1. A situation of danger or difficulty : crisis 2. A specific activity in a company, e.g. production, marketing, finance : function 3. independent, able to take decisions without consulting … : autonomous 4. independent, able to make decisions without consulting someone at the same level or higher in the chain of command : autonomous 5. a person who provides expert advice to a company : consultant 6. a new idea of method : innovation 7. something you plan to do or achieve : objective (noun) 8. when someone is raised to a higher or more important position : promotion 9. the section of the economy under government control : public sector 10. a plan for achieving success : strategy 11. a person with a less important position in an organization : subordinate 12. give someone else responsibility for doing something instead of you : delegate 13. a system of authority with different levels, one above the other, e.g., a series of management positions, whose : hierarchy/chain of command 14. the power to give instructions to people at the level below in the chain of command : line authority 15. be responsible to someone and take instructions from them : report to 16. (someone) believing that the group is more important than the individual : collectivist 17. reducing demands or changing opinions in order to agree : compromise 18. a face-to-face disagreement or argument : confrontation 19. people of influence or importance with whom you are associated : connections 20. looking directly at the people you are talking to or listening to : eye contact 21. an invented word combining worldwide and regional concerns : glocalization 22. do something when necessary without having already planned it : improvise 23. to cut into someone else's turn to speak : interrupt 24. understanding or knowing without consciously using reason : intuition 25. thought based on reason and judgment rather than feelings and emotions : logic 26. be humiliated or disrespected in public : lose face 27. respect, prestige or importance given to someone : status 28. meet or find unexpectedly or by accident : come across 29. required, obligatory, necessary according to the law : compulsory 30. an officially imposed number or quantity : quota 31. done by choice, without legal obligation : voluntary 32. obeying laws or regulations : compliance 33. the ending or termination of an organization : dissolution 34. trainees, people still learning their job : apprentices 35. someone who changes their beliefs : convert 36. being officially responsible for something : accountability 37. firmly fixed in something or part of something : embedded holders can make decisions, or give orders and instructions 38. the quality of people's lives : standards of living 39. someone who establishes a company : founder 40. the potential cost of taking a chance : risk premium 41. the value of a business activity : equity 42. causing trouble and stopping something from continuing as usual : disruptive 43. increasing or decreasing more and more quickly as time passes : exponentially 44. the obtaining of supplies : procurement 45. the state of being successful and having a lot of money : prosperity 46. the situation when something is not likely to change : stability 47. providing a large amount of good things : bountiful 48. things that cause difficulties : headaches 49. official rules of the act of controlling something : regulation 50. changing or improving a product or service : reworking 51. getting rid of things which are no longer useful or wanted : scrapping 52. to examine a machine and repair and faulty parts (in the text) : service 53. guarantees: written promises to repair or replace products that develop a fault : warranties 54. places of business for selling goods to customers (shops, stores, kiosks, etc.) : outlets 55. all the different products, brands, and items that a company sells : product mix 56. businesses that sell goods or merchandise to individual customers : retailers 57. a graphic image or symbol specifically created to identify a company or a product : logo 58. wrappers and containers used to enclose and protect a product : packaging 59. the extent to which consumers are aware of a brand, and knows its name : brand recognition 60. surfaces in a store on which goods are displayed : shelves 61. the sales of a company expressed as a percentage of total sales in a given market : market share 62. consumers who buy various competing products rather than being loyal to a particular brand : brand switchers the sales of a company expressed as a percentage of total sales in a given market 63. all the companies or individuals ("middleman") involved in moving goods or services from producers to consumers : distribution channel 64. an intermediary that stores manufacturers' goods or merchandise, and sells it to retailers and professional buyers : wholesaler 65. dividing a market into distinct groups of buyers who have different requirements or buying habits : market segmentation 66. making a product (appear to be) different from similar products offered by other sellers, by product differences, packaging, advertising, etc. : product differentiation 67. possibilities of filling unsatisfied needs in sectors in which a company can profitably produce goods or services : market opportunities 68. setting a high price for a new product, to make maximum revenue before competing products appear on the market : market skimming 69. someone who contacts existing and potential customers, and tries to persuade them to buy goods or services : sales representative 70. the attributes or characteristics of a product, such as size, shape, quality, price, reliability, etc. : product features 71. the extent to which supply or demand (the quantity produced or bought) of a product responds to change of price : price elasticity 72. the extent to which supply or demand (the quantity produced or bought) of a products responds to changes of price : price elasticity 73. the strategy of setting a low price to try to sell a large volume and increase market share : market penetration 74. companies that design advertising for clients : advertising agencies 75. the advertising of a particular product or service during a particular period of time : advertising campaign 76. the statement of objectives that a client works out with an advertising agency : brief 77. a defined set of customers whose needs a company plans to satisfy : target customers 78. the amount of money a company plans to spend in developing its advertising and buying media time or space : advertising budget 79. the choice of where to advertise in order to reach the right people : media plan 80. choosing to spend the same