Decision Analytics Journal 6 (2023) 100176 Contents lists available at ScienceDirect Decision Analytics Journal journal homepage: www.elsevier.com/locate/dajour A comprehensive analytical framework for evaluating the similarity between organizations’ strategic directions and the United Nations’ sustainable development goals Ruby Mary Encenzo a , Romil Asoque a , Rose Arceño b , Janeth Aclao a , Edwin Ramones a , Janet Orioque a , Charldy Wenceslao c , Nadine May Atibing c , Lanndon Ocampo c ,∗ a College of Technology and Engineering, Palompon Institute of Technology, Evangelista St., 6538, Palompon, Leyte, Philippines Office of the Research Services, Palompon Institute of Technology, Palompon 6538, Leyte, Philippines c Center for Applied Mathematics and Operations Research, Cebu Technological University, Corner M.J., Cuenco Ave. & R. Palma St., Cebu City, 6000, Philippines b ARTICLE INFO Keywords: Criteria importance through intercriteria correlation Evaluation based on distance from average solution United Nations Sustainable development goals Semantic similarity ABSTRACT This study presents a comprehensive analytical framework for evaluating the similarity between organizations’ specific strategic directions and the United Nations’ Sustainable Development Goals (SDGs). The proposed framework uses a multi-attribute decision-making method (MADM) in which organizations are evaluated concerning the SDGs. In particular, we use the Integrated Criteria Importance through Intercriteria Correlation (CRITIC) and Evaluation based on the Distance from Average Solution Method (EDAS) because of their computational efficiency. Based on a pre-defined algorithm, we find decision matrices that contain relatedness scores between each organization’s mission statements and the SDGs. This framework evaluates 244 top 300 Philippine higher education institutions (HEIs). The findings reveal that HEIs’ mission statements are related to SDGs concerning climate action, reduced inequalities, and life on land; meanwhile, there were limited mission statements relating to industry, innovation, and infrastructure. The evaluation is used to rank the HEIs. This study can be considered a benchmark for future related studies and an effective tool to help design mission statements that effectively convey organizations’ commitment to SDGs. 1. Introduction In 2015, the United Nations (UN) General Assembly presented the ‘‘2030 Agenda for Sustainable Development (SDG)’’, aiming to stimulate the proactive participation of countries in various areas of critical importance over the subsequent 15 years. The agenda comprised 17 SDGs, with 169 sub-targets. These goals reflect sustainable development’s economic, social, and environmental pillars. Moreover, several scholars advocate that SDGs must be implemented in an integrated fashion rather than a segmented knowledge and regulatory framework [1]. Since its publication, integrative reports have been made available to monitor the progress and to link the targets to manageable information granules that were palatable to global organizations. Hák et al. [2] proposed a set of indicators to monitor the progress of SDGs at various reporting levels. Allen et al. [3] reviewed feasible models or pathways for national governments to implement the SDGs. Georgeson and Maslin [4] also examined certain approaches to integrating the SDGs into actual practice. Due to the complexities of achieving the SDGs, Caiado et al. [5] outlined some potentials and constraints, and Salvia et al. [6] examined how the academic community could address some pressing concerns. The countries’ initial progress was first reported by Allen et al. [7], followed by a more recent progress report published by Halkos and Gkampoura [8]. These revealed significant achievements in some SDGs (e.g., SDG8, SDG9, and SDG12) and emphasized the necessary efforts to leapfrog in the areas of education (SDG 4), sustainable cities and communities (SDG11), and climate change (SDG13). Indubitably, achieving these SDGs by 2030 will be challenging; however, successfully achieving them would significantly improve the sustainability of life on the planet [9]. The commitment of organizations to SDGs is consistently highlighted in practice (e.g., [10]) and scholarly literature (e.g., [11]). Companies integrate SDGs to strengthen their social legitimacy and reputation [12,13]. Different markets and sectors are expected to have diverse perceptions in addressing and implementing SDGs. From a marketing industry perspective, they are concerned about SDGs primarily as a means to improve employment opportunities by establishing ∗ Corresponding author. E-mail addresses: rubymary.encenzo@pit.edu.ph (R.M. Encenzo), rla_0208@yahoo.com (R. Asoque), rose_arceno@yahoo.com (R. Arceño), janeth.aclao@pit.edu.ph (J. Aclao), edwinramones@yahoo.com (E. Ramones), janet.orioque@pit.edu.ph (J. Orioque), charldypeloniowenceslao@gmail.com (C. Wenceslao), nadinemayatibing@gmail.com (N.M. Atibing), lanndonocampo@gmail.com (L. Ocampo). https://doi.org/10.1016/j.dajour.2023.100176 Received 24 September 2022; Received in revised form 21 January 2023; Accepted 24 January 2023 Available online 30 January 2023 2772-6622/© 2023 The Author(s). Published by Elsevier Inc. This is an open access article under the CC BY license (http://creativecommons.org/licenses/by/4.0/). R.M. Encenzo, R. Asoque, R. Arceño et al. Decision Analytics Journal 6 (2023) 100176 multi-attribute decision-making (MADM) method. The 17 SDGs are considered the attributes, and the HEIs are the alternatives in a goalattribute-alternative hierarchy, which is commonly represented in most MADM methods. Several reports have been published on the development and progress of MADM methods and hybrids [32–34], with a particular focus on sustainability issues [35]. The strengths and weaknesses of each method have been widely studied, and comparative analyses of various methods are presented in most cases. In view of the proposed topic to be addressed by the MADM method, the integration of CRiteria importance through inter-criteria correlation (CRITIC) and Evaluation Based on Distance from Average Solution (EDAS) methods are adopted. CRITIC assigns priority weights of attributes (i.e., SDGs); EDAS evaluates the mission statements of HEIs. Proposed by Diakoulaki et al. [36], CRITIC offers a more efficient technique for generating attribute weights than comparable methods (e.g., analytic hierarchy process, best-worst method, full consistency method, and others) as evident in some of its more recent applications [37–39]. Conversely, EDAS was developed by Ghorabaee et al. [40] to address conflicting criteria issues with the MADM method; its basis of evaluation is the distance of alternatives to an ‘‘average solution’’. Recent innovative applications of EDAS have been reported in the literature (e.g., [41–43]). Text analytics was proposed to construct the decision matrix for the CRITIC-EDAS application. It systematically represents the similarity of the mission statements with the SDGs. In this approach, a similarity measure is obtained via a pre-defined natural language processing algorithm that shows the similarity of the mission statements with the SDGs. Evaluating this similarity across all SDGs offers a comprehensive view of how an HEI mission statement embodies the SDGs. Several studies (e.g., [44–47]) have employed more recent and modern tools, such as text similarity techniques, embeddings, and natural language processing, to extract similarity measures. These tools are also emerging in research management [47], the biomedical domain [48], and harmonization of laws [49]. This innovative technique of generating a decision matrix using the MADM method via text analytics is still considered novel. To illustrate the proposed integrated approach, a case study evaluating the mission statements of the top 300 HEIs in the Philippines (listed in the database of Webometrics—a webpage that utilizes quantitative methods to assist in ranking universities throughout the world) is reported. An online semantic similarity