WORLD CLASS TRAINING: HIGH PERFORMANCE FIRMS GETTING YOUR FIRM ON TRACK PRESENTED SAM LLRED PRESENTED BYBY SAM M.AA LLRED, FFOUNDER IRECTOR OF UPSTREAM PSTREAMA ACADEMY CADEMY OUNDER & DD IRECTOR FU © UAND PSTREAM A CADEMY O 2012 1 We have the privilege of working with hundreds of firms across North America. We’ve learned that most good firms sincerely want to become great. They just don’t know how to get there. © UPSTREAM ACADEMY 2012 2 Upstream Academy is all about helping good firms become better. It’s what we do. It’s who we are. And our track record is second to none. High Performance Firms will help your firm make significant, measurable progress on the path to improvement. © UPSTREAM ACADEMY 2012 3 Our focus in creating this program is both immediate and long-term, measurable results. High Performance Firms is a resultsoriented program for firm leadership teams. © UPSTREAM ACADEMY 2012 4 PRESENTATION ROADMAP 1. Overview of High Performance Firms Program 2. The Four HPF Workshops for AGN Member Firms 3. Key dates 4. Questions and answers © UPSTREAM ACADEMY 2012 5 OVERVIEW OF HIGH PERFORMANCE FIRMS PROGRAM © UPSTREAM ACADEMY 2012 6 WHAT CAN YOU EXPECT FROM HPF? • A report card analysis that enables you to benchmark your firm against high performance standards and create a starting point for setting goals and measuring progress © UPSTREAM ACADEMY 2012 7 WHAT CAN YOU EXPECT FROM HPF? • A two-year program that includes four high level, two-day workshops attended by at least three firm leaders (the firm’s implementation team) © UPSTREAM ACADEMY 2012 8 WHAT CAN YOU EXPECT FROM HPF? • Our commitment to help you throughout the program to accomplish the goals set by your implementation team © UPSTREAM ACADEMY 2012 9 WHAT CAN YOU EXPECT FROM HPF? • The tools, documents and training needed to implement the processes and best practices learned at each workshop © UPSTREAM ACADEMY 2012 10 WHAT CAN YOU EXPECT FROM HPF? • Opportunities to learn from and network with your workshop group of 15-20 similar-sized, non-competitor firms © UPSTREAM ACADEMY 2012 11 WHAT CAN YOU EXPECT FROM HPF? • A dashboard to track your progress on each high performance KPI © UPSTREAM ACADEMY 2012 12 WHAT CAN YOU EXPECT FROM HPF? • A clear understanding of what high performance looks like in each of the 6 areas of discipline LEADERSHIP Business Development Client Management Team Development Leadership Financial Performance Partner Effectiveness • • • • • • • • • Vision/Strategy Firm Governance Partner Meetings Partner Unity/Teamwork Partner Compensation Process Succession Planning Process Non-negotiable Performance/Behavior Standards Tolerance for Known Weaknesses Culture © UPSTREAM ACADEMY 2012 13 WHAT CAN YOU EXPECT FROM HPF? • Forward progress and positive results. The ability to move your firm’s dial and improve financial performance © UPSTREAM ACADEMY 2012 14 THE FOUR HPF WORKSHOPS FOR AGN MEMBER FIRMS © UPSTREAM ACADEMY 2012 15 THE FOUR HPF WORKSHOPS Workshop #1 July 9-10, 2012 Chicago, Illinois Workshop #2 Nov 5-6, 2012 Chicago, Illinois Workshop #3 Summer 2013 Chicago, Illinois Workshop #4 Fall 2013 Chicago, Illinois © UPSTREAM ACADEMY 2012 16 WORKSHOP OVERVIEW • Two-day workshops (8am-6pm, 8am-3pm) • Very interactive and team oriented • Implementation teams need laptop/iPad • Sufficient implementation planning time • You will leave each workshop with a written plan outlining your firm’s next steps to creating a high performance firm • Follow-up between workshops scheduled © UPSTREAM ACADEMY 2012 17 WORKSHOP #1 OVERVIEW Business Development Client Management Team Development Leadership Financial Performance Partner Effectiveness Workshop #1 July 9-10, 2012 Chicago, Illinois Focus on the following areas of discipline: Leadership Financial Performance Partner Effectiveness © UPSTREAM ACADEMY 2012 18 LEADERSHIP Business Development Client Management Leadership Financial Performance • • • • • • • Team Development Partner Effectiveness • • Vision/Strategy Firm