amount on advertising as one's competitors : comparative-parity method 81. a small amount of a product given to customers to encourage them to try it : (free) sample 82. free advertising, when satisfied customers recommend products to their friends : word-of-mouth advertising 83. trying to get customers to forward an online marketing message to other people : viral marketing 84. what an organization can do better than its competitors : competitive advantage 85. able to continue over a period of time : sustainable 86. the sales businesses expect to achieve in a particular period of time : sales forecasts 87. where total costs equal total income from sales and the company makes neither a profit nor a loss : break- even point 88. the total income received by a business before any expenses are paid : revenue 89. an investor's plan for getting their investment back and potentially realizing a profit : exit strategy 90. the people who establish a company or other organization : founders 91. the people who are employed in an organization : personnel (or staff) 92. money placed in a bank: Deposits 93. a sum of money borrowed from a bank: Loan 94. the money invested in a business: Capital 95. certificates representing part-ownership of a company: Stocks or shares 96. certificates of debt issued by governments or companies to raise money: Bonds 97. when one company combines with another one: Merger 98. when one company offers to buy or acquire another one: Takeover bid (hostile or friendly) 99. buying and selling stocks or shares for clients: Stockbroker(n) Stockbroking(v) stockbrocking 101.all the investments owned by an individual or organization: Portfolio 102.all the investment owned by an individual or organization: portfolio 103. profit made on investment: return 104.the profits made on investments: Returns 105.the profit made on investments: returns 106.unable to pay debts or continue to do business: Bankrupt 107.the ending or relaxing of legal restrictions: Deregulation 100. buying or selling stocks or shares for clients: 108. a group of companies, operating in different fields, which have joined together: Conglomerate 109.the price paid for borrowing money, paid to the lenders: Interest 110.bank accounts in which cheques(BrE)/checks(AmE) can be written and honored by the bank: Current account(BrE) Checking account(AmE) 111.accounts in which checks cannot be written but usually offers higher interest rates than current accounts/checking accounts : Savings or deposit account(BrE) Time or notice account(AmE) 112.machines that dispense cash, accept deposits, by which bills can be paid: Cashpoints(BrE) ATMs Automated Teller Machines(AmE) 113.promissory notes paid back by banks in which take in place of cash: Chequebook(BrE) Checkbook(AmE) 114.a card that identifies a person as entitled to have food, merchandise, services, etc., billed on a charge account: Credit card 115.a plastic card that resembles a credit card but functions like a check and through which payments for purchases or services are made electronically to the bank accounts of participating retailing establishments directly from those of card holders: Debit card 116.monetary transaction dealing with foreign currency: Buying or selling foreign currency for traveling(BrE) Travelling(AmE) 117.1.a conveyance of an interest in property as security for the repayment of money borrowed 2.the deed by which such a transaction is effected 3.the rights conferred by it, or the state of the property conveyed: Mortgage-a loan to buy property(BrE) real estate(AmE) 118.recommendation or suggestion one receives from a professional: Investment advice 119.the possibility to borrow money by spending more than you have in your bank account: Overdraft 120.banking through financial services electronically: Internet banking (payments, transfers) 121.banking through financial services through phone system: Telephone banking (payments, transfers) 122.receives deposits from, and make loans to, individuals and small companies: Commercial banks 123.work with big companies, giving financial advice, raising capital by issuing stocks or shares and bonds, arranging mergers and takeovers bids, etc: Investment banks 124.provide wealthy individuals with banking and investment services: Private banks 125.private investment funds for wealthy investors tha use a wider variety of risky investing strategies than traditional investment funds, in order to achieve higher returns: Hedge funds 126.founded in Islamic countries, offer interest-free banking. They do not pay interest to depositors or charge interest to borrowers, but invest in companies and share the profits (or losses) with their depositors.: banks Islamic 127.car manufacturers, food retailers and department stores offering products like personal loans, credit cards and insurance: Non-bank financial intermediaries 128. estimates of people's ability to fulfill their financial commitments: Credit rating 129. estimates of people's ability to fulfil their financial commitments: Credit rating 130.failure to repay a loan: Default 131.with property or another asset used as a guarantee of payment: Collateralized 132.the money generated by an investment: Cash flow 133.cancel a bad debt or a worthless asset from an account: Write off 134.nongovernmental organization: NGO 135.property or other assets used as a guarantee of payment: Collateral 136.the lending of very small amounts of money at low interest, especially to a start-up company or self-employed person: Microfinance 137.(often called High Street banks in Britain) receive deposits from, and make loans to, individuals and small companies.: retail banks or commercial banks 138.work with big companies, giving financial advice, raising capital by issuing stocks and shares and bonds, arranging mergers and takeover bids, and so on.: Investment banks 139.which can be used by wealthy individuals provide them Banking and Investment Services.: Private banks 140.are private investment funds for wealthy Investors(both individuals ans institutions) that use a wider variety of (risky) investing strategies than traditional investment funds, in order to achieve higher returns.: Hedge funds 141. an institution designed to oversee the banking system and regulate the quantity of money in the economy, e.g. the Fed (US): central bank 142. a financial institution that accepts demand deposits and makes loans and provides other services for the public; clearing or retail bank : commercial bank 143. a bank which deals with companies instead of the public, investment bank : merchant bank 144. the combination of two or more companies into one: merger 145. the taking over the control of one company