tool, which can generate relatedness scores, is used to analyze the relationship between two phrase patterns, proximity of words, and relevance of texts. Then, the decision matrix was constructed using the generated relatedness scores. The integrated CRITIC-EDAS approach determined the similarity between the mission statements and the 17 SDGs. This systematic approach offers a viable tool for comprehensively evaluating how SDGs are embedded in the strategic direction of HEIs, which can provide inputs with respect to their long-term planning agenda. The remainder of the paper is organized as follows: Section 2 presents preliminary concepts of the CRITIC and EDAS methods, while Section 3 details the methodology and the proposed integrated CRITICEDAS approach. Section 4 presents a comparative analysis of the proposed approach and other comparable methods. Section 5 presents the implications of the findings. Finally, Section 6 concludes the paper. sustainable, innovative, and people-oriented economies [14]. In the industrial sector, SDGs related to production and technological modernization are more popular (e.g., the inclusion of young people in the labor market, enhancement of resource efficiency, and mitigation of environmental degradation; [15]). Meanwhile, the chemical industry focuses on the adverse effects of its operational activities on the environment (e.g., pollutants or operational exhaust generated; [16]). The SDGs champion opportunities for environmental protection. That is, they affect the process implemented by various industries by emphasizing the urgent need to adjust consumption and production patterns and adhering to the ‘‘call to battle’’ against climate change and other global concerns. When SDGs are integrated into organizational processes, a careful evaluation of sustainability is warranted. This provides a more precise direction, sharper focus, and improved understanding. Moreover, strategic management is pivotal to the success of the SDGs [17]. According to Zeemering [18], strategic planning allows decision-makers to critically consider how sustainability and sustainable development concepts upend preconceived notions regarding their strategy, priorities, and service delivery models with respect to social, economic, and environmental benefits. The process of fostering sustainability actions and decisions at all organizational levels begins with the establishment of strategic management processes [19]. To develop efficient strategic directions, a mission statement is a powerful tool [20]. Numerous studies have demonstrated the necessity of a well-articulated mission statement that communicates essential information regarding organizational goals to obtain favorable outcomes [19,21,22]. Beyond industrial settings, higher education institutions (HEIs) also integrate SDGs into their strategic directions. In support of the SDGs, the Copernicus Agreement was signed by almost 300 HEIs in Europe, and together with the Higher Education Sustainability Initiative, the commitment of HEIs to global objectives has been strengthened [23]. HEIs are essential actors in fostering lifelong learning and are key agents in the education of future leaders; thus, they are expected to contribute to the successful realization and implementation of SDGs [24]. As each HEI has a unique goal, they carefully adopted certain aspects of other institutions’ optimal practices. According to the Global University Network for Innovation [25], there were missed opportunities and advances in the education sector. Consequently, the UN high-level political forum encourages HEIs to release an annual report on how they encapsulate SDGs [26]. The report details how they address and teach leaders to incorporate SDGs into their practices, policies, and curricula. However, they are not adequately coordinated to promote social or environmental sustainability or strategically supported by the institution’s encompassing strategy [27]. Although they actively pursue certain SDGs by leveraging opportunities for teaching, research, and collaboration with society and other external partners, some objectives require greater action, which results in some institutions falling behind [26]. As a solution, they can better evaluate the alignment of the overall organizational strategy and the SDGs embedded in identity instruments, such as the mission statement. Aligning organizations’ strategic direction with the SDGs ensures coherence at various organizational levels. Such coherence promotes efficiency in organizational planning, resource allocation, and strategy development. Recent advances have been made in integrating sustainability within HEIs, following a range of aspects, including learning processes [28], synergistic initiatives across layers of functions [29], transdisciplinary approaches in curriculum design [30], funding requirements [31], and an expanded set of aspects examined in the domain literature. Despite these current initiatives in embedding the sustainability agenda in higher education, holistically exploring how organizational direction is aligned with SDGs remains an area that must be addressed. Thus, this study bridges that gap by explicitly evaluating the mission statements of HEIs in terms of how they fit with the 17 SDGs. Such an agenda informs HEIs in crafting an improved strategic direction that conforms with the requirements of the SDGs. The proposed evaluation is a 2. Preliminaries 2.1. The CRITIC method Diakoulaki et al. [36] developed the CRITIC method, a computational platform that obtains priority weights of attributes/criteria in an MADM problem via the initial decision matrix. It obtains priority weights from the contrast intensity of a criterion and the conflict concentration among criteria in a given set [36,50]. The contrast intensity and degree of variability among scores within each criterion 2 R.M. Encenzo, R. Asoque, R. Arceño et al. Decision Analytics Journal 6 (2023) 100176 [36] can be determined using several methods, including variance and entropy. The pairwise linear correlation coefficients among the criteria are utilized to capture their conflicting relationships. Thus, the CRITIC method provides an efficient technique for generating priority weights of criteria/attributes from a decision matrix when compared with other priority weight allocation methods. Additionally, it collects all of the information obtained from the evaluation criteria based on the results of the evaluation matrix [50]. The degree of robustness of CRITIC has been empirically examined in previous studies (e.g., [51]). Its computational results clearly depict its advantage in obtaining an objective resolution when using the MADM method to analyze a problem. 2.2. The EDAS method The EDAS method, developed by Ghorabaee et al. [40], uses an average solution to appraise the alternatives. In this method, two measures are considered when addressing the desirability of the alternatives: (1) positive distance from the average matrix and (2) negative distance from the average matrix [52]. These two measures determine the difference between each solution (alternative) and the average solution. Other MADM methods, such as the VlseKriteriżka Optimizacija I Komoromisno Resenje (VIKOR) and Technique for Order Preference by Similarity to Ideal Solution (TOPSIS), determine the optimal alternative by computing the distance between the ideal and negative ideal solutions. However, the optimal alternative in this method is obtained from the distance average solution [40]. However, the evaluation of alternatives evolved according to higher values of and . This implies that lower values of and higher values of indicate that the alternative is better than the average solution. The computational steps for EDAS are discussed as follows: Definition 1. Here, following Diakoulaki et al. [36], let 𝑚 alternatives and 𝑛 evaluation criteria 𝑐𝑗 (𝑗 = 1, … , 𝑛) comprise an MADM problem. Thereafter, the problem in its general form is presented as follows: { } max 𝑐1 (𝑎) , 𝑐2 (𝑎) , … , 𝑐𝑛 (𝑎) |𝑎 ∈ 𝐴 (1) for any finite set