Health & Wellness
Spa/Seminar
Presented by Carmen Marshall
What is a Health & Wellness Spa/Seminar?
1. Presenting ALL 3 lines as a revolutionary & holistic
approach to long term health
2. Showcasing the business in a fun & duplicatable
way
3. No retailing
• Only PCs and Associates
4. On Autoships
• Win-Win
5. Selling packages, not individual items
What is a Health & Wellness Spa/Seminar?
6.
Average (Goal) Order
• Products from ALL 3 Lines
– HealthPak 100™ (OR Essentials™)
– EFAs (BiOMega 3™ and/or Optomega®)
– RESET™ (OR/then Phase I or II)
– Facial Deluxe (OR Basic Pack w/Serum or
PE)
– Optimizers – Procosa II® & Proflavanol 90®,
TenX™
– Products for Partner
What is a Health & Wellness Spa/Seminar?
7. Business Models.
• Qualify a 3 Biz Center (450 SVP) immediately or
over 6 weeks
– $19.95 application fee (Referral Program)
– Leave Door Open for Pro Pack/BBP
(Entrepreneur/Retire Me From My Job Program)
Why Do H&W Spa/Seminars Work?
1.
Educational Model
2.
Immediate Results
3.
Physical & Emotional Experience
• Educated, inspired & pampered
4.
Higher Consciousness About Health
5.
Products Make Sense
• Balanced, holistic
• Not a quick fix – Lifestyle
• Key phrases – “Healthy Cells”
Why Do H&W Spa/Seminars Work?
6.
Testimonials
7.
Business Makes Sense
• Bring two people
• “I want to buy everything, why wouldn’t
everyone else I bring?”
• Takes away fear and/or NWM stigma
• “Referral Program” or “Entrepreneur Program”
Why Do I Like This Model So Much?
1.
Steady volume – Energy Moving!
2.
Regular new PCs & Distributors
3.
Training for new Distributors
• On the job training
• Product – Need to hear 2-3 times
• Business – Positive experience
Why Do I Like This Model So Much?
4.
Better Conversion Rates
• 1/4 – One on one with H&F Newspaper
• 4/5 – H&W Spa/Seminars
5.
Larger Autoships
• More commitment to products & healthy lifestyle
• Not just a “biz” expense
Why Do I Like This Model So Much?
6.
Makes $$$
7.
Grows a Stable, STRONG Organization
8.
Dr. Wentz’s Vision
9.
Passion…What’s Yours???
Planning a H&W Spa/Seminar
• Host or Find a Host
– Use Memory Jogger Contact List in BDS for ideas
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Friends and family
Preferred Customers
Upline, Downline, and Crossline
Theme: couples, mothers and daughters, girl’s night out
Planning a H&W Spa/Seminar
• Invite Guests
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Invite in person or by phone
Send invitation postcards or e-cards
Over-invite
Host should follow-up in person or over the phone
to create excitement
– Guests should RSVP
– Reschedule anyone who calls to cancel for the
next Spa/Seminar
Planning a H&W Spa/Seminar
• Gather Supplies – Sensé
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Headbands, mirrors, washcloths, flat cotton balls
Crock pot and tongs, bag to collect used washcloths
Placemats and fingerbowls for each guest
Basic Pack & Enhancers—1 for use, 1 for display
Hair & Body Packs—1 for use, 1 for display
Prelude 5 & Sensation kits, Body Polishing Gloves
Planning a H&W Spa/Seminar
• Gather Supplies – USANA® Nutritionals
• HealthPak100™, Essentials, BiOmega-3™,
Optomega®, Body Rox, Procosa® II, Proflavanol®
90 for display
• RESET™ 5-Day Cleanse Kit & Blender Bottle
• Nutrition and Fibergy Bars™ for sampling
• Bottled water
Planning a H&W Spa/Seminar
• Gather Supplies – Sales Tools, Forms
• The Comparative Guide to Nutritional Supplements
by Lyle MacWilliam
• Releasing Fat by Ray Strand, M.D.