by another: acquisition 146. an arrangement that sb has with a bank to keep money there and take some out: account 147. an amount of money that is paid into a bank or savings account: deposit 148. the act of taking an amount of money out of your bank account: withdrawal 149. money that an organization such as a bank lends and somebody borrows: loan 150. housing loan, a special type of a loan for real estate purchase, buying property: mortgage 151. a report of deposits, withdrawals, and bank balances sent to a depositor by a bank: bank statement 152. cash machine, cashpoint: ATM 153. a plastic card used to make purchases now and pay for them later: credit card 154. allows you to withdraw money or pay for purchases from your checking or savings account: debit card 155. money used in another country: foreign currency 156. money in the form of bills or coins: cash 157. an amount of money paid for employee services every month: salary 158. an amount of money paid to an employee at a specified rate per hour worked: wages 159. deposit, time, notice account: savings account 160. checking account: current account 161. ATM (automated teller machine), cash dispenser: cashpoint 162. possibility to borrow money by spending more than you have in your bank account: overdraft 163. private investment funds for wealthy investors that use a wide variety of risky investing strategies : hedge funds 164. investment companies that combine the money from a large group of investors to buy stocks and other investments to diversify the risk; unit trusts: mutual funds 165. a bank providing banking and investment services to wealthy individuals: private bank 166. to cancel / abolish a law: repeal 167. wealth in the form of money or property owned by a person or business and human resources of economic value: capital 168. certificates representing part-ownership of a company: stocks 169. certificates of debt issues by governments or companies to raise money: bonds 170. an offer to buy shares in order to take over the company: takeover bid 171. buying and selling stocks or shares for clients: stockbroking 172. all the investments owned by an individual or an organization: portfolio 173. someone who has insufficient assets to cover their debts, insolvent: bankrupt 174. describes an asset that cannot be quickly converted into cash without much loss of value: illiquid 175. the removal of some government controls over a market: deregulation 176. a group of diverse companies under common ownership and run as a single organization: conglomerate 177. a fixed charge for borrowing money: interest 178. a person who starts up and takes on the risk of a business: entrepreneur 179. financial crisis that began from the lending practices made to subprime borrowers, i.e. borrowers who had poor credit ratings: subprime crisis 180. a state in which there is a short supply of cash to lend to businesses and consumers and interest rates are high; credit squeeze: credit crunch 181. an estimate, based on previous dealings, of a person's or an organization's ability to fulfill their financial commitments: credit rating 182. a security pledged for the repayment of a loan: collateral 183. the practice of offering small, collateral- free loans to individuals who otherwise would not have access to the capital necessary to begin small businesses or other income-generation activities: microfinance 184. indentifying customers, defininig and developing the products or services they want and distributing them, and even anticipating and creating customers' needs: marketing 185. the blending of four marketing elements - product, distribution/place, price, and promotion: marketing mix 186. characteristics of a product, e.g. its colour, design, quality, etc.: features of a product 187. a pricing policy whereby a firm charges a relatively low price for a product initially as a way to reach the mass market: penetration 188. a high price is set to ensure large profits are made and R&D costs recovered before the competitors are able to produce a similar product: skimming 189. a pricing strategy based on what all the other competitors are doing; the price can be set at, above, or below competitors' prices: competition pricing 190. establishing a single price for all products in a product line: product line pricing 191. selling more than one product together for a single price, e.g. several software packages included in the purchase of a PC: bundle pricing 192. pricing goods and services at price points that make the product appear less expensive than it is: psychological pricing 193. any activity designed to create a favorable image of a business, its products, or its policies: public relations 194. short-term incentives to encourage the purchase or sale of a product or service, e.g. discounts, sales, placing products, etc.: sales promotion 195. personal presentation by the firm's sales force for the purpose of making sales and building customer relationships.: personal selling 196. the selling of goods to final consumers: retail 197. the selling of goods to merchants usually in large quantities: wholesale 198.set of people and organizations responsible for the flow of products and services from the producer to the ultimate user: distribution channel 199. the process of dividing a market into meaningful, relatively similar, and identifiable segments or groups: market segmentation 200. real or imagined differences between competing products in the same industry: product differentiation 201. possibilities of filling unsatisfied needs in sectors in which a company can profitably produce goods or services: market opportunities 202. the specific characteristics of a product: product features 203. the extent to which supply or demand of a product responds to changes of price: price elasticity 204. as a company produces larger numbers of a particular product, the cost of each of these products goes down: economies of scale 205. a reduction in costs that a company achieves by producing two or more related products or providing several services, rather than separate products or services: economies of scope 206. all the companies or individuals ('middlemen') involved in moving goods or services from producers to consumers: distribution channel 207. making a product (appear to be) different from similar products offered by other sellers, by product differences, advertising, packaging, etc.: product differentiation 208. the attributes of characteristics of a product, such as size, shape, quality, price, reliability, etc.: product features 209. an intermediary that stocks manufacturers' goods or merchandise, and sells it to retailers and professional buyers: 210. wholesaler