of alternatives 𝐴. Based on the concept of an ideal point, each criterion 𝑐𝑗 can be defined by a membership function 𝑥𝑗 where 𝑥𝑗 ∶ 𝑐𝑗 (𝑎) ⟶ [0, 1]. Thus, in criterion 𝑗, a value close to the ideal 𝑐𝑗∗ represents the optimal performance, whereas a value far from the anti-ideal value 𝑐𝑗 ∗ represents the worst performance. The steps in determining the criteria weights using the CRITIC method are as follows: Step 1. Choose the most important 𝑗 criteria (𝑗 = 1, … , 𝑛) that describe 𝑖 alternatives (𝑖 = 1, … , 𝑚) for a specific decision problem. ( ) Step 2. Compute the decision-making matrix 𝑋 = 𝑥𝑖𝑗 𝑚×𝑛 , where 𝑥𝑖𝑗 denotes the performance value of the 𝑖th alternative on the 𝑗th criterion. ( ) Step 3. Determine the average solution 𝑉 = 𝑣𝑗 1×𝑛 with respect to all criteria as follows: ∑𝑚 𝑖=1 𝑥𝑖𝑗 ∀𝑗 (8) 𝑣𝑗 = 𝑚 Step 1: Construct the MADM problem with 𝑚 alternatives and 𝑛 evaluation criteria. ( ) Step 2: Develop the decision-making matrix 𝑋 = 𝑥𝑖𝑗 𝑚×𝑛 , where 𝑥𝑖𝑗 represents the evaluation score of alternative 𝑖 (𝑖 = 1, … , 𝑚) with respect to criterion 𝑗 (𝑗 = 1, … , 𝑛). ( ) Step 3: Compute the normalized matrix 𝑁 = 𝑛𝑖𝑗 𝑚×𝑛 , where the normalized score 𝑛𝑖𝑗 describes a linear normalization of 𝑥𝑖𝑗 . It is given by 𝑥𝑖𝑗 − 𝑥𝑗 ∗ 𝑛𝑖𝑗 = ∗ ∀𝑖, 𝑗 (2) 𝑥𝑗 − 𝑥𝑗 ∗ Step 4. Compute the positive distance from the average matrix = ( ) and the negative distance from the average matrix = p ( 𝑖𝑗 )𝑚×𝑛 n𝑖𝑗 𝑚×𝑛 , according to the type of criteria (i.e., benefit and cost) as follows. If 𝑗th criterion is a benefit (maximizing) criterion, ( ( )) max 0, 𝑥𝑖𝑗 − 𝑣𝑗 p𝑖𝑗 = ∀𝑖, 𝑗 (9) 𝑣𝑗 ( ( )) max 0, 𝑣𝑗 − 𝑥𝑖𝑗 n𝑖𝑗 = ∀𝑖, 𝑗 (10) 𝑣𝑗 where 𝑥∗𝑗 = max𝑖 𝑥𝑖𝑗 and 𝑥𝑗 ∗ = min𝑖 𝑥𝑖𝑗 for 𝑗 = 1, … , 𝑛. Step 4: Generate vectors 𝑛𝑗 denoting the normalized scores of all 𝑚 alternatives. ( ) 𝑛𝑗 = 𝑛1𝑗 , 𝑛2𝑗 , … , 𝑛𝑚𝑗 ∀𝑗 (3) Otherwise, if the 𝑗th criterion is a cost (minimizing) criterion, ( ( )) max 0, 𝑣𝑗 − 𝑥𝑖𝑗 ∀𝑖, 𝑗 (11) p𝑖𝑗 = 𝑣𝑗 ( ( )) max 0, 𝑥𝑖𝑗 − 𝑣𝑗 n𝑖𝑗 = ∀𝑖, 𝑗 (12) 𝑣𝑗 Step 5: Compute the standard deviation of each 𝑛𝑗 using the following routine calculations: √ )2 ∑𝑚 ( 𝑖=1 𝑛𝑖𝑗 − 𝑛𝑗 𝜎𝑗 = ∀𝑗 (4) 𝑚 where p𝑖𝑗 and n𝑖𝑗 denote the positive and negative distances of alternative 𝑖 from the average solution, respectively, in terms of criterion 𝑗. ∑𝑚 where 𝑛𝑗 = 𝑖=1 𝑛𝑖𝑗 𝑚 ( ) Step 6: Construct the symmetric matrix 𝑅 = 𝑟𝑗𝑘 𝑛×𝑛 where 𝑟𝑗𝑘 denotes the linear correlation coefficient of two vectors 𝑛𝑗 and 𝑛𝑘 using the formula: ∑𝑚 𝑖=1 (𝑛𝑖𝑗− 𝑛𝑗 )(𝑛𝑖𝑘− 𝑛𝑘 ) 𝑟𝑗𝑘 = √ ∀𝑗, 𝑘 ∈ {1, … , 𝑛} (5) ( )2 ∑𝑚 ( )2 ∑𝑚 𝑛 − 𝑛 𝑛 − 𝑛 𝑖𝑗 𝑗 𝑖𝑘 𝑘 𝑖=1 𝑖=1 Step 5. Determine the weighted sums p𝑖 and n𝑖 for alternative 𝑖 as follows: p𝑖 = where 𝑟𝑗𝑘 ∈ [−1, 1]. Evidently, when 𝑗 = 𝑘, 𝑟𝑗𝑘 = 1. n𝑖 = 𝑧𝑗 = 𝜎𝑗 𝑗=1 𝑛 ∑ 𝑤𝑗 p𝑖𝑗 ∀𝑖 (13) 𝑤𝑗 n𝑖𝑗 ∀𝑖 (14) 𝑗=1 Step 7: Compute the amount of information 𝑧𝑗 as follows: 𝑛 ∑ 𝑛 ∑ where 𝑤𝑗 is the priority weight of the 𝑗th criterion and (1 − 𝑟𝑗𝑘 ) ∀𝑗 (6) ∑𝑛 𝑗=1 𝑤𝑗 = 1. Step 6. Construct the normalized scores of all 𝑖 alternatives p ̂ 𝑖 and n ̂𝑖 through the following: 𝑘=1 where the higher value of 𝑧𝑗 implies that the criterion 𝑗 contains more information. p ̂𝑖 = Step 8: Determine the priority weights of criteria using the following: 𝑧𝑗 𝑤𝑗 = ∑ 𝑛 ∀𝑗 (7) 𝑘=1 𝑧𝑘 p𝑖 ( ) maxi p𝑖 n ̂𝑖 = 1− 3 n𝑖 ( ) maxi n𝑖 (15) ∀𝑖 ∀𝑖 (16) R.M. Encenzo, R. Asoque, R. Arceño et al. Decision Analytics Journal 6 (2023) 100176 Table 1 United Nations 17 sustainable development goals. Step 7. Calculate the appraisal score 𝑎𝑖 for all alternatives, as follows: ) 1( ∀𝑖 (17) 𝑎𝑖 = p ̂ +n ̂𝑖 2 𝑖 where 0 ≤ 𝑎𝑖 ≤ 1. Step 8. Rank the alternatives according to decreasing values of the appraisal score 𝑎𝑖 . The alternative with the highest 𝑎𝑖 is the best alternative. Code Description SDG1 SDG2 End poverty in all its forms everywhere. End hunger, achieve food security and improved nutrition, and promote sustainable agriculture. SDG3 SDG4 Ensure healthy lives and promote well-being for all. Ensure inclusive and equitable quality education and promote lifelong learning opportunities for all. SDG5 SDG6 Achieve gender equality and female empowerment. Ensure availability and sustainable management of water and sanitation for all. SDG7 Ensure access to affordable, reliable, sustainable, and modern energy for all. SDG8 Promote sustained, inclusive, and sustainable economic growth, full and productive employment, and decent work for all. SDG9 Build resilient infrastructure, promote inclusive and sustainable industrialization, and foster innovation. SDG10 SDG11 Reduce income inequality within and among countries. Make cities and human settlements inclusive, safe, resilient, and sustainable. SDG12 SDG13 Ensure sustainable consumption and production patterns. Take urgent action to combat climate change and its impacts by regulating emissions and promoting renewable energy development. SDG14 Conserve and sustainably use the oceans, seas, and marine resources. SDG15 Protect, restore, and promote sustainable use of terrestrial ecosystems, sustainably manage forests, combat desertification, and halt and reverse land degradation and biodiversity loss. SDG16 Promote peaceful and inclusive societies for sustainable development, provide access to justice for all, and build effective, accountable, and inclusive institutions at all levels. SDG17 Strengthen the means of implementation and revitalize the global partnership for sustainable development. 3. Methodology 3.1. Data gathering Establishing mission statements is a component of organizations’ strategic process. Amidst competing interests, HEIs make declarations to mark a focal point, forge overarching directions, and guide their stakeholders to act toward a common purpose. In 2015, the UN released a blueprint to achieve a sustainable future through SDGs. As one of the original 51 charter members of the UN and a current participating nation, the Philippines signed the partnership framework for sustainable development together with the UN Country Team. This framework supported a stronghold for strategic partnerships through the collaboration of member countries. Eight years after the publication of the UN SDGs, several nations still desired synergistic efforts among organizations—a recognized pathway for achieving sustainability; however, they were disappointed with the results [53]. A call for a systems approach was needed, especially in infrastructure represented by interdependencies [54], such as HEIs. Explicitly integrating the SDGs within organizational strategic statements could lead directly to collective efforts within and between HEIs, with the goal of achieving SDGs. This study uses a systematic approach to evaluate the degree to which UN SDGs are embedded within the mission statements of HEIs using a case study of the top 300 HEIs in the Philippines according to Webometrics (a web page run by the research group Cybermetrics Lab, which utilizes quantitative methods to rank universities worldwide based on their scientific activities, impact, openness, and excellence rank). A mission statement sets an organizational direction and roadmap of how an organization can achieve its vision. The UN SDGs, which are statements of ‘‘how to’’, are more similar to the mission than those vision statements. Thus, it is more appropriate to evaluate the similarity with the SDGs using mission than vision statements. Each mission statement obtained for the study was derived from the HEI’s institutional website. The application of the proposed multiattribute evaluation based on an integrated CRITIC-EDAS approach requires the decision matrix 𝑥𝑖𝑗 . In the proposed approach, each 𝑥𝑖𝑗 is obtained through a semantic similarity tool (a feature available for free on the Bytesview website); it is a data analysis tool with two input cells capable of extracting insights from unstructured text or data. Inputting the mission statement of HEI (alternative) 𝑖 on the first input cell and SDG (criterion) 𝑗 on the other input cell on the semantic similarity tool will detect the correspondence of the two documents and produce a ‘‘relatedness’’ score in the form of a percentage. This ‘‘relatedness’’ score is hereby considered as the similarity of a specific mission statement and a specific SDG. Fifty-six