TCS Sales and Marketing Resources & Strategies The TCS Business Model Sales and Customer Relations Product Leadership Service Focus Customer Relations and Sales Stay Close to the Customer Provide Top Notch Support Combine Sales & Support Form Lasting Partnerships Product Leadership Maintain Technological Leadership Products & Services with Outstanding Value Ease of Installation & Use Our Main Products and Services Thermostats and Controllers Gateways to the Internet Ubiquity “Software as a Service” Sensors and Other Accessory Items Our Major Markets Contractors End Users Contractors Traditional TCS Channel of Sales Our Goal: To Be the Contractor’s Bridge to Applying Technology to Their Business End Users Major Emphasis – National & Regional Companies with Relatively Small, Multiple Building Sites Schools, Churches & Other Buildings – Traditionally a Strong Market for TCS Often Sold Through Contractors Some Target National Accounts Financial Institutions Small-Box retail Chains Car Dealerships Multi-Office Organizations Casual Dining Restaurant Chains Convenience Stores Future Directions for TCS Ubiquity “Software as a Service” Continuing Product Leadership Enhance Contractor Market Growing Presence in National Accounts Ubiquity Cornerstone of the Future Over 1/3 of all corporations have already adopted some form of “pay as you go” software. Advantages of “Software as a Service” No Upfront Investment Minutes from Installation to Full Use Access from any Standard Web Browser Updates Available Automatically All Users on the Same Version Ubiquity Advantages to End Users Access with Internet-Capable PC/PDA Assures Compliance with Corporate Energy Policies Resolve Many Issues Remotely Instead of a Site Trip Monitor Alarms & Building Conditions Protect HVAC Equipment from Damage Helpful Info. – Reports, Graphs, etc. Ubiquity Advantages for Contractors Check Customer’s Problem Remotely – Before Rolling a Truck (lower cost) Many Service Issues can be Solved via PC Without a Visit, or the Tech can Bring the Correct Replacement Parts More Productivity + Lower Expenses = More Profit Profit Center – “Virtual” Call Center Monitoring Business Advantages for Contractors Increased Customer Satisfaction – Faster Resolution to Customer Problem Calls Offer a Unique Service to Customers Ubiquity Service can be Sold at a Profit, Added to the Cost of a Service Contract New! The TCS Preferred Contractor Program Preferred Contractor Program Partnership with Preferred Contractors Mutually Beneficial Relationship Goals: Nationwide Installation Network for National Accounts + Sales Network for Products & Ubiquity Service Contractor Benefits Marketing & Sales assistance from TCS Referral for National Account Installations Preferred Status Listed on TCS Web Site Sales Promotions & Contests Preferred Contractor Program Please contact your TCS sales representative for details on this exciting new program. Contractors’ Sales & Marketing Resources Technical Support via Phone or Email Catalog & Application Guide (print & CD) Sales Literature & Proposal Inserts PowerPoint Presentations Ubiquity Demo Assistance Sales Support on Ubiquity Sales New Product Development Products in Development Continuing Ubiquity Improvements New Thermostat Line Wireless Communications/Devices Let’s Hear From You… How do you use our products? Suggestion for new products? What do you like most about us? How can we improve?