Selecting a topic, purpose and central idea Class Activity – Brainstorming When a speaker is enthusiastic about his or her ideas, how do listeners usually react? List the six criteria discussed in this chapter for writing a specific purpose statement. What is the difference between the specific purpose and the central idea? Select a topic that… Fits requirements of assignment Showcases your experiences and knowledge Interests you You can make interesting and valuable to your audience Establish a general purpose to help bring your topic under control. ◦ To inform ◦ To persuade ◦ To entertain What exactly to you want to accomplish in your speech? ◦ Topic: Foodborne illnesses ◦ General Purpose: To inform ◦ Specific Purpose: To tell my listeners how to protect themselves from foodborne illnesses What exactly to you want your audience to remember from your speech? ◦ Topic: Foodborne illnesses ◦ General Purpose: To inform ◦ Specific Purpose: To tell my listeners how to protect themselves from foodborne illnesses ◦ Central Idea: Monitoring food temperatures is a great way to avoid foodborne illnesses Let’s use football as an example: Football - Explain divisions / conferences - Explain job of coaching - Explain history - Explain artificial vs. natural turf Brainstorm for possible main points Narrow to 3 – 5 possible main points Narrow down the following broad subjects to specific, manageable topics: ◦ Outdoor recreation ◦ Musical groups ◦ Illegal drugs ◦ Saving money