of the 300 HEIs mentioned previously were discarded because of fused vision and mission statements, lack of available data, unsecured webpages, or inaccessible institutional websites, resulting in 244 HEIs in the final analysis. Phase (3). Fig. 1 illustrates the proposed procedure of the CRITIC-EDAS approach. Phase (1). Constructing the decision matrix. Step 1. Determine the list of decision criteria (UN SDGs) and alternatives (HEIs). The 17 SDGs formulated by the UN were considered the decision attributes 𝑗, 𝑗 = 1, … , 𝑛. These attributes were utilized to evaluate the HEIs—specifically, the top 300 Philippine HEIs—based on the Webometrics Ranking of World Universities (for the Philippines; [55]). Step 2. The mission statements of the identified HEIs are obtained and the SDGs are described. From the original list of 300 HEIs, 56 were eliminated for the following reasons: (a) combined vision and mission statements, and (b) lack of available data owing to unsecured pages or inaccessible institutional websites. Consequently, only 244 institutions were included in this study. Thus, the decision matrix comprises 244 HEIs as alternatives and 17 SDGs as criteria, forming a 244 × 17 matrix. The list of HEIs is presented in Appendix A and the list of SDGs is shown in Table 1. Table 1 presents the UN SDGs, which have advanced the concept of sustainability and provides a framework for organizations to integrate sustainability agendas into their operations. Step 3. Obtain the relatedness scores 𝑥𝑖𝑗 . The relatedness scores were generated using the Bytesview semantic similarity tool [56]. They are presented in a decision matrix, which can be found in the Supplementary Material section. The score 𝑥𝑖𝑗 of the 𝑖th HEI ( to ) the 𝑗th SDG is utilized to construct the evaluation matrix 𝑋 = 𝑥𝑖𝑗 𝑚×𝑛 . Fig. 2 presents the user interface and the steps involved in generating the scores using the BytesView semantic similarity tool. Algorithm 1 presents the technical steps followed to test the similarity of texts. 3.2. Proposed methodological framework for the integrated CRITIC-EDAS approach The proposed methodological framework comprises the following three phases: (1) constructing the decision matrix; (2) implementing the CRITIC method; and (3) ranking the HEIs via the EDAS method. In this framework, the weights generated from Phase (2) are integrated into 4 R.M. Encenzo, R. Asoque, R. Arceño et al. Decision Analytics Journal 6 (2023) 100176 Fig. 1. Proposed methodological framework for the integrated CRITIC-EDAS approach. Step 6. Evaluation of embeddings: The similarity of preprocessed words is tested from a word library to generate a relatedness score. Algorithm 1. Process flow of the semantic similarity algorithm Start End Step 1. Normalization: Transforming the text into lowercase and removing all special characters to create a uniform text format. Phase (2). Implementing the CRITIC method Steps 4 and 5 discuss the implementation of the CRITIC method for assigning priority weights to the SDGs. Step 2. Tokenization: Splitting text (primarily made up of words or phrases) into different tokens. Step 3. Removal of stop words and punctuations: Stop words are most commonly used in a language, along with punctuations; they do not add value to the text. Step 4. Construct the normalized decision matrix. Using the evaluation matrix 𝑋, the normalized decision matrix 𝑁 is computed using Eq. (2). Step 4. Stemming: The process of obtaining the root words. Sometimes this root is not equal to the morphological root of the word; however, this step aims to map related words to the same stem. Step 5. Compute the standard deviation. The vector 𝑛𝑗 is generated through the normalized scores of all 𝑚 HEIs. Vector 𝑛𝑗 is obtained using Eq. (3), and the standard deviations for all 𝑛𝑗 is calculated using Eq. (4). ( ) Step 6. Construct the symmetric matrix 𝑅 = 𝑟𝑗𝑘 𝑛×𝑛 Step 5. Lemmatization: This is the process of obtaining the same word for a group of inflected word forms. The simplest way to do this is to use a dictionary. 5 R.M. Encenzo, R. Asoque, R. Arceño et al. Decision Analytics Journal 6 (2023) 100176 Fig. 2. Illustration of the user interface of the online tool and step-by-step guide on navigating the semantic similarity tool. Table 2 Priority weights of attributes. Table 3 Average solution of all attributes. Attributes 𝑧𝑗 𝑤𝑗 Attributes 𝑧𝑗 𝑤𝑗 Attributes 𝑣𝑗 Attributes 𝑣𝑗 Attributes 𝑣𝑗 SDG1 SDG2 SDG3 SDG4 SDG5 SDG6 SDG7 SDG8 SDG9 2.1437 2.0737 2.0950 1.8631 2.2290 1.7032 1.8316 1.6226 1.4116 0.0637 0.0616 0.0623 0.0554 0.0662 0.0506 0.0544 0.0482 0.0419 SDG10 SDG11 SDG12 SDG13 SDG14 SDG15 SDG16 SDG17 2.4340 1.7225 1.8875 2.6324 2.2360 2.3254 1.4158 2.0237 0.0723 0.0512 0.0561 0.0782 0.0664 0.0691 0.0421 0.0601 SDG1 SDG2 SDG3 SDG4 SDG5 SDG6 6.8545 13.5948 7.9691 22.5218 9.1265 5.9505 SDG7 SDG8 SDG9 SDG10 SDG11 SDG12 7.5904 15.3119 13.0303 3.6789 7.2314 6.9337 SDG13 SDG14 SDG15 SDG16 SDG17 3.0295 10.1548 8.3243 18.6148 14.4893 ( ) The positive distance from the average matrix = p𝑖𝑗 𝑚×𝑛 is obtained using Eq. (9) if the 𝑗th SDG is beneficial, and using Eq. (11) if the 𝑗th SDG is non-beneficial. On the contrary, the negative distance ( ) from the average matrix = n𝑖𝑗 𝑚×𝑛 is computed using Eq. (10) if the 𝑗th SDG is beneficial, and using Eq. (12) if the 𝑗th SDG is non-beneficial. ( ) Step 11. Determine the weighted sum matrix = p𝑖 𝑚×1 and = ( ) n𝑖 𝑚×1 . For all 𝑚 HEIs, Eqs. (13) and (14) are utilized to generate p𝑖 and n𝑖 , respectively. ( ) Step 12. Construct the normalized score matrix ̂ = p ̂ 𝑖 𝑚×1 and ( ) ̂ = n ̂ 𝑖 𝑚×1 . Eqs. (15) and (16) are used to calculate p ̂ 𝑖 and n ̂ 𝑖 for each alternative 𝑖. The symmetric matrix 𝑅 is generated using Eq. (5), where 𝑟𝑗𝑘 denotes the linear correlation coefficient of two vectors 𝑛𝑗 and 𝑛𝑘 , 𝑗, 𝑘 ∈ {1, … , 𝑛}. Step 7. Obtain the amount of information 𝑧𝑗 . The amount of information 𝑧𝑗 for all attributes 𝑗 is computed using Eq. (6). Step 8. Determine the priority weights 𝑤𝑗 . Using Eq. (7), the priority weights 𝑤𝑗 of all 𝑛 attributes are generated; these are presented in Table 2. The results of the CRITIC method are presented in Table 2. Apparently, SDG13 (climate action) yields the highest priority weight, followed by SDG10 (reduced inequalities) and SDG15 (life on land). SDG9 (industry, innovation, and infrastructure) exhibits the least priority weight. Therefore, HEIs vary in their views on actions related to climate change; they can also be discriminated against based on the aspect of uplifting the socioeconomic status of different stakeholders and promoting skills-based programs that help increase the human capital of some rural communities. Prioritizing SDG15 is crucial in view of the impending climate-related dilemmas. Interestingly, they have limited interest in SDG9, which may be due to their low innovation potential. Step 13. Determine the priority ranking of HEIs. The appraisal score 𝑎𝑖 for all HEIs, generated using Eq. (17), is utilized to obtain the HEIs’ priority rank. The HEI with the highest 𝑎𝑖 is considered as having the highest priority rank. The priority rankings are listed in Table 4. Table 4 presents HEIs’ priority ranks. As observed, on top of the list is the Mariano Marcos State University, and San Sebastian College Recoletos de Cavite is at the bottom. 4. Comparative analysis Phase (3). Ranking the HEIs via the EDAS method Steps 9 to 11 illustrate the application of the EDAS method in ranking HEIs based on their alignment with the SDGs. ( ) Step 9. Determine the average solution 𝑉 = 𝑣𝑗 1×𝑛 . Eq. (8) is utilized to compute the average solution 𝑣𝑗 with respect to all 𝑗 SDGs. The resulting matrices are presented in Table 3. A comparative analysis was completed to examine how the integrated approach used in this study compares with other MADM methods and ensure that the results are not achieved using a whimsical approach. In choosing a subset of methods among an array of MADM methods, we proposed two primary qualifications: (1) the method is based on an 𝑚 × 𝑛 decision matrix and (2) the algorithm of the method contains limited parameters, unlike some popular methods Step 10. Calculate the positive distance from the average and negative distance from the average. 