Martin Kocak
Resco Sales
Why should I invest in a mobile
solution?
Mobile Solution – a shift from a MAYBE to a MUST
Grow your revenue (existing customer & new business)
Current customer base – trust, relationship, history
New customer – mobility possible ice-breaker
Your Customer wants it!
Why should I invest in a mobile
solution?
Smartphones/Tablets – integral part of our lives
Recent economic conditions – staying close to the
customer is crucial
CRM software a top priority investment
Full control and independence
Why does my Customer need a
mobile solution?
Field is where it all starts (data collection and data update)
Minimize discrepancies
Productivity and efficiency (lower customer interaction costs)
Key CRM data anytime anywhere – reliable decisions
Environment – social responsibility
Why does my Customer need a
mobile solution?
Easy-to-use (intuitive), attractive, sexy gadgets
Customer satisfaction, retention, loyalty
Increased ROI
Tailor it for me! No compromising…
Why Resco?
Resco
Competitors
12+ years of experience in
mobile technology
Less experiences with mobile
technology
No middleware
Middleware dependent
Studio - deep customizations,
rebranding, independence
???
How do I sell MY mobile solution?
Customize the app with
your logo (whitelabeling)
Have your
consultants/pre-sales
get used to the app
Kick start your
promotion/marketing,
let your customers
know, pay them a visit
How do I sell MY mobile solution?
Catch an interest by
showing all the cool
features
Consultants perform
immediate demo
customization
w/Woodford – MORE
INTEREST!
Collect requirements’
list, initiate business
discussion
How do I sell MY mobile solution?
Pass it on to
development team to
complete
customizations
w/Studio
Deliver a uniquely
tailored mobile
solution – CUSTOMER
SATISFACTION
Check for user
experience, perform
necessary
modifications
Success stories
How does the licensing work?
Join Resco
Partner
Ecosystem
Start business
discussions with
your Customer
User License Fees
Alternative #1 (Rental Model)
# of Mobile Users
User Price /Month
501 +
Negotiable
101 – 500
9/user
51 – 100
14/user
26 – 50
18/user
11 – 25
19/user
1 – 10
Negotiable
User License Fees
Alternative #2 (Purchase Model w/Maintenance)
# of Mobile Users
Price 1st Year
Maintenance/User
Following Years
501 +
Negotiable
Negotiable
101 – 500
150/user
23/user
51 – 100
240/user
36/user
26 – 50
300/user
45/user
11 – 25
350/user
53/user
1 – 10
Negotiable
Negotiable
Sample deal: 75 mobile users
Customer Invoice =
18,000 (Based on Resco’s
Customer Invoice =
22,500 (Based on Partner’s
recommended price of 240/user)
suggested price of 300/user)
50%
50%
60%
40%
Resco share (9000)
Resco share (9000)
Partner share (9000)
Partner share (13500)
Who is Resco’s Sales Force?