• Sensé Brochures, Essentials Brochures, Product
Information Booklets, Sensé DVD
• Success From Home Magazines
• Business cards, pens, calculator, folder, order
forms
Planning a H&W Spa/Seminar
• Set up an atmosphere for relaxation at least 1
hour before the Spa/Seminar begins
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Set up dining room table for Spa/Seminar facial
Arrange a product display on small table nearby
Slice Nutrition and Fibergy Bars for sampling
Prepare DVD player to play Sensé DVD
Play relaxing music on a stereo or boom box
Presenting a H&W Spa/Seminar
Welcome
– Introductions
• “What you’re going to hear about tonight is a holistic approach
to health – what we feed our cells, what we eat and even our
skin.”
– Give an Overview of USANA’s Recent Honors
• Business Week, Forbes, etc.
– Explain the Sensé Difference
• Holistic, inner and outer approach to health and beauty at
the cellular level
• Exclusive technologies
• Patent-pending self-preserving formulas that are free
from added chemical preservatives
– Play the Sensé DVD
– Share a Brief Story About Dr. Wentz
Presenting a H&W Spa/Seminar
The Spa/Seminar Experience – Facial Regimen
1.
2.
3.
4.
Gentle Daily Cleanser
Rice Bran Polisher
Hydrating Toner
Perfecting Essence or Serum Intensive
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Highlight DSR™ Technology
5. Eye Nourisher and Night Renewal
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Highlight Regenisomes™
6. Sensé Splash™
7. Explain Benefits of Self-Preserving Technology
Presenting a H&W Spa/Seminar
USANA Nutritionals
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Discuss the importance of high-quality nutritional supplements
and detail the reasons why USANA® Nutritionals are superior
The RESET 5-Day Cleanse
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The skin is a reflection of what is going on inside the body
Importance of Low-Glycemic foods and fiber
Explain the benefits of the 5-Day Cleanse and tracks I & II
Summarize packs guests should purchase
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HealthPak 100™ or the Essentials
BiOmega-3™ and OptOmega®
RESET™ 5-Day Cleanse Kit
Sensé Basic Pack & Enhancers
Presenting a H&W Spa/Seminar
Remember: Your goals are
1. Enrolling new Associates or Preferred
Customers
2. Generating Sales Volume
3. Finding referrals for future Health & Wellness
Spa/Seminars
Presenting a H&W Spa/Seminar
Closing and Enrolling
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Meet with each guest to answer any questions
and to explain their options:
1. Preferred Customer – Purchase products at wholesale
2. Benefits of Autoship – Price difference between retail
and Autoship pricing
3. USANA Associate –
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e-BDS is only required purchase
– Benefits of becoming an Associate
– Help get products paid for by earning commissions
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Give a survey to guests who do not make a
purchase
Follow Up to H&W Spa/Seminar
Call all guests the next day
– Ask guests who did not purchase how they liked
the product, and get referrals for future
Spa/Seminars
– Schedule appointments to talk about the business
– Schedule new Associates for upcoming training
and encourage them to bring guests to the next
Spa/Seminar
– Call again when guests receive products to make
sure they are using them correctly
Always end a call leading to the next step
Tips for H&W Spa/Seminars
• Alternate days of the week that you hold
Spa/Seminars to accommodate various schedules
• Always hold the Spa/Seminar at your own or your
host’s home
• Be enthusiastic, your guests will respond to your
attitude
• Be yourself and have fun
Tips for H&W Spa/Seminars
• Assign an Associate to be your helper during the
Spa/Seminar
• Encourage Associates attending Spa/Seminars to share
personal stories when asked
• Provide bottled water and allow guests to sample
USANA foods, but do not have any other refreshments
available
• Offer a Prelude 5 or Sensation Kit as an incentive to
make a purchase that generates enough Sales Volume
to activate 3 Business Centers