6 R.M. Encenzo, R. Asoque, R. Arceño et al. Decision Analytics Journal 6 (2023) 100176 Table 4 Priority ranking of HEIs based on integrated CRITIC-EDAS method. Rank HEI Rank HEI 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54 55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73 74 75 Mariano Marcos State University University of Nueva Caceres De La Salle Lipa Zamboanga State College of Marine Sciences and Technology Camarines Sur Polytechnic Colleges Eastern Visayas State University Central Bicol State University of Agriculture Bukidnon State University Mindanao State University at Naawan Abe International Business College Iligan Medical Center College Information and Communications Technology Academy Southern Philippines Agri-Business and Marine and Aquatic School of Technology Aurora State College of Technology Nueva Vizcaya State University University of the East Ramon Magsaysay University of Caloocan City Caraga State University University of the Philippines Visayas Bestlink College of the Philippines Surigao State College of Technology San Carlos College De La Salle University-Manila University of Northeastern Philippines Leyte Normal University University of Northern Philippines Iloilo Doctors’ College University of Southern Mindanao University of Southeastern Philippines Sorsogon State College Central Mindanao University Catanduanes State University Davao del Norte State College Iloilo Science and Technology University Biliran Province State University Center for Industrial Technology and Enterprise La Salle University Davao Doctors College Lyceum Northwestern University Nueva Ecija University of Science and Technology Western Philippines University Philippine Christian University Cebu Doctors’ University Mapua University New Era University Visayas State Universities Rizal Technological University Manila Business College De La Salle College of Saint Benilde Malayan Colleges Laguna Misamis University Holy Angel University Surigao del Sur State University Partido State University Aklan State University Far Eastern University Philippines Guimaras State College University of Mindanao Batangas State University Araullo University University of Pangasinan Far Eastern University Dr. Nicanor Reyes Medical Foundation University of Bohol Arellano University Don Mariano Marcos Memorial State University University of Eastern Philippines Isabela State University Pampanga State Agricultural University Carlos Hilado Memorial State College PATTS College of Aeronautics University of Science and Technology of Southern Philippines Northern Negros State College of Science and Technology Mindanao State University Alliance Graduate School San Pedro College of Business Administration 123 124 125 126 127 128 129 130 131 132 133 134 135 136 137 138 139 140 141 142 143 144 145 146 147 148 149 150 151 152 153 154 155 156 157 158 159 160 161 162 163 164 165 166 167 168 169 170 171 172 173 174 175 176 177 178 179 180 181 182 183 184 185 186 187 188 189 190 191 192 193 194 195 196 197 Urdaneta City University Cebu Institute of Technology-University University of Rizal System President Ramon Magsaysay State University Palompon Institute of Technology FEATI University Centro Escolar University Manila University of Batangas Philippine Women’s University Eulogio Amang Rodríguez Institute of Science and Technology Saint Jude College Iligan Computer Institute Chiang Kai Shek College Pangasinan State University Palawan State University Bataan Peninsula State University Holy Trinity University Philippines Asian Theological Seminary Philippines Romblon State University Cebu Normal University Southern Leyte State University Occidental Mindoro State College Philippine College of Criminology Southern Luzon State University Philippine School of Business Administration Saint Louis College University of Antique St. Paul University Quezon City Kalayaan College Cagayan State University Camarines Norte State College FEU Cavite Saint Joseph Institute of Technology National Defense College of the Philippines Jose Maria College FAITH Colleges Northwest Samar State University Colegio de Dagupan Cebu Technological University Dipolog Medical Center College Foundation National College of Science & Technology Capiz State University Saint Paul University Philippines Bicol State College of Applied Sciences and Technology Saint Paul University Pasig Southwestern University Naga College Foundation St. Augustine School of Nursing Wesleyan University- Philippines Comteq Computer and Business College University of San Agustin Foundation University Father Saturnino Urios University System Technology Institute Samar State University Negros Oriental State University FEU Institute of Technology Quirino State University Miriam College University of the Philippines Cebu Central Philippine Adventist College University of Makati College of Development Communication Sultan Kudarat State University Universidad de Zamboanga University of Cebu University of Cebu Liceo de Cagayan University University of Saint La Salle Bacolod Manuel S. Enverga University Southeast Asia Interdisciplinary Development Institute Universidad de Sta. Isabel AMA Computer University Capitol University University of the Philippines Mindanao (continued on next page) 7 R.M. Encenzo, R. Asoque, R. Arceño et al. Decision Analytics Journal 6 (2023) 100176 Table 4 (continued). Rank HEI Rank HEI 76 77 78 79 80 81 82 83 84 85 86 87 88 89 90 91 92 93 94 95 96 97 98 99 100 101 102 103 104 105 106 107 108 109 110 111 112 113 114 115 116 117 118 119 120 121 122 Bicol Christian College of Medicine Bulacan State University Philippine Military Academy John B. Lacson Foundation Maritime University Lorma Colleges Ifugao State University Laguna State Polytechnic University Cavite State University Don Honorio Ventura State University West Visayas State University Cebu Institute of Medicine De La Salle Araneta University Philippine Normal University PanPacific University Don Bosco College Tarlac Agricultural University Salazar Colleges of Science and Institute of Technology Ilocos Sur Polytechnic State College Mindanao State University General Santos Notre Dame University Cotabato Mindanao State University Iligan Institute of Technology Bulacan Agricultural State College Technological Research for Ad ComEd College La Consolacion College Bacolod Adventist University of the Philippines University of the East Western Mindanao State University Bohol Island State University AMA Computer College Tuguegarao Lyceum of the Philippines University Batangas Philippine National Police Academy Adventist International Institute of Advanced Studies Filamer Christian University San Sebastian College Manila University of Manila Sacred Heart College Lucena City Technological Institute of the Philippines Western Institute of Technology Philippine Merchant Marine Academy Benguet State University National Teachers College Asian College of Technology Cotabato Foundation College of Science and Technology Asian Institute of Management Tarlac Agricultural University Calayan Educational Foundation Divine Word College of Legazpi 198 199 200 201 202 203 204 205 206 207 208 209 210 211 212 213 214 215 216 217 218 219 220 221 222 223 224 225 226 227 228 229 230 231 232 233 234 235 236 237 238 239 240 241 242 243 244 Informatics Computer Institute Jose Rizal Memorial State University Jose Rizal University ICCT Colleges National College of Business and Arts International Graduate School of Leadership University of La Salette Saint Michael’s College of Laguna University of Santo Thomas Virgen Milagrosa University Foundation Bicol University University of Cagayan Valley Aldersgate College Asian Institute of Journalism and Communication University of Saint Anthony University of Saint Louis Tuguegarao St Scholastica’s College Northwestern University Mountain View College Philippines Maritime Academy of Asia Manila Central University NYK-TDG Maritime Academy MHAM College of Medicine Fatima