An initiative by
2011
W O RLD
CELEBRATES
YET15MILLIONHECTAREFORESTS
YET15MILLIONHECTAREFORESTS
WILL
VANISH
1/3RD
WILL BE
CUT
DOWN
FOR
PAPER
ALONE
WITH OVER
115
BILLION
PAPERSHEETS
WITH OVER
115 BILLION
PAPERSHEETS
JUST USED FOR
PRINTOUTS
SO
HOW
DO WE
HELP THE
FORESTS
Will WE STOP
TAKING PRINTOUTS?
WILL WE STOP
TAKING PRINTOUTS?
OR TAKE
FEWER OF
THEM?
BUT WHAT IF WE CAN
BUT WHAT IF WE CAN
SAVE FORESTS
WHILE
TAKING
ALL THE
PRINTOUTS
INTRODUCING
JUST BEFORE
PRINTING
REDUCE THE
FONT SIZE
BY 1
IF IT’S 11
MAKE IT 10
IF IT’S 31
MAKE IT 30
THAT’S IT
HERE’S HOW…
FONT SIZE 11 / PAGES 39
FONT SIZE 10 / PAGES 32
18%
REDUCTION
AN
IN PAPER CONSUMPTION
AT THIS RATE
WE CAN
SAVE
20.70 BILLION
SHEETS OF PAPER
EVERY YEAR
A SIMPLE EFFORT
TO REDUCE
DEFORESTATION
JOIN US
BE OUR
PARTNER
FOR A
GREENER
WORLD
HOW DO WE SEE OUR
ASSOCIATION?
TURN A NEW LEAF IN CSR ACTIVITIES BY ADOPTING MINUS
ONE IN YOUR OFFICE.
SPREAD MINUS ONE AMONG YOUR EMPLOYEES AND ENCOURAGE THEM
TO MAKE IT A HABIT.
HELP PROPOGATE MINUS ONE THROUGH YOUR ORGANISATIONAL
CHANNELS
SMALLER FONT =
BIGGER FORESTS
www.minusoneproject.com