Robert Gertner, Joel F. Gemunder Professor of Strategy and Finance
Linda Darragh, Director of Entrepreneurship Programs, Clinical Associate Professor of Entrepreneurship

1. Social Entrepreneurship Lab
•
New format
• Projects for winter 2011
• Application process
2. Social New Venture Challenge
• Why a ‘ Social ’ New Venture Challenge
• How it works: Schedule / Entry Rules and Guidelines
• What goes into a Feasibility Summary?

• More focus on project management
• Tactical help on survey design, market research
• Specific classes on the ‘business’ of
• Microfinance
• Fair trade
• Education
• Workforce development
• Technology

ACCION-Chicago Measuring outcomes of ex-offender program
Center for Economic Progress New membership model and pricing
Chicagoland Entrepr. Center Positioning and marketing
Five Accessories Licensing with sports teams and colleges
Fresh Taste
I-Go
Working capital facility for food businesses
Leasing company for car sharing
One Hope United
PowerHouse High
Urban Education Institute
World Child Project
Early education expansion strategy
Marketing strategy for a charter school
Developing national consulting product
Crowdsourcing of volunteer medical services

• Apply to course through regular bidding process
• Once accepted into the class you will receive an e-mail
• Choose 3 projects
• Send your resume
• Professor forms teams
• Announce teams by mid-December or before

Application form due by Nov. 22 to erika.mercer@chicagobooth.edu
1. Describe relevant background and how it will affect your contribution in class
2. Explain how taking this course will advance your career and academic objectives.
3. Choose 3 projects
4. Send your resume
• Once accepted into the class you will receive an e-mail
• Professor forms teams
• Announce teams by mid-December or before

• Conducted over several months
• Coaching and mentors
• Team members selected to participate in spring course
• Finals with investor input
• Prizes for top teams
• Social ventures
• Course includes teaching modules
• Prizes not investment

• Sacrifice some profit for social impact - less than 10x returns
• Community development, education, orphan drugs, global health & poverty alleviation, environmental
• Qualifying organizations may be structured as for-profit or non-profits
• Must plan to be financially sustainable – through profits, earned income, philanthropy, government aid, or some combination thereof

Femi Akinde, ’08
Presentation at the Chicago Social
Venture Forum in October 2010

Team Composition
• At least one currently registered student at University of Chicago
• Preference to teams that include at least one Chicago Booth student
• At least one student needs to be a founder / integral member of the team
• Student cannot just be a consultant
• Student cannot be a minor player
• Venture teams can include non-students, and students who do not register for the course, but registered students must give all presentations. Non-students can help answer questions during presentations.
• Size of team: no minimum or maximum

Originality of Venture Ideas
• Generally idea should be original
• Business plans for early stage ventures may be acceptable if:
• a Chicago Booth student is a founder; or
• a Chicago Booth student is in senior management team of the venture; and
• Proposed venture must not have been in operation for more than three years.
• Ventures that have already been launched that have received some funding must disclose the amounts and sources in the application.
• Business plans that have participated in the past as part of other university business plan competitions are not eligible unless approved by one of the
SNVC faculty or coaches.

Protection of Intellectual Property
• The University, sponsors, and organizers of the SNVC have taken all reasonable measures to assure that all contestants retain their rights to the
Business Plan and Intellectual Property.
• The protection of these rights is the ultimate responsibility of each contestant.
• Contestants are urged to mark as CONFIDENTIAL any portion of their Entries, which they consider to be proprietary, or of a sensitive nature.

Fall Quarter
11/10/10
Winter Quarter
Early Jan.
02/07/11
02/24/11
Late Feb.
Spring Quarter
03/29/11
05/31/11
SNVC Kickoff, followed by networking event
SNVC Workshop
Phase I feasibility summaries due at 10 am to
Harper Center, Room 207
Announce teams that will advance to Phase II
Orientation Session for Phase II teams
BUS 341115 New Social Venture course begins
Finals at Harper Center

Traditional Academic Component
• Case studies, lectures, and readings about social organizations and related institutions
• Topics will include; evaluating a new social enterprise, financing a social startup, managing a social organization, managing and financing growth, measuring performance and social impact, and governance
Social New Venture Challenge
• Develop an idea for an innovative, startup social organization
• Create a detailed plan for its creation and growth
• Pitch the plan to faculty, social entrepreneurs, domain experts, foundation officers, and philanthropists

• What does your organization do?
• What problem does it solve? What is your theory of social impact?
• How is your idea innovative?
• How does it differ from other competing organizations?
• What is the target market?
• What is your go-to-market strategy?
• How will you become financially sustainable?
• What is your operating model?
• Who is your team?
• Why will this succeed?
Be concise. Use simple language .

• Link to key dates, deadlines, and events for the
2010-11 New
Venture Challenge and Social New
Venture Challenge
• Link to online team building site where people can post ideas and team openings
• Link to official
SNVC rules and regulations, sample feasibility summaries
• Check here for the latest news on current & former
NVC Companies

http://linkd.in/SocialNVC
Get feedback on a new business idea!
Find team members for your SNVC
Entry!
Share your resume & expertise to let other students find you!
Articles and resources

Robert Gertner, Joel F. Gemunder Professor of Strategy and Finance
Linda Darragh, Director of Entrepreneurship Programs
Clinical Associate Professor of Entrepreneurship