COMMUNICATIVE
STYLES
“We will learn
how we talk,
not just what
we say. "
"Style Challenge"
Scene 1: A student talking to the school Principal.
SARAH:
Good afternoon, Ms. Davis. I wanted to give you an update
on the preparations for the Spring Charity Fair.
PRINCIPAL: Good afternoon, Sarah. Please, have a seat. I'm eager to
hear about the progress. How is the vendor outreach coming along?
SARAH:
It's going really well!
PRINCIPAL: That's fantastic news! And have you finalized the schedule
for the student performances? I heard there might be a surprise act.
SARAH: Yes, Ma’am. Everything is set. For now, we just need
the final approval for the outdoor stage setup.
PRINCIPAL: Excellent! Send me the full proposal for the stage
by tomorrow, and we'll get it sorted.
SARAH:
Thank you so much, ma’am!
Principal: You’re welcome!
Scene 2: A student talking to a super close friend.
Student 1:
Student 2:
Student 1:
Student 2:
Student 1:
Student 2:
Student 1:
Oy, beshy!! You know what?
Yes, Beshywaps?
The event is almost approved!
True baaa?!
Yeah!!
OMG! I’m so exzoooooooooyted!
me toooooooo!
OBJECTIVES
At the end of the lesson, the students are expected to:
A. Define and differentiate the five types of communicative styles.
B. Analyze different scenarios and determine the appropriate
communicative style.
C. Appreciate the importance of using appropriate communicative
styles in building effective relationships and avoiding
miscommunication.
D. Use the different communicative styles in contexts.
FROZEN
INTIMATE
FORMAL
COMMUNICATIVE
STYLES
CASUAL
CONSULTATIVE
WHAT IS
COMMUNICATIVE
STYLE?
A COMMUNICATIVE STYLE (also known
as a language register) is the form of
language a speaker uses, which is
characterized by the degree of formality
and the relationship between the
participants in a specific circumstance. It
reflects a person's approach to
communication in a given situation.
5 TYPES of
COMMUNICATIVE
STYLE
FROZEN STYLE
This is the most formal style.
It is reserved for very formal, respectful
situations and ceremonies. It involves
verbatim, prescribed, or fixed language that
rarely or never changes. There is no
feedback from the listener.
Examples:
❖Pledges (like the Philippine Preamble/ Panatang
Makabayan)
❖Anthems (like the Philippine National Anthem)
❖ Religious rituals
❖ Constitutional law.
❖Wedding Vows
FORMAL STYLE
A one-way communication style used in
formal
settings.
The
speech
is
straightforward, prepared beforehand, and
often impersonal. It avoids slang and uses
complex, well-structured sentences. Little
to no listener participation is expected.
Examples:
❖Speeches (e.g., State of the Nation Address)
❖Formal presentations
❖Pre-Recorded Seminar
❖Traditional Lecture
❖Announcements
❖Academic Speech and Business Writing.
CONSULTATIVE STYLE
A two-way participation style used in semiformal or professional situations. The
speaker provides information, and the
listener participates by giving feedback. It
includes jargon or technical terms.
Titles (Mr., Dr., Atty. etc.) are often used.
Examples:
❖Doctor-patient conversations
❖Teacher-student discussions
❖Lawyer-client meetings
❖Regular class discussion
CASUAL STYLE
An informal style used among friends,
peers, colleagues, or family. The
atmosphere is relaxed, allowing for group
language, slang, jargon, colloquialisms,
and
nicknames.
Interruptions
are
common.
Examples:
❖Everyday conversations with friends
❖Chats
❖Phone calls with family
❖Personal emails
INTIMATE STYLE
The most informal and private style used between
participants who know each other extremely well
and share a very close relationship.
It may involve terms of endearment and minimal
need for clear articulation or full sentences due to
the maximum shared background information.
Examples:
❖Conversation between a husband and
wife / boyfriend and girlfriend
❖Close friends sharing secrets
❖Siblings, parents and children
conversation
Style
1. FROZEN
Key Terms
Most Formal, Fixed Language, Verbatim, Ritualistic,
Ceremonial, Static, Oratorical.
2. FORMAL
One-Way communication, Prepared, Impersonal, No
Slang, Structured Sentences.
3. CONSULTATIVE
Two-Way communication, Semi-Formal, Professional,
Spontaneous, Feedback Required.
4. CASUAL
Informal, Peers/Friends/Family, Slang, Group
Language, Interruptions Common, Relaxed.
5. INTIMATE
Most Informal, Private, Close Relationship, Terms of
Endearment, Non-verbal, No Social Boundary.
What Am I?
1. You ask your partner how is she doing? INTIMATE
2. You are telling a close friend about a funny thing that happened to
you last weekend. CASUAL
3. You are explaining your symptoms (a bad cough, sore throat) to a
physician. CONSULTATIVE
4. You are delivering a prepared speech as the class valedictorian to
a large audience of teachers, parents, and officials. FORMAL
5. You are a participant reciting the traditional, set vows at a formal
wedding ceremony. FROZEN
ACTIVITY: “Style Sort"
1.
2.
3.
4.
5.
