Same cases PEI - experienced hires will do better Working on a diverse team and how you have done that Managing client expectations Get detailed in the story - you will probably get interrupted The interviewer is going to want to know what is going on in your head 4 characteristics they are looking at Each PEI is focused on one area There is subcriteria - ability to structure the problem In BA - the ability to synthesis and where you would go next Assumption - risk word Bring in real life data Cases Jude had First case was on foundations - pro bono Food truck Optimizing retail floorspace Insurance Dairy manufacturing Biggest tips ● People overindex on case prep and not pei ● People are failing to narrate - what is the so what? ○ The trends are very easy to pickout Brainstorming questions - take a pause and make a structure