COOPERATIVE BRANDS IN INDIA: THEIR UNIQUENESS
The cooperative sector in India has strong brand value.
This shows the strength of the cooperative sector in India.
The cooperative products and services in India have their unique identity, which is different from the private sector.
Cooperative brands have a wide range in India. They encompass many activities.
Milk is a fore-runner in cooperative brands. It is symbolic of
India’s White Revolution.
Milk is an established cooperative brand in urban areas.
IFFCO’s brand of fertilizer is well established in rural areas.
Cooperative brands have made their presence felt in various areas of products like fields of rubber, coir, sarees, agricultural products, etc.
NCUI has compiled information on various cooperative brands which is found in the following pages.

INDIAN COOPERATIVE MOVEMENT - A STATISTICAL PROFILE 2012
Andhra Pradesh Dairy Development Cooperative Federation Ltd.
Vijaya Brand Milk and Milk Products
Curd, Butter Milk, Ghee, Paneer, Doodh Peda and Butter
Bihar State Milk Cooperative Federation Ltd.
Sudha Brand Milk and Milk Products
Ghee, Ice-cream, Lassi, Misti-dahi, Peda, Paneer, Sudha Special, Kalakand,
Rasogulla, Gulab Jamun, Plain-curd, Ledikeni, Balusahi, Sudha Cool-Sip & Mattha
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INDIAN COOPERATIVE MOVEMENT - A STATISTICAL PROFILE 2012
Gujarat Cooperative Milk Marketing Federation Ltd.
Amul and Sagar Branded Milk & Milk Products
Amul Milk, Bread Spreads, Cheese, UST Milk, Beverage Range,
Amul Pro, Ice Cream, Paneer, Dahi, Ghee, Milk Powders, Nutramul, Mithai Range,
Mithai Mate, Chocolates, Fresh Cream and Pouch Butter Milk
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INDIAN COOPERATIVE MOVEMENT - A STATISTICAL PROFILE 2012
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INDIAN COOPERATIVE MOVEMENT - A STATISTICAL PROFILE 2012
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INDIAN COOPERATIVE MOVEMENT - A STATISTICAL PROFILE 2012
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INDIAN COOPERATIVE MOVEMENT - A STATISTICAL PROFILE 2012
Haryana Dairy Development Cooperative Federation Ltd.
Vita Brand Milk and Milk Products
Mango Drink, Sweetened Flavourad Double Toned Milk, Nameen Lassi, Mithi Lassi,
Table Butter, Ghee (Agmark), Dahi, Jal Jeera, Cow Milk Ghee, Kheer, Milk Cake and
Kaju Pinni
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INDIAN COOPERATIVE MOVEMENT - A STATISTICAL PROFILE 2012
The Himachal Pradesh State Co-operative Milk Producer’s Federation Ltd.
Him Brand Milk and Milk Products
Ghee, Milk, Butter, Paneer and Sweets
Karnataka Co-operative Milk Producers’ Federation Ltd.
Nandini Brand Milk and Milk Products
Milk, Curds & Other Fermented Products, Milk Powder, Ghee & Butter, Icecream &
Frozen Desserts, Milk Sweets, Chocolate and Other Products
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INDIAN COOPERATIVE MOVEMENT - A STATISTICAL PROFILE 2012
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INDIAN COOPERATIVE MOVEMENT - A STATISTICAL PROFILE 2012
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INDIAN COOPERATIVE MOVEMENT - A STATISTICAL PROFILE 2012
The Kerala Co-operative Milk Marketing Federation Ltd.
Milma Brand Milk and Milk Products
Milk, Ice Creams, Butter Milk, Curd, Lassi, Ghee, Butter, Tetrapack Flavoured Milk,
Refresh Mango Drink, Peda, Cream Roll, Milma Sip and Cattle Feed
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INDIAN COOPERATIVE MOVEMENT - A STATISTICAL PROFILE 2012
M.P. State Cooperative Dairy Federation Ltd.
