If the English Alphabet (A,B,C,D,E,..,Z) was to be compared to the number system (1,2,3,4,5…), then A=1, B=2,C=3,D=4,………,Z=26. Picking a magical word ATTITUDE, and comparing it to the above assumption, A + T + T + I + T + U + D + E ==ATTITUDE 1 +20 + 20 +9 +20 + 21 +4 + 5==100% The speaker on this meeting noted that the key requirement to success is attitude to what we do.