Daddy’s Tool Bag
Program
Dads at WIC
Formula
For
Understanding
“The Dad”
#1 Make Dads Feel
Like They Are Equals
In The Parenting
Equation
=
“Huggies
Insults
Dads With New
Ad Campaign”
“Ad Supported Old Stereotypes Of Dads
Being Inexperienced and Uninvolved…”
#2 Explain Benefits
Of Breastfeeding
> Health
< Cost
><
#3 Build Confidence
With The Basics
Complement
Education With
Easy To Digest
Topics
+
Essential Training
for the Dad!
“Learn to use a new set of power tools”
Tips and Tricks for taking care of a Baby
for the new Dad or even second time Dad
who could use a refresher course.
GET INVOLVED EARLY AND OFTEN !!!
Daddy’s Tool Bag
DVD
Home Improvement Theme
Instructional DVD
Car Seat Safety
Swaddling
Diaper Changing
Breastfeeding
How To Burp A Baby
Administering Medicine
Packing For An Outing
Breastfeeding
Segment
Breastfeeding Segment
Hands-On
Training
Importance of Father’s Role
in Breastfeeding
Learn How to Recognize Signs
of Postpartum Depression
Learn How to Soothe a Crying Baby
-Create a S.T.O.P.S Plan to
Avoid Unintended Injury
Community Events
Get Dads Involved
Daddy Diaper Toss !
S.T.O.P. Sign
*Normalizes Fatherhood
*Builds Community
*Provides visual and real
hands-on training
*Removes barriers to bonding
Daddy’s Tool Bag
Program
Dads at WIC
Dads + Education + Support = Success