Professor iPad: Improving Learning
Outcomes with the iPad
Mark M. Lennon, Ph.D. – Frostburg State University
www.MarkPhD.com
Tulay Girard, Ph.D. – Penn State Altoona
www.tulaygirard.com
2013 HETL Conference – Orlando, FL, Jan 13-15
Introduction

Advances in tablet technology created greater
opportunities to enhance business education.
 Adopted
by companies (e.g., Wells Fargo,
Mercedes-Benz, SAP) (King, 2010).
 Businesses
use iPads for: emailing, web surfing,
CRM (Customer Relationship Management) &
company specific applications (Auletta, 2010, Burrell,
2010).
Introduction (cont.)
 Examples
of campuses include Oregon State
University (Burrell, 2010), Florida State College
(Aldrich, 2010; Kaneshige, 2010), NC State University
library system (NCSU, 2010), even campus tours
(Chronicle of Higher Ed).

Because of the newness of the device and the
lead time to publication, formal academic
literature about the iPad’s use in pedagogy is
somewhat limited.

Paper explores and illustrates the use of the
CNBC-RT (Real Time) App for iPad/iPhone and
its efficacy as a pedagogical tool.
Literature Review
 Mostly
conference papers on iPad Usage and its
pedagogical impact (Muerant, 2010; Hall, 2011; Nooriafshar,
2010; Ostashewsk & Reid, 2010).
 Extensive
Journal Articles on the use of Mobile
Phones as Pedagogical Tools (Biel, Grill, Gruhn, 2010;
Chao & Chen, 2009; Johnson et al., 2010; Lennon, 2008; Kukulaska
et al., 2005).
 Tech
Savvy Students readily adopt new
technology (Warschauer, 1996; Cobb & Yackel, 1996); Stephan
& Rasmussen, 2002; Vygotsky, 1978).
Literature Review
 Benton
(2012) examined the implementation of
the iPad as an instructional tool through the
experiences of classroom teachers.
 Benton
concluded that teachers did not receive
adequate support to integrate iPads in their
respective content areas and relied on
colleagues and students for support.
 Need
exists for pedagogical papers on the use
of apps and tablet devices in classrooms.
“Killer Apps”
 Over
one million Apps are available for
download but not all are value-adding.
(2011) mentions and names “Killer
Institutional Apps”.
 Tabb
 He
describes these apps as real-time
operational dashboards, risk management
platforms, news and positional alerts that
portfolio managers, traders, and analysts
utilize to keep abreast of the world.
CNBC-RT as one of “Killer Apps”
 My
stocks
 News
 Videos
 Market’s real-time data
 Indexes (US, European, & Asian).
 Pre-Markets (Futures trade values)
 Market Movers (Gainers & Losers)
 Commodities (Oil, NG, Gas, Gold, Silver)
 Currencies
 Bonds/Treasuries
 Dow Impact (Dow gainers & Dow losers)
 Stocks on CNBC
Dow Impact – Gainers/Losers
Illustrates how each Stock in the Dow Jones Index is
impacting the overall Index
Currencies
Presents prices and graphs of fluctuations in US & foreign
currency values
Futures
Shows prices of major commodities like Oil, Gas, Gold, Silver,
etc.
Breaking News
Latest news reports with text alerts
Video News Stories
Later iPad models can output directly to monitor display
in the classroom
Conclusion
 Engages
students in new and exciting
ways. Makes learning fun.
 Faculty
can incorporate latest news and
market changes as examples in class
lectures.
 Shows
linkages between news and market
and financial conditions.
Limitations of Study
 Exploratory
in nature and provides a review of
the use of a financial data app in classroom.
 Only
one App and tablet type (Apple) are
explored.
 Hard
to implement if not all students have an
iPad/iPhone or Android tablet.
 Future
Research: Longitudinal empirical studies,
and comparison of competing Apps.
 Actual
class exercises and examples of exams to
assess knowledge can be developed.
Thank You!
For copies of paper, or additional
questions, please see www.MarkPhD.com