achieving great things

achieving great things
It is a registered charity
• Currently more than 100,000 members
• Supported by over 200 local IAM groups
• Majority of members have taken and passed an advanced driving programme
• Actively assists drivers, motorcyclists and cyclists

achieving great things
1956 Foundation of the IAM and Advanced Driving Test
1962 First IAM Test for Commercial drivers
1986 Launch of IAM Fleet Training
1994 250,000 th member enrolled
1995 First IAM Minibus Test
1998 Over 200 local IAM groups in the UK
2002 New IAM head office opened in Chiswick
2007 IAM begins active support of cyclists

achieving great things
Of the 200,000+ contributory causes to Reported RTC ’s
•Vehicle Fault 1.06%
•Environment 8.13%
• Human Error 90.81%
(source: DoT Reported Road Casualties, GB 2012).
NB – can be multiple causes for an “accident”

achieving great things
The Reasons for Focusing on Driver Training
• 75% of drivers believe their driving is above average
• Most drivers involved in a collision do not believe they may have contributed to it
• Many of these motorists do not learn from these mistakes
• Nobody has ever confessed to being a BAD driver

achieving great things
• Statistically, IAM Advanced Drivers are safer.
18 month study concluded that “ advanced driver training produces safer drivers and lower accident involvement ” , with measurable improvements in knowledge, skills and attitude (2006, Brunel University)
• Driving is less stressful; you’ll take pride in your driving or riding and enjoy it much more
• The IAM Commercial division produces a 40% reduction in company car collisions

achieving great things
• Skill for Life £ 139.00
• Observed drives & Advanced Test Test (Normal Route)
• Fast Track £ 249.00
• Two ½ Day Session & Advanced Test
• Drive Check Plus £ 35.00
• 1 hour assessment with IAM Examiner
• Drive Check 55 £ 35.00
•For the “mature” driver
•1 hour assessment with IAM Examiner
• Momentum £ 40.00
• Aimed at 17 – 24 age group
• 1 hour assessment with IAM Examiner

achieving great things
Signing up to the Advanced programme includes:
• The IAM’s official manual
• Membership of the IAM for 12 months
• Membership of the local IAM Group
• All preparation for the test
• The fee for the IAM Test
• 3 Member’s magazines per year
• Access to dozens of exclusive member discounts

achieving great things
• Network of over 200 IAM groups across the UK
• A group “Observer” will help assist you in your
“Skill for Life” programme
• The Observer will take you on a series of drives giving advice on the techniques of Advanced Driving
• Number of observed drives/rides is not fixed

achieving great things
• A daytime test using your own vehicle, lasting approx 90 minutes
• The test route covers all types of roads
• It includes a full and constructive de-brief
• All IAM Examiners hold a Police Advanced Driving Certificate

achieving great things
• Provide cycle training through existing, qualified instructors across the UK
Referral to the “Bikeability” Training Scheme
• Published 3 rd in series of IAM books:
“How to be a better Cyclist”
• Created a new level of cycling membership;
- some access to benefits and services

achieving great things
• Products
• Online risk assessments and e-learning modules
• On-site seminars and workshops
• On-road training
• On-track training
• Driver Risk Management seminars (Free)

achieving great things
• “Training” provided by existing instructors
(DSA registered and MCITA approved)
• Bridges gap between CBT and full test
- provides essential advice and learning
• Aimed at both the young rider and the commuter rider

achieving great things
• The South Lakeland Car Group, formed in 2007
• Area covered Lancaster – Grasmere – Barrow - Ingleton
• Approx 90 Full Members
• All our Group ’s Observers and Committee are volunteers
• Track Record of only 1 failure of the Advance Test

achieving great things
• Check drives for Cumbria University drivers
• Attended Operational Orwell
• Presentation to social groups and voluntary organisation
• Organised driving skills test for social organisations
• All our Group ’s Observers and Committee Members are volunteers

achieving great things
• Continue to provide Observers for Advanced Driver
Training in the IAM Skill for Life courses
• Check drives for local voluntary organisations and small businesses
• Advanced driving presentations
• Assist other CRSP organisations in driver training programs

achieving great things
• Carlisle & West Cumbria
• www.iamcumbria.org
• Kendal & South Lakes Advanced Motorists
(KASLAM)
• www.kaslam.org.uk
• Morecombe Bay Estuary Advanced Motorcyclists
(MBEAM)
• www.mbeam.org.uk
• Penrith & North Lakes
• www.penrithnorthlakesiam.org.uk