Governance Partner Meetings Partner Unity/Teamwork Partner Compensation Process Succession Planning Process Non-negotiable Performance/Behavior Standards Tolerance for Known Weaknesses Culture © UPSTREAM ACADEMY 2012 19 FINANCIAL PERFORMANCE Business Development Client Management Team Development Leadership Financial Performance • • • • • Average Partner Income A/R over 60 Days Top Line Growth WIP over 30 Days Retention % of Top Performers Partner Effectiveness © UPSTREAM ACADEMY 2012 20 PARTNER EFFECTIVENESS Business Development Client Management Team Development Leadership Financial Performance • Partner Review and Goal Setting • Partner Accountability • Optimizing Partner Horsepower • Knowledge Transfer Process • New Partner Training • Partners as Experts Partner Effectiveness © UPSTREAM ACADEMY 2012 21 WORKSHOP #1 HPF TOOLS • Goal setting tool • Vision/strategy PowerPoint • Partner meeting agenda • Partner evaluation process • Partner goal setting template • New partner training agenda • Partner selection process • Succession planning process © UPSTREAM ACADEMY 2012 22 WORKSHOP #2 OVERVIEW Business Development Client Management Leadership Financial Performance Workshop #2 Nov 5-6, 2012 Chicago, Illinois Focus on the following area of discipline: Team Development Team Development Partner Effectiveness © UPSTREAM ACADEMY 2012 23 TEAM DEVELOPMENT Business Development Client Management Team Development Leadership Financial Performance Partner Effectiveness • Bench Strength Process • Meaningful Evaluations and Career Planning • Rapid Skill Development • Staff Mix • New Partner Selection Process • Connection and Commitment to Vision and Strategy © UPSTREAM ACADEMY 2012 24 WORKSHOP #3 OVERVIEW Business Development Client Management Leadership Financial Performance Workshop #3 Summer 2013 Chicago, Illinois Focus on the following area of discipline: Client Management Team Development Partner Effectiveness © UPSTREAM ACADEMY 2012 25 CLIENT MANAGEMENT Business Development Client Management Team Development Leadership Financial Performance Partner Effectiveness • Client Classification • Proactive Client Plans for A/B Clients • Continuous Improvement of Service Offerings • Raving Fans Strategy • Client Top Grading Plan/Process • Payment Expectation Process • Bottom 50 Process © UPSTREAM ACADEMY 2012 26 WORKSHOP #4 OVERVIEW Business Development Client Management Leadership Financial Performance Workshop #4 Fall 2013 Chicago, Illinois Focus on the following area of discipline: Business Development Team Development Partner Effectiveness © UPSTREAM ACADEMY 2012 27 BUSINESS DEVELOPMENT Business Development Client Management Team Development Leadership Financial Performance Partner Effectiveness • Client Screening/Acceptance • Optimizing Rainmakers • Rainmaker in Training Program/Process • Firm-wide BD Culture • BD Results Tracking Process • Niche Development Process • Cross Servicing Plan • RFP Process © UPSTREAM ACADEMY 2012 28 UNCONDITIONAL GUARANTEE Like everything we do at Upstream Academy, this program is unconditionally guaranteed to your full satisfaction. If you are not completely satisfied, we will, at your option, either waive your fee or accept that portion of the fee that reflects your level of satisfaction. © UPSTREAM ACADEMY 2012 29 CPE Upstream Academy will recommend CPE credit based on the level of participation in this course. © UPSTREAM ACADEMY 2012 30 INVESTMENT The investment for each participating AGN member firm is $2,500 per workshop. This fee covers the workshop enrollment for three team members. Each additional person attending the workshop will be $500. © UPSTREAM ACADEMY 2012 31 KEY DATES © UPSTREAM ACADEMY 2012 32 KEY 2012 DATES Deadline to register and reserve your market area – May 15, 2012 Workshop #1 July 9-10, 2012 Chicago, Illinois Workshop #2 November 5-6, 2012 Chicago, Illinois © UPSTREAM ACADEMY 2012 33 QUESTIONS AND ANSWERS © UPSTREAM ACADEMY 2012 34 Thank You! sama@upstreamacademy.com © UPSTREAM ACADEMY 2012 35