Sanchi & Sneha Branded Milk and Milk Products
Milk, Ice Creams, Butter Milk, Curd, Lassi, Ghee, Butter, Tetrapack Flavoured Milk,
Refresh Mango Drink, Peda, Cream Roll, Milma Sip and Cattle Feed
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INDIAN COOPERATIVE MOVEMENT - A STATISTICAL PROFILE 2012
Mahanand Dairy
Venture of Maharashtra Rajya Sahakari Dudh Mahasangh, Maryadit
Mahanand Brand Milk and Milk Products
Cow Milk, Paneer, Bahar Lassi , Curd, Ghee, Masala Chass
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INDIAN COOPERATIVE MOVEMENT - A STATISTICAL PROFILE 2012
The Orissa State Cooperative Milk Producers’ Federation Ltd.
Omfed Brand Milk and Milk Products, Horticulture Products, Kandhamala Organic Products and Cattle Feed
Milk, Ice Cream, Cold Cofee, Peda, Sweetened Flavoured Milk, Butter Milk, Ghee, Curd, Table Butter,
Lassi, Chennapod, Paneer, Rabidi, Orange Sip, Pineapple Sip, Lemon Ginger, Squash, Jam, Sauce,
Pickle, Kandhamal Organic Turmeric Powder, Mustard Seed, Omfed Honey and Cattle Feed Products
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INDIAN COOPERATIVE MOVEMENT - A STATISTICAL PROFILE 2012
The Punjab State Cooperative Milk Producers’ Federation Ltd.
Verka Brand Milk and Milk Products
Milk, Cheese and Paneer, Fresh Drinks (Sweetened Flavoured Milk, Raseela and Lassi),
Ghee and Butter, Ice Cream, Milk Powder, Fresh Product (Curd, Lassi and Kheer), Skimmed
Milk Powder and Indigeneous Sweets.
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INDIAN COOPERATIVE MOVEMENT - A STATISTICAL PROFILE 2012
Rajasthan Co-operative Dairy Federation Ltd.
Saras Brand Milk and Milk Products
Milk, Chaach, Lassi, Dahi, Paneer, Shrikhand, Icecream, Flavoured Milk, Gulab Jamun,
Ghee, Cow Ghee, Table Butter, SMP, Cheese, White Butter, Rasgulla, Skimmed Milk (Slim),
Double Toned Milk (Fit n’ Fine), Toned Milk (Taaza) and Cattle Feed
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INDIAN COOPERATIVE MOVEMENT - A STATISTICAL PROFILE 2012
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INDIAN COOPERATIVE MOVEMENT - A STATISTICAL PROFILE 2012
Tamilnadu Co-operative Milk Producers’ Federation Ltd.
Aavin Brand Milk and Milk Products
Milk, Ghee, Skimmed Milk Powder, Cheese, Flavoured Milk, Icecreams, Sugar Free
Icecreams, Milk Sweets (Gulab Jamun, Mysorepa, Dates Khoa), Butter, Masala Butter Milk,
Hot Milk, Lassi, Yoghurt, Mango Drink- Maavin, Milk Khoa, Paneer and Curd
Uttarakhand Co-operative Dairy Federation Ltd.
Aanchal Brand Milk and Milk Products
Milk, Flavoured Milk, Ghee, Butter, Paneer, Dahi, Cheese, Butter Milk, Spiced Butter Milk,
Bal Mithai, Chocolate and Compound Cattle Feed
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INDIAN COOPERATIVE MOVEMENT - A STATISTICAL PROFILE 2012
The Central Arecanut & Cocoa Marketing & Processing Cooperative Ltd.
(CAMPCO)
Arecanut Products (MORA, MOTI, SEVARDHAN, JAMNAGAR, JEENI, LINDI,
JAHAJI), Cocoa Products - Chocolates (Number of Products), Drink Chocolates and
Rubber Procurement
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INDIAN COOPERATIVE MOVEMENT - A STATISTICAL PROFILE 2012
Indian Farmers Fertiliser Cooperative Ltd. (IFFCO)
IFFCO Brand
Urea, NPK, DAP, NP, Bio-Fertilisers & Water Soluble Fertiliser
Krishak Bhar a ti Cooperative Ltd. (KRIBHCO)
KRIBHCO Brand
Urea, Bio-Fertilisers & Seeds
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National Agricultural Cooperative Marketing Federation of India Ltd.
