Title
ATC Roadshow
Name
April 2010
Date
Avril Zanato
Thank you
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Agenda
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Customer Service survey
What’s new
ATC Zone
Illegal training centres
Marketing
Fasset accreditation
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Survey
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Purpose
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Results
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Improve our customer service levels
Get feedback on what we are doing wrong and how we can fix it
1st Quarter – 74%
2nd Quarter – 90%
Suggestions
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Training material orders
Training material content
Assessments and certificates
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What's new
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New Softline Pastel branding
New courseware
ATC business pack
Automation of systems
Automation of assessments / online assessments
New developments in the training material development team
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New Softline Pastel branding
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Why change?
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Sage embarked on a global brand alignment strategy
Ensure as a group of companies we are more unified
Recognisable around the globe
New visual identity
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New fonts
Bright and vibrant colour palettes
White space
Organic shapes
Photography - human touch
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New Softline Pastel box shots
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Jan/Feb 2010 print ad
Print Ads:
Business Day
Sake Beeld
Accountancy SA
The Accountant
Financial Mail
Entrepreneur
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Jan/Feb 2010 billboard
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Jan/Feb 2010 street pole ads
Johannesburg, Pretoria, Bloemfontein, Klerksdorp, PE, Richards Bay,
Kimberley, Welkom, Witbank, Rustenburg
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April 2010 Evolution print ad
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April 2010 Evolution billboard
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April 2010 Evolution street pole ads
Johannesburg, Pretoria, Bloemfontein, Klerksdorp, PE, Richards Bay,
Kimberley, Welkom, Witbank, Rustenburg
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Vehicle branding artwork for ATCs
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New Softline Pastel manual covers
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New courseware
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Look and feel
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General corrections
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More black
Rounder edges for the heading boxes
Quick info boxes
Spelling and grammar
Inclusion of missing screen shots
Corrected data fields and values
Student data disc
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Navigation is more user friendly
Includes mock assessments
Simulations of certain activities
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New courseware
Pastel Xpress / Partner Version 11 release
End April 2010
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Pastel Xpress
Pastel Partner Processing, Intermediate and Advanced
PCI module 1
PCI module 2
Mid May 2010
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All the Pastel Partner add-on modules
Pastel Partner PCI module 3
End May 2010
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Pastel Partner PCI module 4 & 5
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ATC business pack
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Discounts for loyalty
More items
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Complimentary mouse pads
Complimentary bookmarks
Complimentary pens
Complimentary notepads
Complimentary assessments
Complimentary training material
Purpose
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Material for your first training session
You can recoup your ATC sign-up fees
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Automation of systems
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Future plans – ATC Web Store
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Phase 1: Automate training material orders
Phase 2: Automate assessment orders
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Phase 1: training material orders
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Benefits
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No more lost orders
No more delays
No more mistakes
Online – convenience of ordering any time of the day
Automatically calculate pricing / discount
Automatically calculate courier fees
Update you on stock levels when you order
Track your order
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Phase 1: training material orders
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Notification of order is sent to Pastel
We will check whether payment has been made
Three payment methods
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Credit card
Electronic transfer
Account (30 day)
Once payment has been received, the order will be processed and
dispatched
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Phase 2: assessment orders
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Benefits for you
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No more lost orders
No more delays
No more mistakes
Online – convenience of ordering any time of the day
Assessment credits
Benefits for the student
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Results will be instant
Brief overview of where the student went wrong
Receive a letter to say that they have passed
Turn around time of certificates will be quicker
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New developments in the training
material development team
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More focused on the development and improvement of training
material
Tania
Williams
Thank you
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ATC Zone
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ATC white papers
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Start-up documents
Manual updates
ATC builds
ATC Knowledge Base with login screen
ATC feedback (responses are tracked)
ATC Web Store – manual ordering
ATC assessments
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Illegal training centres
• Please keep us updated on illegal training centres
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Marketing
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Marketing guidelines
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ATC names
ATC domain names
ATC websites
ATC logos
Marketing rebates
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Print media, street pole ads and vehicle branding
Rebate calculation
Adverts must only include Pastel courses
Claiming the rebate (artwork must first be approved by Pastel)
• Advertisement invoice and proof of payment to be submitted
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Fasset Accreditation
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QAP – Quality Assurance Partner
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What this means for ATCs
Uploading of ATCs to Fasset
Uploading of learner results to Fasset
Use of Fasset logos
Obtaining information on the Unit Standards for Pastel courses
Thank
you
Thank you