Bamboo BUSINESS AIMS apple Financial aims: revenue growth and return to shareholders -Revenue growth: Apple aims to consistently increase its revenue. For example, in its 2023 Annual Report, Apple reported revenue growth as a key objective to maintain its leadership in the technology sector. The company’s strategies include expanding its product lines and services to increase overall sales -Return to shareholders: Apple aims to provide returns to it shareholders through dividends.The company has a history of returning significant amounts of capital to its investors, reflecting its commitment to enhancing shareholder value. Non-financial aims: sustainability -Sustainability: Apple is dedicated to reducing its environmental impact. They are working to bring their net emissions to zero across their entire carbon footprint. Overall, i think Apple’s aims and objectives are well-suited to its business model and the market in which it operates. Financially, focusing on revenue growth and shareholder returns helps Apple maintain its position as a leading technology company. Non-financially, prioritizing sustainability fits with consumer expectations, supporting long-term success.