University Central Philippine University University of the City of Manila University of Luzon Colegio San Agustin Bacolod University of Baguio Emilio Aguinaldo College BIT International College University of the San Jose-Recoletos Columban College University of the Philippines Baguio Ateneo de Zamboanga University Notre Dame of Dadiangas University San Beda University Saint Luke’s College of Medicine Saint Paul University Dumaguete Central Luzon State University University of Negros Occidental Recoletos University of the Assumption Northern Luzon Adventist College Siena College of Taytay Colegio de San Juan de Letran Holy Name University San Sebastian College Recoletos de Cavite Table 5 Spearman’s rank correlation coefficients among comparable methods. (e.g., Preference Ranking Organization Method for Enrichment Evaluations (PROMETHEE) and ELimination Et Choix Traduisant la REalité (ELECTRE)). These qualifications were set to appropriately compare the performance of EDAS with other closely available MADM methods. For this analysis, the following four MADM methods were compared: (1) Technique for Order of Preference by Similarity to Ideal Solution (TOPSIS; [57]); (2) Combinative Distance-Based Assessment (CODAS; [58]); (3) Combined Compromise Solution (CoCoSo; [59]); and (4) Ranking of Alternatives through Functional Mapping of Criterion Sub-Intervals into a Single Interval (RAFSI; [60]). For brevity, the details of these methods are not discussed here. Like the integrated CRITIC-EDAS approach, the CRITIC method was used to obtain the priority weights of the attributes/criteria (i.e., SDGs) for the TOPSIS, CODAS, CoCoSo, and RAFSI methods. The results from the five integrated methods, including EDAS, result in the priority rankings of the alternatives (i.e., HEIs). Fig. 3 presents the differentiating priority ranking of HEIs with respect to the five integrated methods. Fig. 3 reveals only minimal differences in the ranking of the HEIs among the five methods. Thus, the integrated CRITIC-EDAS approach does not yield conflicting results with other known MADM methodologies. To further verify the validity and consistency of the relationship between the priority rankings from the five methodologies, pairwise Spearman’s rank correlation coefficients were obtained, as presented in Table 5. EDAS TOPSIS CODAS COCOSO RAFSI EDAS TOPSIS CODAS COCOSO RAFSI 1 0.9839 0.9695 0.9931 0.9897 0.9839 1 0.9852 0.9865 0.9866 0.9695 0.9852 1 0.9825 0.9846 0.9931 0.9865 0.9825 1 0.9990 0.9897 0.9866 0.9846 0.9990 1 Evidently, a strong relationship exists between the priority ranking results of the five methodologies, where 𝜌 = 0.9695 is the minimum correlation coefficient value. This analysis indicates that the results from the proposed integrated CRITIC-EDAS approach exhibit strong consistency with those of other MADM methods. 5. Discussion and insights This study evaluated how well the strategic directions (represented by the mission statements) of HEIs were aligned with the 17 UN SDGs. By viewing the evaluation process as an MADM problem, the similarities of the mission statements and the SDGs were quantified using a ‘‘relatedness’’ score generated from text analytics or semantic similarity. An integrated CRITIC-EDAS method was utilized owing to 8 R.M. Encenzo, R. Asoque, R. Arceño et al. Decision Analytics Journal 6 (2023) 100176 Fig. 3. Illustrative presentation of the ranking of HEIs among comparable methods. the CRITIC’s efficacy in generating the SDGs’ priority weights and EDAS method’s efficacy in evaluating alternatives (i.e., HEIs) under multiple criteria. The proposed evaluation framework was demonstrated using a case study of the top 300 Philippian HEIs (obtained from the Webometrics ranking). Overall, 244 HEIs were included in the final analysis. As presented in Table 2, SDG13 (climate action) yields the highest priority weight, followed by SDG10 (reduced inequalities), and SDG15 (life on land). SDG9 (industry, innovation, and infrastructure) has the lowest priority weight. Therefore, HEIs place greater strategic emphasis on climate change by highlighting risk reduction strategies, mitigation actions, or adaptation initiatives. This insight may be brought about by idiosyncrasies in the Philippines, which is one of the countries greatly affected by climate change impacts in the region. Being a developing economy where income inequalities are prevalent, HEIs tend to focus on strategic directions that uplift the students’ or stakeholders’ socioeconomic status. Additionally, they focus on promoting skills-based academic programs that eventually help diversify income, particularly in rural communities where half of the country’s population resides. Accordingly, as an archipelagic country in the Pacific, natural resource is a critical point of interest among HEIs in view of the looming climate crisis; thus, prioritizing SDG15 would be critical. Interestingly, SDG9 (build resilient infrastructure, promote inclusive and sustainable industrialization, and foster innovation) receives low interest among HEIs; this is evident in the widening gap in innovation capabilities in comparison to the more developed countries in the region (e.g., Singapore). The findings regarding the priority weights of the SDGs reflect the pressing problems in the Philippines over the last several years. According to the findings, the mission statements of the top-ranked HEIs do not have high relatedness scores in all SDGs; however, most SDGs have been incorporated into the mission statements. For instance, while the Bukidnon State University and the Central Bicol State University of Agriculture (both in the top ten) have incorporated almost all of the SDGs into their mission statements, their mission statements have zero to low similarity scores with SDG 10 (reducing inequalities). It can also be observed that private and non-religious HEIs are more likely to include incorporate SDGs in their mission statements than public and religious universities. Indeed, the bottom tier of the ranking list in Table 4 contains HEIs managed by religious orders or organizations, consistent with the insights of Lopez and Martin [61]. The ranking of HEIs in Table 4 provides two systems perspective on how similar the mission statements of HEIs are with the SDGs. First, the resulting ranking can serve as a reference for other HEIs in case they intend to align their strategic planning with comparable HEIs on the list. Second, it provides motivations to revisit their mission statements in view of the different SDGs. This may result in a highlevel discussion in university governance to strengthen their strategic directions, consistent with the intentions of the SDGs, with particular emphasis on those areas where they perform poorly. Methodologically, the proposed evaluation approach contributes to the domain literature on MADM and sustainability in higher education. Evaluation based on objective data via semantic similarity scores offers a new outlook in the relevant literature on multi-attribute evaluation. Instead of producing subjective data based on decision-makers’ knowledge and expertise, the decision matrix is systematically generated from a commercially available text analytics algorithm capable of generating the desired evaluation in terms of the similarity between two texts. The conceptual framework is similar to plagiarism detection software (e.g., Turnitin). The quality of the dataset now depends on the power of the associated algorithm and not on some biases of decision-makers. The proposed integration of CRITIC-EDAS adds to the list of computationally efficient hybrid MADM methods capable of solving complex, large-scale, multi-attribute evaluation problems with less mathematical or computational proficiency requirements from analysts. When applied to problems demanding subjective judgments, the integrated approach merely requires minimal cognitive workload from decisionmakers compared to other methods, such as the analytic hierarchy process, best-worst method, or outranking methods (e.g., PROMETHEE and ELECTRE). However, it must