School Magazine Proposal and
Analysis
Plan of my School Magazine
Who is my target audience?
• The magazine is going to be created to be an Ursuline handbook
with a difference. It will be written by students in years eight and up
for My target audience which, for this magazine, is new or prospect
students aged 11. They would read it to get an insider’s view of
Ursuline High School. It tells them exactly what to expect in terms of
teachers, rules, school activities and how to deal with it all.
What is this magazine’s purpose?
• To give new students a silent guide in the form of a hand book with
the intension to help them to be independent and to find the
transition from year six to high school as simple and painless as
possible.
What will the magazine be
called?
• Possible names:
• What they didn’t tell you...
• I like this title because it makes the magazine seem exclusive
and interesting. However I want the magazine to be
approved by the school so a title that refers to the school’s
faculty as ‘they’ disclosing information presents the image of it
being teachers versus students. This is not the picture me or the
school want the magazine to portray to new students or
teachers.
• UHS Handbook
• What I liked about this title is it says exactly what the magazine
is trying to create for each new student. However, I believe it
sounds too official, like every other information leaflet they
would have already have been given and therefore not as
down to earth as I want it to sound.
• UHS SURVIVAL GUIDE
Again this title, though accurate, would portray the school in the
wrong way: as something painful that has to be endured rather
than enjoyed, I don’t want to scare new students; merely let
them in on a few trade secrets that will make adjusting to a new
school easier.
• Did you know...?
Although this title might evoke interest in the reader to find out
what they “know”, I thought this title was not eye catching
enough and too vague to show what the magazine is about.
• Pssst! Pass it on.
This is the title I finally settled on because it meets all the criteria I
intended it to. The title brings across the idea that it contains
useful information and tips but does so in a way that doesn’t
make it seem like the school is disclosing information from new
students. It also builds a relationship and a bond between the
reader and the magazine; asking the reader to ‘pass it on’ makes
the reader appear to be a vital part of the magazine’s success.
What will it contain?
It will contain a series of articles written by students
currently at various stages in the school giving
advice and counsel to new students starting in year
seven.
What style of design will it be formatted in?
• I want the immediate image of the Magazine to be
obviously ‘thrown together’ by students. To do this I
will have different sections written in different fonts,
at different angles to look like different pupil’s
handwriting I am also considering using post-its as
blocks of small information and school book lined
paper as a background. The denotations of this
approach will be that the magazine will look scruffy
and choppy; and like it was made by students.
Plan of School Magazine Front
Cover
To help myself decide what type of format my
magazine’s front cover should be in I have looked
at the magazine cover below is a celebrity and
lifestyle magazine of which I have copied the
format and put I have put it into blocks of colour to
represent where each separate piece is.
I will structure my
magazine
roughly on the
bundle of
shapes beside,
as I believe it will
better represent
the style of
magazine I am
trying to portray.
Final School Magazine Front
Cover
Final School Magazine Contents
Page