Local Church Communications:

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GOAL
To provide tips/resources and
exchange of ideas to support your
local church communications.
To enhance your local church
communications planning.
WHAT WE HOPE TO ACCOMPLISH:
1. Participants will be able to identify the difference in
communications as a ministry or administrative support
2. Identify ways to garner the support needed to improve
your local church communications plan
WHAT WE HOPE TO ACCOMPLISH:
3. Provide updated tips and tools that will enhance local
church communications (even if you are not high tech!)
4. Learn from shared experiences to better utilize the
communication skills of members of your congregation
WHAT WE HOPE TO ACCOMPLISH:
Connecting with your Conference
Communications Team and beyond to tell
your story
ANIMALS COMMUNICATING
Communications as ministry:
from WACC –
The first principle :
“Communication is a spiritual exercise”
Interactive discussion!
Scripture support:
Habakkuk 2:2-3
Habakkuk 2: 2-3
The Lord answered me and said:
Write the vision;
make it plain on tablets, so that a runner may read it.
For there is still a vision for the appointed time;
it speaks of the end, and does not lie.
If it seems to tarry, wait for it; it will surely come, it will not delay.
garner the support needed to improve your local
church communications plan:
Supporting members
Conference communicator
Local business communication professionals
Excerpt from : We Must Speak ; Rethinking How We Communicate Faith in the 21 st
Century by Larry Hollon, General Secretary, United Methodist Communications
Tips on getting started:
•Identify your church’s unique identity and contributions
in your community and the world;
•Learn and test every form of communication available
today, from traditional one-way messaging to digital
platforms allowing for dynamic, vibrant discussions;
Larry Hollon’s tips:
•Choose communication methods that best convey your
church’s message to all persons within your reach;
•Practice developing and repurposing visual, audio and
text media to share with your audiences;
•Lead others to work as teams to create, implement and
evaluate communications and marketing strategies for
your church and ministries.
United Methodist Communications offer tips
and tools that will enhance local church
communications (even if you are not high tech!)
www.umcom.org
share experiences to better utilize the communication skills of
members of your congregation…
how do you recruit members with communication skills
and interest to help you?
How do you connect with your Conference
communicator?
how do you get Local business communication
professionals involved? (budget or no budget!)
GROUP CONNECTIONS EXERCISE!
Connecting with other local churches in your
Conference and beyond to tell your story
www.benhill-umc.org
Connecting with your conference communicator
www.vaumc.org
www.ngumc.org
www.tnumc.org
principle from wacc:
“Communication builds and shapes community”
asserts that genuine communication calls for
mutual accountability and trust.
Wacc principle:
“Communication celebrates cultural diversity”
communication is especially vital when cultural
memory, language, religion,
gender, age, ethnicity or race are not denigrated
or denied by members of other cultural groups.
wacc principle:
“Communication promotes freedom and
demands accountability”
affirms that freedom of expression must be
respected.
groups must be assured access to technology
and to all media platforms.
building connections...
“Communication for All”
Video reviews …
Does this apply to your role as a local church
communicator.
IS THIS WHAT YOUR LOCAL CHURCH
COMMUNICATIONS LOOK LIKE
http://www.youtube.com/watch?v=pXiNSeSoBUM
http://www.youtube.com/watch?v=iRqBduVt-2M&feature=relted
Do you have a
current and
active website?
questions to consider for building/enhancing local
church Communications:
how would you define communications in the local church
is your communications ministry team leader a decision maker or
influencer
what influences communications ministry in your local church
how do you market your local church (outreach)
is ‘it’ a part of the communications plan (tech development)
is communications part of church council in decision making or support
how can the local church communicator change the perception of
communications from support to ministry
what tools are required to enhance local church communications
what are some best practices for communication within the congregation
and outside
do you have a crisis communications plan – if so, how was that developed
and who are the key players
public and media relations plan
how do the other ministry groups of your church work with
communications
Evaluation Time…
What went well?
What did not work well?
What was missing?
What would you change?
Were the goals and objectives met?
How did the facilitator do?
Thank you!
Now, go tell your local
church story And
make it plain!
Amelia tucker-shaw 101812
UMAC, Arlington VA
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