be emphasized that the ranking of HEIs reported in this study must be treated with utmost caution for two reasons. First, this study is not directly considered a sustainability evaluation of HEIs. It provides no information on the degree to which top-ranked HEIs translate their mission statements into actual, tangible, and verifiable initiatives that effectively impact SDGs. Translating these ‘‘fancy’’ statements into actual sustainability initiatives remains a challenge to HEI governance. Additionally, the study offers no guidelines on how these mission statements must be translated into strategies to improve the sustainability performance of HEIs. As emphasized earlier, the ranking only reflects the similarity between the mission statements and SDGs; the specific actions are beyond the scope of this study. The only implication of this study is associated with designing mission statements to effectively portray the SDGs. Second, the ranking does not intend to describe the ‘‘sustainability’’ level of HEIs’ mission statements. The similarity between mission statements and the SDGs may not be equivalent to the sustainability level of HEI governance. Although, some may contend that whenever coherence with the SDGs becomes more observable, HEIs can successfully plan and implement initiatives derived from well-designed mission statements. The complexity of the concept of sustainability (perhaps illustrated via sustainability indicators) is beyond the scope of this study. Finally, the evaluation resulting from the decision matrix was highly dependent on the performance of the semantic similarity algorithm. Algorithms that are more powerful can provide more meaningful results. Nevertheless, the proposed evaluation framework offers proof of the concept of this research direction. 9 R.M. Encenzo, R. Asoque, R. Arceño et al. Decision Analytics Journal 6 (2023) 100176 Table A.1 Ranks of Philippine HEIs in the Webometrics database, excluding those eliminated from the analysis. Rank Higher education institutions Rank Higher education institutions 2 4 5 7 8 10 11 12 13 15 16 17 19 21 24 27 28 29 30 31 32 33 34 35 36 38 39 40 42 44 45 48 49 50 51 52 54 55 56 57 58 60 61 62 63 64 65 66 67 68 70 72 73 75 76 77 78 79 80 81 84 86 87 88 89 90 91 92 94 95 96 97 98 99 100 De La Salle University Manila University of Santo Thomas Mindanao State University Iligan Institute of Technology Mapua University Visayas State University Central Mindanao University Cebu Technological University Central Luzon State University Far Eastern University Batangas State University University of Southern Mindanao West Visayas State University University of the Philippines Visayas Centro Escolar University Manila University of the East University of Science and Technology of Southern Philippines Pangasinan State University University of the San Jose-Recoletos Western Mindanao State University Isabela State University Asian Institute of Management Cavite State University Jose Rizal University Holy Angel University Our Lady of Fatima University University of the Philippines Mindanao Benguet State University Bulacan State University Caraga State University Cebu Normal University Nueva Ecija University of Science and Technology Cagayan State University University of the Philippines Cebu Emilio Aguinaldo College Don Mariano Marcos Memorial State University University of Mindanao Adventist University of the Philippines Cebu Institute of Technology-University Samar State University Bicol University Mariano Marcos State University Bataan Peninsula State University University of the Philippines Baguio Manila Central University Mindanao State University General Santos University of Southeastern Philippines Philippine Normal University Ateneo de Zamboanga University San Beda University Leyte Normal University Lyceum of the Philippines University Batangas Central Philippine University FEU Institute of Technology Universidad de Zamboanga Occidental Mindoro State College Malayan Colleges Laguna Eastern Visayas State University Sacred Heart College of Lucena City System Technology Institute Technological Institute of the Philippines Far Eastern University Dr. Nicanor Reyes Medical Foundation Adventist International Institute of Advanced Studies Arellano University University of Batangas University of San Agustin Southern Luzon State University De La Salle Lipa Rizal Technological University Aklan State University Philippine Christian University De La Salle College of Saint Benilde University of Bohol Miriam College De La Salle Araneta University University of Eastern Philippines 155 156 157 158 159 160 161 162 163 164 165 166 167 168 170 171 172 173 174 175 176 177 181 182 183 184 185 186 187 188 189 190 191 193 194 196 197 198 199 200 201 202 203 204 205 206 207 208 210 211 212 213 214 215 216 217 218 220 221 224 225 227 228 229 232 234 235 236 239 241 243 245 246 247 248 Asian Institute of Journalism and Communication Biliran Province State University San Carlos College Informatics Computer Institute University of Makati Aldersgate College Misamis University Chiang Kai Shek College Mindanao State University at Naawan Philippine Merchant Marine Academy Manuel S. Enverga University Foundation National Teachers College Capitol University Lyceum Northwestern University La Consolacion College Bacolod La Salle University Wesleyan University-Philippines Universidad de Sta. Isabel Saint Joseph Institute of Technology Jose Rizal Memorial State University Colegio de San Juan de Letran Maritime Academy of Asia Surigao del Sur State University Western Philippines University Philippine School of Business Administration FEATI University Virgen Milagrosa University Foundation Urdaneta City University University of Cebu Quirino State University Jose Maria College Cebu Institute of Medicine Notre Dame of Dadiangas University Tarlac Agricultural University St. Paul University Quezon City Iloilo Science and Technology University Davao Doctors College Divine Word College of Legazpi Saint Paul University Pasig Cotabato Foundation College of Science and Technology Philippine National Police Academy Asian College of Technology FAITH Colleges Partido State University Father Saturnino Urios University National College of Business and Arts Camarines Norte State College Abe International Business College Saint Michael’s College of Laguna Ilocos Sur Polytechnic State College Mountain View College Philippines Filamer Christian University Colegio San Agustin Bacolod University of Manila Saint Louis College College of Development Communication Saint Paul University Dumaguete Asian Theological Seminary Philippines Sorsogon State College FEU Cavite Central Philippine Adventist College PATTS College of Aeronautics ICCT Colleges Sultan Kudarat State University Capiz State University Don Honorio Ventura State University Zamboanga State College of Marine Sciences and Technology Guimaras State College Mindanao State University Pampanga State Agricultural University Center for Industrial Technology and Enterprise Aurora State College of Technology Colegio de Dagupan Tarlac Agricultural University Lorma Colleges (continued on next page) 10 R.M. Encenzo, R. Asoque, R. Arceño et al. Decision Analytics Journal 6 (2023) 100176 Table A.1 (continued). Rank Higher education institutions Rank Higher education institutions 101 103 104 105 106 107 108 109 110 111 112 113 115 116 117 118 119 120 121 122 123 124 125 126 127 128 130 131 132 133 134 135 136 137 138 139 140 141 143 146 147 148 149 150 152 153 154 San Sebastian College-Recoletos de Cavite St Scholastica’s College Bicol Christian College of Medicine Romblon State University University of Saint Louis Tuguegarao University of the City of Manila University of Baguio University of Saint La Salle Bacolod Southern Leyte State University Surigao State College of Technology University of Negros Occidental-Recoletos Philippine Women’s University AMA Computer College Tuguegarao Palawan State University Liceo de Cagayan University National Defense College of the Philippines University of Northern Philippines Central Bicol State