C O M M U N I C A T I O N

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The Business of Thinking®
The Business of Thinking
ThinkAbout Communicating
Better Thinking. Better Performance. Better Results.
© Herrmann Global, LLC 2014
Whole Brain® Model
A
D
UPPER
LEFT
UPPER
RIGHT
LOGICAL
ANALYTICAL
FACT-BASED
QUANTITATIVE
ORGANIZED
SEQUENTIAL
PLANNED
DETAILED
HOLISTIC
INTUITIVE
INTEGRATING
SYNTHESIZING
INTERPERSONAL
FEELING-BASED
KINESTHETIC
EMOTIONAL
LOWER
LEFT
LOWER
RIGHT
B
C
Whole Brain® and the four-color, four-quadrant graphic are registered trademarks of Herrmann Global.
© Herrmann Global 2013.
© Herrmann Global, LLC 2014
Introduction
•
•
•
•
•
•
What do you communicate about?
Who do you communicate with?
How do you communicate?
Why do you communicate?
What often happens?
What goes wrong?
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Everyday Communication
•
•
•
•
•
We do it all day, every day
We cannot exist without communicating
We communicate in many different ways
There are always at least two people involved — the
sender and the receiver
Sometimes we have time to think about what we are
going to say — other times we do not
© Herrmann Global, LLC 2014
C O MU I C A T I O N
N
M
In the ThinkAbout Communicating Module we will discuss:
• The impact that our thinking has on the way we
communicate
• The Whole Brain® Communicator to use when you have
time to prepare
• How to have a Whole Brain ® conversation when you
have no time to prepare
• How to talk from all 4 languages of the brain
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• How does your thinking affect the way you
communicate?
• How do the different quadrants communicate?
• What are some of the characteristics of each quadrant?
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D
A
8
ThinkAbout Communicating
How do the 4 quadrants like to communicate?
B
C
The four-color, four-quadrant graphic and Whole Brain® are registered trademarks of Herrmann Global, LLC.
© Herrmann Global, LLC 2014
© Herrmann Global, LLC 2014
Whole Brain® and the four-color, four-quadrant graphic are registered trademarks of Herrmann Global.
© Herrmann Global 2013.
ThinkAbout Communicating
© Herrmann Global, LLC 2014
How Do I Communicate?
•
•
•
•
How do you like to communicate?
What sort of things do you do?
What don’t you do?
“ThinkAbout” your everyday communication. What does
this tell you about how effective you are? What can you
do to be more effective?
© Herrmann Global, LLC 2014
Whole Brain® and the four-color, four-quadrant graphic are registered trademarks of Herrmann Global.
© Herrmann Global 2013.
ThinkAbout Listening
© Herrmann Global, LLC 2014
How Do I Listen?
•
•
•
•
How do you like to listen?
What sort of things do you do?
What sort of things don’t you do?
“Think About” your everyday communication. How
effective are you as a listener? What can you do to be
more effective?
© Herrmann Global, LLC 2014
Scenario 1 — Same-Quadrant
A
D
Communication between people
within a quadrant: Free Flow and
‘same wave length’ — but can be
competitive and tribal
My most preferred quadrant is:
B
C
Name someone who is in the same
quadrant as you.
How do you the two of you
communicate?
Whole Brain® and the four-color, four-quadrant graphic are registered trademarks of Herrmann Global.
© Herrmann Global 2013.
© Herrmann Global, LLC 2014
Scenario 2 — Compatible-Quadrant
A
B
D
C
Communication between people with
same left or right dominance:
Supportive, reinforcing — sometimes
leads to a false sense of
understanding
Name someone who is in a compatible
quadrant with you.
How do you the two of you
communicate?
Whole Brain® and the four-color, four-quadrant graphic are registered trademarks of Herrmann Global.
© Herrmann Global 2013.
© Herrmann Global, LLC 2014
Scenario 3 — Contrasting-Quadrant
A
D
Communication between people with
same limbic or cerebral dominance:
Additive, synergistic — difference in
styles can be challenging
Name someone who is in a
contrasting quadrant from you.
B
C
How do you the two of you
communicate?
Whole Brain® and the four-color, four-quadrant graphic are registered trademarks of Herrmann Global.
© Herrmann Global 2013.
© Herrmann Global, LLC 2014
Scenario 4 — Cross-Quadrant
A
B
D
C
Communication between people from
diagonally opposing quadrants:
Complimentary but may be
confrontational — misunderstanding
can occur
Name someone who is in the crossquadrant from you.
How do you the two of you
communicate?
Whole Brain® and the four-color, four-quadrant graphic are registered trademarks of Herrmann Global.
© Herrmann Global 2013.
© Herrmann Global, LLC 2014
• We tend to speak the language of
our most preferred quadrant
• This means that other people may
not always understand us
• We tend to listen from our most
preferred quadrant
• This means we may not always
understand others
• When you are not sure what
language to speak, the best
language is Whole Brain® language
© Herrmann Global, LLC 2014
Introducing:
The Whole Brain® Communicator
• Sometimes you have time to ‘ThinkAbout’ what you are
going to say. Other times you do not. For example, a
scheduled meeting or discussion gives you time to
prepare; a chance or impromptu meeting does not.
• The Whole Brain® Communicator is for when you do
have time to think about what you are going to say.
© Herrmann Global, LLC 2014
A
3 What
D
2 Why
♦ What is your objective?
♦ Why are they involved?
♦ What do you want to achieve?
♦ Why are talking to them?
♦ What must everyone know?
♦ Why do they need to know?
♦ What are the key facts?
♦ Why is it important to them?
♦ What facts back up what you are saying?
♦ What other significant issues are involved?
♦ Are there any references/research?
♦ What are the main points to get across?
8
The Whole Brain® Communicator
♦ How much time do you have?
♦ Who is the audience?
♦ Where it will occur?
♦ What do you know about them?
♦ What resources will you need?
♦ What is their profile—most/least preferred
quadrants?
♦ How many people are involved?
♦ What constraints are you under?
♦ What approach will you use?
B
4 How
♦ What language do they speak?
♦ What are going to do to ensure they
understand you? How do they like to listen?
1 Who
The four-color, four-quadrant graphic and Whole Brain® are registered trademarks of Herrmann Global, LLC.
© Herrmann Global, LLC 2014
C
© Herrmann Global, LLC 2014
A