"Wazzup!?"
“Ang mamatay ng dahil sayo “
"I love you, Babe!"
"Good morning, Attorney Reyes.”
“ I am here for an interview."
Quick Check: "Match It!"
Column A:
Column B:
Communicative Style
Key Feature
1. Frozen
A. An informal style used among friends, peers, colleagues, or family.
The atmosphere is relaxed, allowing for group language, slang,
jargon, colloquialisms, and nicknames. Interruptions are common.
2. Intimate
B. One-way communication, strict adherence to rules; planned
speech for a large audience; technical vocabulary is common.
3. Consultative
C. This is the most formal style, fixed, and static; often memorized or
recited.
4. Casual
D. A two-way participation style used in semi-formal or professional
situations. Standard, professional, often job-related; includes jargon
or technical terms; speakers provide background information
5. Formal
E. Private and the most informal style, no need for complete
sentences; uses non-verbal communication heavily.
Group Activity: "Role-Play Scenarios"
Group 1 (Performance-based): Prepare a short skit demonstrating a
shift from Formal to Casual style.
Group 2 (Analytical/Writing): Create a two-column chart comparing
and contrasting Frozen, Consultative, and Intimate styles.
Group 3 (Creative/Visual): Draw a set of emojis/symbols that best
represent each of the five styles and explain why
Criteria
4 - Excellent
3 - Proficient
2 - Developing
1 - Needs Improvement
Weight
1. Accuracy of
Content
(Understanding of
Styles)
The output is fully
accurate and
demonstrates a deep
understanding of the key
features and context of
the assigned
communicative styles.
The output is mostly
accurate, with minor
errors or omissions that
do not significantly
detract from the overall
understanding.
The output contains
several noticeable errors
or misunderstandings
regarding the key
features or context of
the styles.
The output is largely
inaccurate or demonstrates
a fundamental
misunderstanding of the
assigned styles.
40%
2. Clarity &
Organization
(Structure and
Presentation)
The output is
exceptionally clear, wellstructured, and easy to
follow. All required
elements are present
and logically arranged.
The output is clear and
organized. All required
elements are present,
though some aspects
could be more logically
structured.
The output is somewhat
cluttered or
disorganized, making it
occasionally difficult to
follow or locate specific
information.
The output is poorly
structured and presented,
making it confusing or
difficult to understand the
group's intent.
30%
The output is highly
creative and engaging,
3. Creativity &
using unique and
effective methods to
Engagement
(Presentation Quality) convey the information.
It successfully captures
the audience's attention.
The output is creative
and engaging, utilizing
effective methods to
present the information
clearly.
The output is basic or
conventional, showing
some effort but lacking
notable creativity or
features that engage the
audience effectively.
The output is dull, lacks
creativity, and minimal
effort was put into making
the presentation engaging
or visually/auditorily
appealing.
30%
Group Output
Focus Areas for Specific Criteria
Clarity & Organization (30%)
Emphasis
Group 1 (Performance - Skit:
Formal to Casual)
Accuracy: Clear contrast between Formal
and Casual styles; successful and
believable shift from one to the other.
Clarity: Dialogue is audible and
understandable; transition point is
clearly marked/demonstrated;
scene length is appropriate.
Group 2 (Analytical/Writing Column Chart)
Accuracy: Correctly identifies and
differentiates the specific features of
Frozen, Consultative, and Intimate styles
using precise terminology.
Organization: Chart is wellformatted, easy to read; points are
presented concisely (e.g., bulleted);
headings are clear and effective.
Group 3 (Creative/Visual Emojis/Symbols)
Accuracy: The chosen symbols/emojis
truly represent the core characteristics of
all five styles; explanations are logically
connected to style features.
Clarity: Visuals are neat, distinct,
and clearly labeled with the correct
style; explanations are articulate
and easy to follow.
“Why is it crucial to know and
apply the correct
communicative style in
different situations?”
Quiz: Speech Styles Quick Check
1. Which communicative style is characterized by a complete lack of turn-taking, fixed vocabulary, and is often delivered as a
recitation or ritual?
A. Casual
B. Consultative
C. Frozen
D. Formal
2. The phrase "Use of jargon" or specialized vocabulary is a key feature of which communicative style, often used in
professional settings where one person is an expert and the other is a client?
A. Formal
B. Casual
C. Intimate
D. Consultative
3. When friends are texting and use a lot of slang, ellipses (leaving out words), and incomplete sentences, they are
most likely using the ________ style.
A. Frozen
B. Formal
C. Casual
D. Consultative
4. A presidential State of the Nation Address (SONA) or a wedding ceremony speech primarily uses which type of
communicative style?
A. Intimate
B. Consultative
C. Formal
D. Casual
5. Which communicative style is characterized by a private vocabulary, heavy reliance on non-verbal cues, and little
need for full, complete sentences, typically used only between two people with a very close relationship?
A. Casual
B. Formal
C. Consultative
D. Intimate
Assignment:
Observe a 10-minute segment of a TV
show (a news report, a reality show, or a
family drama) and identify at least three
instances of different communicative
styles used by the characters. Justify your
classification.