Procter & Gamble Presentation

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Procter & Gamble
By Catherine Cook & Vivianne
Dimitrakopoulos
• Procter & Gamble also known as P&G; is an American
multinational corporation that manufactures a wide range
of consumer goods. It was founded in 1837.
Introduction
• William Procter, a candle maker, and James Gamble, a
soap maker emigrated from England and Ireland. Their
father-in-law called a meeting and persuaded his son-inlaws to become business partners. On the 31st of October
the Procter & Gamble company was created.
• They began by supplying the Union Army with soap and
candles.
History
Brands
• Procter and Gamble's original logo was created in 1851 as
a large crude cross. This later changed to a man in the
moon overlooking 13 stars which is said to remember the
13 colonies. This logo caused a lot of media publicity in
the 1980's when rumours spread that the moon and stars
logo was a satanic symbol.
Controversies
• There is a passage in the Bible which states "And there
appeared a great wonder in heaven; a woman clothed
with the sun, and the moon under her feet, and upon her
head a crown of 12 stars which also caused a lot of media
publicity.
• The company officials denied this as there was no
evidence that it was linked to the Church of Satan or any
other organisation.
Controversies
• From 1995 to 2003 Procter & Gamble unsuccessfully
sued Amway over these rumours. Then in 2011 the
company successfully sued individual Amway
distributors for reviving and propagating the false
rumours.
Controversies
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