ENT078 - B11
Almazora, Lorraine Ianne C.
Lapaz, Larraine Lois P.
BUSINESS
ETHICS
Corporate governance, insider trading, bribery, discrimination, corporate social responsibility, fiduciary duties, and
many other potentially contentious topics are only a few of the topics covered in the study of business ethics.
Business ethics occasionally serve as a fundamental guideline that businesses can go by to win the public's
approval. The law frequently serves as a guide for business ethics.
Ethical Activities
Incentivize Ethical Behavior
To increase ethical behavior, you need to use
rewards as well as punishment. A reward can be
as simple as praise in the face of good behavior
— particularly when it would be easy for an
employee to act unethically.
Unethical Activities
Unfair Competition
Defamation of a competitor, misappropriation of
their trade secrets, and trade mark infringement –
all these fall under unfair competition which gives a
wrong impression to the consumers about the
competitor and its products. It is not wrong to use a
competitor’s name in the marketing material, but it
should not deplore the company or its products.
NESTLE
PHILIPPINES
Nestlé is the world's largest food and beverage company. They have more than 2000
brands ranging from global icons to local favorites, and they are present in 191 countries
around the world. They are committed to helping in community and nation-building
through programs that help the underprivileged members of society.
Agronomy Assistance
Since 1990s, Nestle Philippines has been helping coffee
farmers in different parts of the country through
imparting knowledge on how they can improve their
crops. By improving methods in growing coffee, farmers
get better yields and eventually help increase the coffee
supply in the Philippines as well as help the farmers
increase their income.
Environmental Protection and Preservation
Nestle Philippines is a staunch advocate of environment protection
and preservation. Its commitment to sound environmental practices
is reflected in its policy called the Nestle Environmental
Management System. The company also has a company-wide solid
waste Management Program that aims to reduce waste. It is also an
advocate for clean air and conducts a periodical free Air mission
Testing on the vehicles to employees business partners and
community residents.
Community Development
The Nestle Factory in Lipa, Batangas conducts a Cut & Sew Livelihood Project. It provides job
opportunities to community workers by giving them the factory's orders for rags and uniforms.
Nestle also has a Yard and Garden Livelihood project which caters to unemployed barangay
housewives. The Nestle Cagayan de Oro factory supports the city government's Street
Illuminations Project by providing lighting fixtures installed in different barangays. Spouses of
Nestle employees are developed as trainers under Misis Kong Trainers Program. The participants
conduct livelihood workshops for other spouses and members of their communities.
Health and
Nutrition
Nestle is an advocate for
good health and proper
nutrition. It conducts
feeding programs and
medical missions in the
areas where it operates.
Education and Manpower Development
Nestle's Donate-a-Classroom Program helps alleviate the
shortage of Classrooms in public schools. It also offers
practical and theoretical training to selected students, in
order to help them acquire more skills. This is implemented in
cooperation with Don Bosco College in Canlubang, Laguna.
Nestle also conducts a Technical Skills Scholarship Program
which is a two-year program which combines theoretical and
hands-on training.
Housing and rehabilitation
Health and Nutrition
Ethical Sourcing
Their housing program for victims of
major calamities is an important part
of their CSR agenda.
Through their community clinics
and medical missions, they
continue to provide our host
communities' better access to
healthcare services.
Helping people thrive helps ensure the long-term sustainability of the
premium products we provide. Whether it’s arabica coffee, tea, cocoa, or
manufactured goods, we’re committed to offering ethically purchased
and responsibly produced sustainable products of the highest quality.
Environment
San Miguel Brewery (SMB)
and the Armed Forces of
the Philippines (AFR) are
among those promoting
sustainability in the
Philippines. Under the
banner "Buhayin ang
Kalikasan," SMB has to date
planted around 500,000
trees nationwide. San
Miguel Brewery's flagship
environment project, "Trees
Brew Life," also continued
its flagship project.
Community
SAN MIGUEL
CORPORATION
San Miguel Corporation (SMC) is one of the
Philippines’ largest and most diversified
conglomerates, with revenues equivalent
to about 4.9% of the country’s GDP in 2021.
They focus on empowering communities
and reaching out to underprivileged
sectors of society.
STARBUCKS
Starbucks is an international
coffee company, with over 20,000
stores in over 60 countries to
date. Their social responsibility
strategy is based on three pillars:
Community, Ethical Sourcing, and
the Environment.
Education
Environment
A priority social cause to which we have committed ourselves
for the long term is education believing firmly in educations
power to transform lives. Their advocacy covers not only the
granting of scholarships but also the improvement of the
quality of education through programs that benefit public
schools and educators.
They are committed to becoming resource
positive – to give more than we take from the
planet. They will store more carbon than they
emit, eliminate waste and conserve and
replenish more freshwater than they use.
Their commitment to equal
opportunity means cultivating
an environment where
differences are embraced and
building a culture that fosters a
sense of belonging. They put
their partners (employees) first,
empowering them by providing
meaningful opportunities to
pursue their aspirations. Across
the globe, they serve to
strengthen each community by
being neighbor every
neighborhood wants.