HORTICULTURE AND
STARTING
MATERIALS
policy letter horticulture
André Nieuwenhuijse
Senior officer horticulture
Horticulture 2013
Some press releases in October
• Greenhouse vegetables in Holland still of an acceptable quality
• Spectacular increase in number of greenhouses in Almeria
• Sweet peppers in Almeria are barely profitable
• Positive atmosphere on fruit attraction Madrid
• Large cooperative concentration for a more competitive export
• Holland season under increasing pressure, due to Spanish horticulture
• Despite severe competition, Spanish horticulture makes progress in
Europe.
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Ministry of Economic Affairs
Horticulture 2013
Dutch Horticulture and Starting Materials
• World player
• producing seeds and seed potatoes, fruits and vegetables, flowers
and plants, bulbs and ornamental trees
• responsible in 2012 for 37% of the agricultural production
= 7,9 billion Euros.
• and an export of almost 20 billion Euros in 2012 (contribution to
the surplus of Dutch trade balance = 20%).
• Contributes to sustainable solutions - food security and safety,
water, energy, health and well being and a green environment.
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Ministry of Economic Affairs
Horticulture 2013
The Golden Triangle
The cooperation of production, trade, (seed) industry, supply, breeding
and research, the government, banks in
The Golden Triangle
Industry
Research institutes
Government
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Ministry of Economic Affairs
Horticulture 2013
ENTERPRISE POLICY
Ambition – The Netherlands should be the location:
• Where enterprises can grow and innovate
• Where knowledge flows
• Where sustainable solutions are being developed
How?
By generic policies – fiscal policy, less regulation, education
And by the focus on our strengths: 10 top sectors
More scope for businesses
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Ministry of Economic Affairs
Horticulture 2013
High tech
Life Sciences
Agri&Food
Companies
Logistics
Water
ENTERPRISE
POLICY
Creative
Industry
Energy
Science &
Education
Chemicals
Government
Horticulture
Horticulture 2013
Policy Letter Horticulture
3 Tasks to strengthen the perspective of Dutch Horticulture:
1. Internationalisation and cooperating value chains
2. Sustainability of the production (in the whole production chain)
3. Spatial restructuring of greenhouse horticulture
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Ministry of Economic Affairs
Horticulture 2013
Internationalisation and cooperating value
chains
• International competition
• Developing new business models with distinctive products
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Ministry of Economic Affairs
Horticulture 2013
Internationalisation and cooperating value
chains
• Support from the government:
• Program on innovation
• Reform of single Common Market Organization (sCMO) fruits and
vegetables.
• PO's and BO's in the CAP.
The Dutch export position in Germany
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Ministry of Economic Affairs
Horticulture 2013
Sustainability of the production
• Less emission of plant protection products and fertilizer to the
environment
• Reduction of the use of (fossil) energy.
Support from the government:
• Guarantee on market introduction of innovations
• Update of programs like ‘Greenhouse as a source of energy’
• energy saving in greenhouses
• use of geothermal energy
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Ministry of Economic Affairs
Horticulture 2013
ENERGY SAVING – INTEGRAL APPROACH
• One integral approach with 7 strategies and goals for 2020
ENERGY SAVING
CULTIVATION
STRATEGY
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LIGHT
SUSTAINABLE ENERGY SOURCES
EFFICIENT USE OF
FOSSIL ENERGY
CO2
GEOTHERMAL
ENERGY
BETTER
ELECTRICITY
BETTER
CO₂
SOLAR
ENERGY
BIO FUELS
Ministry of Economic Affairs
Horticulture 2013
Concluding remarks
Perspective for Dutch Horticulture
•
•
•
•
Internationalization
Cooperating value chains
Sustainability in the whole chain
Market renewal and new business models
Especially working together....
Thank you for your attention...
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Ministry of Economic Affairs
Horticulture 2013