University of Agriculture Nueva Vizcaya State University AMA Computer University University of Cebu University of the East Ramon Magsaysay Ifugao State University Laguna State Polytechnic University Cebu Doctors’ University Bukidnon State University Information and Communications Technology Academy Holy Name University New Era University University of Nueva Caceres Eulogio Amang Rodríguez Institute of Science and Technology Northwestern University University of Rizal System Saint Paul University Philippines University of the Assumption University of Luzon Kalayaan College Philippine Military Academy John B. Lacson Foundation Maritime University Bohol Island State University Southwestern University Foundation University Camarines Sur Polytechnic Colleges Davao del Norte State College San Sebastian College Manila Negros Oriental State University Salazar Colleges of Science and Institute of Technology 249 250 251 252 253 254 255 256 257 258 259 260 261 262 263 265 266 267 268 269 270 271 273 274 275 276 277 278 279 281 282 283 284 285 286 287 288 289 290 292 293 294 295 296 298 299 300 Manila Business College Northwest Samar State University International Graduate School of Leadership Iloilo Doctors’ College University of Antique Calayan Educational Foundation SEA Interdisciplinary Development Institute Technological Research for Ad ComEd College University of Pangasinan Philippine College of Criminology Saint Luke’s College of Medicine Carlos Hilado Memorial State University BIT International College Notre Dame University Cotabato Saint Jude College University of Cagayan Valley Iligan Computer Institute Palompon Institute of Technology Bicol State College of Applied Sciences and Technology Bulacan Agricultural State College National College of Science & Technology Naga College Foundation Northern Luzon Adventist College University of Saint Anthony NYK-TDG Maritime Academy PanPacific University Alliance Graduate School St. Augustine School of Nursing Araullo University Southern Philippines Agri-Business, Marine and Aquatic School of Technology MHAM College of Medicine Northern Negros State College of Science and Technology Bestlink College of the Philippines University of La Salette Western Institute of Technology University of Northeastern Philippines Holy Trinity University Philippines Iligan Medical Center College Don Bosco College University of Caloocan City Columban College Siena College of Taytay Catanduanes State University San Pedro College of Business Administration President Ramon Magsaysay State University Dipolog Medical Center College Foundation Comteq Computer and Business College 6. Conclusion and future works framework, a case study of the top 300 HEIs in the Philippines based on the Webometrics database was reported in this study. The findings indicate that HEIs lend the highest priority to SDG13 (climate action), SDG10 (reduced inequalities), and SDG15 (life on land) in that particular order. Meanwhile, they lend the lowest priority to SDG9 (industry, innovation, and infrastructure). These insights reflect some pressing concerns regarding Philippine HEIs. The results of the evaluation based on CRITIC-EDAS present a ranking of HEIs that can be utilized by HEI governance as a reference in aligning their strategic direction with comparable HEIs. They will also motivate discussions pertaining to improving mission statements considering the SDGs. Nevertheless, the evaluation results must be interpreted cautiously, as they neither intend to reflect the sustainability status of HEIs nor provide guidelines on translating the mission statements into tangible initiatives that would effectively portray the SDGs. The results must be construed solely as the similarity between the strategic directions of HEIs and the SDGs. Such similarities may serve as an indication of the core of the HEIs’ mission statements relative to the SDGs. Additionally, we implemented a comparative analysis with other MADM tools and found a strong similarity in the results despite the computational efficiency of the proposed CRITIC-EDAS approach. However, this study has limitations that should be addressed in the future. In particular, the quality of the information displayed in the decision matrix depends highly on the semantic similarity algorithm. The deployment of the UN SDGs has provided organizations with a blueprint on how to integrate a sustainability agenda into their core processes and decision-making. Despite the concerted efforts of countries to contribute to specific goals, some are lagging, especially with respect to education, thus making sustainability in higher education more concerning. While salient advances have occurred, holistically aligning the strategic directions of HEIs with SDGs has garnered limited attention in the domain literature. In this study, we filled this gap by offering a comprehensive evaluation approach that measures the similarity of strategic statements of HEIs, particularly focusing on the mission statements and the SDGs. The evaluation framework is viewed as an MADM problem, wherein multiple HEIs were gauged under multiple attributes in terms of the SDGs. We leveraged the computational efficiency of the CRITIC method in assigning priority weights of decision attributes and the EDAS method for evaluating the alternatives (i.e., HEIs) in large-scale problems, and combined them into an integrated CRITIC-EDAS approach. The decision matrix, which serves as the initial platform of the proposed CRITIC-EDAS evaluation, was generated from a semantic similarity tool that assigns a degree of relatedness between the mission statements and the SDGs based on a pre-defined algorithm. As a proof of concept of the proposed evaluation 11 R.M. Encenzo, R. Asoque, R. Arceño et al. Decision Analytics Journal 6 (2023) 100176 Future work can focus on designing a more robust algorithm that accurately reflects the similarity between the mission statements and the SDGs. Moreover, a more robust approach can incorporate the uncertainty resulting from text analytics inefficacy. The use of fuzzy set theory and its extensions—such as intuitionistic fuzzy, Pythagorean fuzzy, spherical fuzzy, and Fermatean fuzzy sets—may augment the quality of the information in the decision matrix. Furthermore, future work may explore other strategic statements, such as vision statements, goals, and objectives, to comprehensively capture the strategic directions of HEIs. Some strategic directions that HEIs intend to undergo may not be conveyed in their mission statements; they might also be reflected in their goals and objectives. Generally, examining how to translate mission statements into concrete initiatives that effectively address SDGs would be an interesting future research direction for practitioners. [7] C. Allen, G. Metternicht, T. Wiedmann, Initial progress in implementing the sustainable development goals (SDGs): A review of evidence from countries, Sustain. Sci. 13 (5) (2018) 1453–1467. [8] G. Halkos, E.C. 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Acknowledgment This research is part of the project entitled ‘‘Strengthening the Research and Development Capabilities of the Faculty and Researchers of the Palompon Institute of Technology (PIT) on Engineering and Technology Research and Development’’. The authors are grateful to the National Research Council of the Philippines, the RDLead Program, and the Palompon Institute of Technology for collaboratively funding the project. Appendix A. Ranks of Philippine HEIs in the Webometrics database, excluding those eliminated from the analysis See Table A.1. Appendix B. Supplementary data For reference and verification of data generated and used in this paper, a supplementary material can be found online at https://doi. org/10.1016/j.dajour.2023.100176. References [1] M. Elder, M. Bengtsson, L. Akenji, An optimistic analysis of the means of implementation for sustainable development goals: Thinking about goals as means, Sustainability 8 (9) (2016) 962. [2] T. Hák, S. Janoušková, B. 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