During  the  4  days  of  the  international  Exhibition-­‐Atelier  for  creative  crafting  41  thousand  people  visited  the   pavilions  of  Fiera  di  Vicenza.  The  next  date  is  Abilmente  Autumn  from  16  to  19  October,  plus  the  brand  new
Abilmente  Rome  from  14  to  16  November  2014.
ABILMENTE  is  confirmed  as  the  reference  event  for  creative  and   handmade  enthusiasts .  During  the  4  days   of   the   international   Expo-­‐Atelier   for   creative   crafting ,   which   closed   today,   Sunday   23   February ,   41   thousand   visitors   filled   the   pavilions   at   Fiera   di   Vicenza .   The   attendance   figures   for   this   first   edition   of
2014,  were  excellent,  in  line  with  the  spring  2013  event,  with  enthusiasts  from  all  over  Italy  as  well  as  many   visitors  from  other  nations.   Over  230  exhibitors  took  part  in  the  fair,  of  whom   thirty  from  other  countries,   including  France,  Spain,  Germany,  Great  Britain,  Switzerland,  Czech  Republic,  Hungary  and  Sweden.
Based  on  these  positive  figures,  ABILMENTE  can  already  start  looking  forward  to  the  next  events,  ready  to   break  the  record  for  total  number  of  visitors  –  after  reaching  100  thousand  for  2013  –  with  the   autumn   edition ,  scheduled  at  Fiera  di  Vicenza  from   16  to  19  October   2014,  and  above  all,  thanks  to  the  brand  new
ABILMENTE  Rome  from   14  to  16  November  2014.
« We  are  happy  about  this  important  confirmation  from  the  public,  which  once  again  rewards  the  quality  of   our  exhibitors  and  their  products,  the  creatives  and  their  performance,  and  also  the  hard  work  of  the  team   from  Fiera  di  Vicenza, »   Matteo  Marzotto ,  President  of  Fiera  di  Vicenza  was  keen  to  tell  us.  «ABILMENTE  is  a   very  current  format  and  doubtless  a  successful  one.    It  represents  a  firm  example  of  creative  crafting  “well   done   in   Italy,”   and   is   able,   with   dozens   of   courses,   exhibitions   and   ateliers,   to   meet   the   expectations   of
Italian  and  foreign  enthusiasts.  An  event  that  expresses  the  very  best  that  practical  artisan  creativity  has  to
offer,  as  well  as  the  strong  vocation  of  Fiera  di  Vicenza  to  be  international ».
As  well  as  pavilion  1,  the  event  also  took  place  in  the   new  pavilion  7   at   Fiera  di  Vicenza ,  15,000  sq  m  with
large  areas,  light  and  airy  atmosphere  and  scenographic  setting,  presenting  a   new  display  layout .  With  the   new  extended  show  ground,  the  exhibitors,  demo  areas  and  ateliers  were  grouped  into   large  themed  areas
(fabric,  sewing,  embroidery,  yarns,  paper,  colours,  jewellery,  modelling  pastes,  and  cake  design).  Thanks  to   a   high-­‐  tech  infrastructure ,  new  sector  routes  have  made  it  possible  for  the  public  to  visit  ABILMENTE  easily
and  to  immerse  themselves  in  the  areas  and  themes  that  interest  them  the  most.
During   the   four   days   of   the   event,   patchwork,   creative   sewing,   scrapbooking,   decoration,   and   jewellery   enthusiasts  were  able  to  appreciate  a  host  of  new  items,  not  only  on  the  stands  but  also  in  the  demo  areas   of  the  most  important  manufacturers  and  retailers  in  the  industry.  The  event  schedule  saw   7  exhibitions ,   6   ateliers ,   13  demo  areas ,   2  conferences   and   over  a  thousand  courses .  The  most   established  creative   on  the   international   scene   enriched   the   even   with   their   extraordinary   skills:   Eleonora   Giuffrida   from   Miss   Cake,
Gaia   Segattini   from   Vendetta   Uncinetta,   Simona   Girelli,   Dario   Cestaro,   Nunzia   De   Feo,   and   Elisabeth
Nacenta.

The   most   important   events   included   an   eclectic   dance   performance,   “Intrecci” ,   by   director   Annadora
Scalone  with  Gruppo  Duende,  who  inaugurated  the  Event  in  the  centre  of  the  new  pavilion  7  of  Fiera  di
Vicenza,   around   the   installation   “La   Clessidra”(“The   hourglass”)   curated   by   DAMSS   -­‐   Daniela   Arnoldi   &
Marco  Sarzi  Sartori.  The  construction,  the  symbolic  work  of  this  spring  edition  of  ABILMENTE  is  6  metres   high  and  built  from  five  vertical  elements  in  wood,  set  out  like  an  hourglass  with  a  pentagonal  base.  55,000   metres  of  yarn  support  the  3,300  different  weaves  hanging  to  represent  the  interactions  among  the  many   people  who  were  at  the  event,  as  well  as  the  creativity  and  quality  of  the  great  work  carried  out  at  the
Expo.
Other   events   worthy   of   mention   are   the   conference   “Creativity   as   a   source   of   personal   fulfilment,   opportunity  and  business”  promoted  by  MOICA  (Italian  Housewives’  Movement),and  the   workshop  “New   opportunities:   how   to   transform   handmade   sales   from   off-­‐line   to   on-­‐line”,   promoted   by   the   portal
“Misshobby.com”.
www.abilmente.org
Agenzia Medialab – Press Office
Contrà Canove, 15 – Vicenza - Tel.
Filippo Nani - 335 1019390 f.nani@agenziamedialab.com
Alessandro Amato - 392 7480967 a.amato@agenziamedialab.com