GB POTATOES: MARKET
INTELLIGENCE 2010-11
Published in January 2011
For the full report and analysis visit:
www.potato.org.uk/media_files/information/gb_potatoes_mi2010_11.pdf
For the latest versions go to: www.faostat.fao.org
© Agriculture and Horticulture Development Board 2010, All rights reserved
The diagram illustrates the
network and interactions of
the producers, suppliers,
service providers, buyers
and consumers that make
up the complex GB potato
supply chain.
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Potato Supply Flowchart (Raw Material)
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Top Varieties by Area in 2010
(hectares) and Typical Availability *
* Provisional data as of Jan. 2011, for the latest figures visit
www.growerpanel.com
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Free Market Weekly Average Price Index
2000-2009
During the season, the Weekly Average Price Survey (WAPS) shows typical patterns, depending on the
level of supply. From July to end-October, prices usually decline as supply increases. Sometimes summer
prices are steady to early September if harvesting progresses slowly.
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Trends in Planted Area and Number of
Growers 1960-2010
•
•
Since 1960, there has been a 53% drop in the planted area (280,000 to 130,000 ha)
The number of growers has dropped by 97% over the same period and now stands at 2,575
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Yield per ha and Total Production 1960-2009
•
•
•
Average production since 1960 is just over 6 million tonnes
Average yields per ha have doubled since 1960, due to improved agronomy; this has balanced the
halving of the planted area
Year on year fluctuations in yields are due to weather
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Planted Area per Grower 1970-2009
• The 20-fold decline in grower numbers, with a halving of planted area since 1960, has meant a great
increase in planting size per grower
• Since 1970, average planting size has increased 9-fold, from 5 ha to 45 ha
• The main period of change has been since 1996, when the quota system and price stabilisation ended
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Planted Area per Grower 1970-2009
• The structure of purchases has not changed since 1999
• 80% of the tonnage traded is by the largest 20% of purchasing businesses
• 95% of the tonnage traded is by the largest 60% of purchasing businesses. The remaining 5% is
purchased by the smallest 40% of purchasing businesses
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Volume Traded by Purchaser Type 1997-2009
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Consolidation of the GB Industry
Number of growers by size bands
Percent of area grown by size bands
Size Bands
• In 1997, 76% of smaller growers were below 30 ha. By 2009, this was 58%
• Smaller growers decreased in number from 4,304 in 1997 to 1,344 in 2009. In total, numbers dropped
from 5,629 to 2,576 over this period (a decrease of 54%)
• These smaller growers (below 30 ha) accounted for 35% of area in 1997 and just 16% in 2009
• There were 175 growers 100 ha or over in 1997. This had increased to 293 by 2009, despite the 54%
drop in overall grower numbers
• In 1997, growers 100 ha or more accounted for 3% of numbers, but 22% of the area planted. By 2009,
they were 11% of the numbers, but 48% of the total
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Size and Share of the Carbohydrates
Market 2007/2010 (Retail Data)
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Break Down of Total In Home
Potato Meal Occasions
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Total Per Capita Consumption in GB
1988-2009 (Including Imports)
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Retail and Other Consumption in GB
1988-2009
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Consumption by Product Groups
1988-2009
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North-West European Market
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Forecasting Price from Production
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Price Influence on Planted Area
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Yield and Seasonal Rainfall
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Sunshine
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Temperature
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GB Yield 1960 - 2010
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Contacts
Jim Davies
Senior Analyst – Potatoes
Shamal Mohammed
Analyst – Potatoes
AHDB Market Intelligence
Stoneleigh Park,
Kenilworth,
Warwickshire CV8 2TL
Tel: 024 7669 2051
DD: 024 7647 8786, Mob: 07581 628819
Email: jdavies@potato.org.uk
Web: www.ahdb.org.uk / www.potato.org.uk
AHDB Market Intelligence
Stoneleigh Park,
Kenilworth,
Warwickshire CV8 2TL
Tel: 024 7647 8787
Fax:02476696031
Email: smohammed@potato.org.uk
Web: www.ahdb.org.uk / www.potato.org.uk
For more information visit:
www.potato.org.uk
www.growerpanel.com
© Agriculture and Horticulture Development Board 2010, All rights reserved