3 What
Facts to get across?
Industry/Economy
Organizational Issues
Need to improve





D
2 Why
Need to understand impact they
have on profitability of business
Main points to get across
Competitive market
8 forcing
New work practices
Need to do things differently next
year
The Whole Brain® Communicator
Explaining the Corporate Objectives to My Staff





B
Series of small group meetings
Present facts, figures and big
picture
Ask for commitment
Answer any questions openly
Do quickly, all in one week
4 How




Mostly long-term employees
Average age 45
Variety of profiles, mainly A/B
Tend to be conservative,
production driven, concerned
about output and quality
1 Who
The four-color, four-quadrant graphic and Whole Brain® are registered trademarks of Herrmann Global, LLC.
© Herrmann Global, LLC 2014
C
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A
3 What
2 Why
D
8
The Situation:
Plan and Prepare a Policy Statement
B
4 How
1 Who
The four-color, four-quadrant graphic and Whole Brain® are registered trademarks of Herrmann Global, LLC.
© Herrmann Global, LLC 2014
C
© Herrmann Global, LLC 2014
ChatAbout
Topic List to Chose From
Buying a house
My favorite possession
My career path
Doing the garden
Starting my own business
My best birthday
Moving house
The perfect dinner party
Building a house
Going camping
The perfect Christmas
Having children
The family vacation
Cleaning the house
Educating the children
The family finances
Getting married
Asking someone to marry you
A weekend away
Writing a book
© Herrmann Global, LLC 2014
A
3 What
2 Why
D
8
The Whole Brain® Communicator
B
4 How
1 Who
The four-color, four-quadrant graphic and Whole Brain® are registered trademarks of Herrmann Global, LLC.
© Herrmann Global, LLC 2014
C
© Herrmann Global, LLC 2014
Whole Brain® and the four-color, four-quadrant graphic are registered trademarks of Herrmann Global.
© Herrmann Global 2013.
ThinkAbout Communicating
© Herrmann Global, LLC 2014
Whole Brain® and the four-color, four-quadrant graphic are registered trademarks of Herrmann Global.
© Herrmann Global 2013.
ThinkAbout Listening
© Herrmann Global, LLC 2014
Module Summary
• We speak from our most preferred quadrant.
• We hear from our most preferred quadrant.
• Communication works well when people have the same
preferences.
• Communication can become harder when people have
different preferences.
• The best communication tends to be whole brained.
© Herrmann Global, LLC 2014
Better Thinking. Better Performance. Better Results.
828.625.9153 l herrmannsolutions.com
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© Herrmann Global, LLC 2014
The Business of Thinking Series
Start Thinking
ThinkAbout Communicating
ThinkAbout Creative Thinking
ThinkAbout Decision Making
ThinkAbout Problem Solving
ThinkAbout Teams
ThinkAbout Your Customer
Better Thinking. Better Performance. Better Results.
© Herrmann Global, LLC 2014
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