How Animations are used
By Alfie Marten
The different areas of animation that
are perspective
• These are the different areas of animation
that are perspective.
• Advertising, Creative Arts, entertainment and
education plus at least one other.
Advertising
• Big businesses and organisations use animations to advertise
their products and serveries and help promote them because
it is easier and cheaper than to hire actors and spend a lot of
money on an advert to show to their customers. An example
of this is Cadbury.
• They use animation to promote their crème eggs.
• The reason that they use animation is because their target
audience is kids and by using animation to promote their
products it would appeal to them because of all of the mess
that a crème egg creates in the animation.
Creative Arts
• Creative arts animation is used by people that are
studying creative arts. They would use animation in
creative arts to project their ideas to the public and
also they use it for their own use.
• They would use animation for the course that they are
studying at collage or university. They might have to
use animations to meet the criteria that they have
been given from their course.
• They have to make the animation fit for the purpose of
the course that they are doing. For example they would
make an animation to inform or entertain the
audience.
Entertainment
• Animation would be used in entertainment to
entertain audiences all over the world on TV. An
example of animations that are used on TV to
entertain people are Wallace and Gromit. The
animation techniques that are used in Wallace
and Gromit are stop motion animation. Stop
animation is an animation that uses frame by
frame animation. For example each scene within
the animation would use individual frames to
make the animation
Education plus
• Animation could also be used for educational
purposes. The way that animations could be
used for educational purposes