncologists and physics staff have been involved in this
technology development, increasing our credibility as a global research
partner

UW Health has already invested $450,000 into the Renaissance project
to position ourselves as a technology leader
2
Renaissance Technology
 Image Guided Radiation Therapy (IGRT) system
 Provides external beam radiation from three
gamma (cobalt) sources with real-time motion
tracking by the Magnetic Resonance Imaging
(MRI)
 Used in tumors that may move over the course of
a treatment due to breathing, internal movement,
and changes in size of tumor
– Provides automatic gating so beam turns off if target
moves out of range
– Most advantageous use in lung, liver, and prostate
cancer
3
The RenaissanceTM System 1000
4
Targeting a Moving Tumor
a)
c)
b)
d)
a) imaging of a lung tumor that is off target; b) motion of the tumor; c)
treatment while the tumor is on target; and d) MRI data that enable the realtime imaging of the patient anatomy and targets.
5
University of Wisconsin Technology
Assessment Committee—February 2010
 Pending Food and Drug Administration
(FDA) approval, the Technology
Assessment committee recommended the
acquisition of the Renaissance due to:
– reduction in patient radiation dose to healthy
tissues
– gain in market share from being a first mover
with this new technology
– enhanced research capabilities
– positive financial outlook
6
Timeline of Future Events
 Construction bid process: November/December
2010
 Start of Vault Construction: January 2011
 ViewRay expects to have final FDA approval
March/April 2011
 Earliest expected Delivery of Equipment: August
2011
 Start of Validation Process: September 2011
 First patient treatment: December 2011
7
Business Case
 Anticipates new market capture by year 3 of radiotherapy
volumes of 8% over current (increase is modeled based on
experience being the market leader introducing
Tomotherapy), then tapering as technology is more widely
adopted
 Shifts appropriate volume from Computed Tomography (CT)
guidance to ViewRay MRI guidance to maximize use of new
technology for patient safety
 Estimates that it will take two years for all payors to adopt
coverage for new Current Procedural Terminology (CPT)
Codes required for new technology and revenue will not be
maximized until codes are established
8
Conclusion

Our vision is to provide the cancer patient with cutting edge
technology that improves patient care as well as increases
research opportunities

With Healthcare Reform on the horizon, it will be critical to
differentiate ourselves from the competition in providing the most
comprehensive treatment options for our patients as an
accountable care organization. UWHC will be one of the first three
facilities to receive the new equipment nationally

Baseline projections show a positive Internal Rate of Return (IRR)
for most-likely scenarios

Purchase would enhance the positive image of University of
Wisconsin Health and the Carbone Cancer Center to the
community, patients, and referring physicians

Board Resolution
9
Download
Related flashcards

Oncology

48 cards

Cancer organizations

24 cards

Oncology journals

71 cards

Cancer researchers

69 cards

Create Flashcards