(NAFED)
NAFED Brand Products

INDIAN COOPERATIVE MOVEMENT - A STATISTICAL PROFILE 2012
The Tamil Nadu Handloom Weavers’ Cooperative Society Ltd. (Co-optex)
Co-optex Brand
Variety of Sarees, Bedsheets and many more products are weaved and marketed.
The Punjab State Co-operative Supply and
Marketing Federation Ltd.
Sohna Brand : Rice Products (Sohna Supreme Basmati Rice and Sohna Superior Basmati Rice)
Canal Products (Kari Pakora, Sarso Ka Saag, Dal Makhani, Alu Methi, Alu Wari, Dal Panjaratni, Kala
Chana, Lobia, Rajmah, Palak Paneer, Baingan Ka Bhartha, Alu Palak, Chatpata Chana & Mutter
Paneer, Bottled Products (Mixed Fruit Jam, Tomato Ketchup & Synthetic Vinegar), Edible/Refined
Oils (Mustard Oil, Refined Cotton Seed Oil & Refined Sunflower Oil), Agro Chemicals & Animal
Feeds
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INDIAN COOPERATIVE MOVEMENT - A STATISTICAL PROFILE 2012
Girijan Co-operative Corporation (GCC), Visakhapatnam
Girijan Branded Agrmark special grade pure honey, Skin Care Neem & Turmeric
Soaps, Hair care herbal sheekakai & Soapnut Powders, Medicinal herbs for
Ayurvedic preparations, Flower Tamarind, Rajmah, Brooms and many others
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INDIAN COOPERATIVE MOVEMENT - A STATISTICAL PROFILE 2012
The Assam Apex Weavers & Artisans Co-operative
Federation Ltd. (ARTFED), Guwahati
Handloom Products (Wall Hangings, Sarees, Shawls, Fabrics, Towels, Dari, Mekhala
Chaddr, Traditional Gamosa, Furnishing & Apparel) Handicraft Products (Bamboo
Products,Cane Products, Brass Products, Jute Products, Wooden Products,
Terracotta Products)
Himachal Pradesh State Handloom and Handicrafs
Cooperative Society Ltd.
Products range from shawls of Himachal Pradesh to woollen carpets, tweeds, blankets, traditional dresses and handicrafts of the state.
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INDIAN COOPERATIVE MOVEMENT - A STATISTICAL PROFILE 2012
The Kerala Kerakarshaka Sahakarna Federation Ltd.
Kera Brand Coconut Oil (Kera Agmark, Kera Popular, Kera Gold)
The Kerala State Co-operative Coir Marketing Federation Ltd. (Coirfed)
The products of Coirfed are marketed under the brands Cocofert, Cocoplus, Cocogeofabric, Dustout and Deepsleep. The product range of Coirfed include Coir fiber, Coir pith fungus, Coir pith soil conditioner, 80 odd varieties of coir yarn, coir geo-textiles, alluring range of coir products like mats, mattings, rugs, coir tiles, and Rubberised coir products like Mattress, Pillows, PVC tufled mats, Pith
Briquette, Garden materials like Pots, Climbers etc.
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INDIAN COOPERATIVE MOVEMENT - A STATISTICAL PROFILE 2012
Kerala State Co-operative Rubber Marketing Federation Ltd.
(Rubbermark)
Rubbermark branded Natural Rubber (Sheet, Crumb, Block Rubber(ISNR), Crepe, Latex
Concentrates). Processing of rubber as per customer specifications, Manufacture world-class tread rubber both conventional and procured, rubber mats for many applications quality toy, and balloons
Manufacturing of customized rubber compounds and export
The Haryana State Cooperative Supply and Marketing
Federation Ltd. ( HAFED )
Hafed Branded Consumer Products (Rice, Oil, Sugar, Turmeric etc.), Agri-Input (Fertilizers,
Pesticides & Certified Seeds), Contract/Organic Farming and Cattle-Feed.
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INDIAN COOPERATIVE MOVEMENT - A STATISTICAL PROFILE 2012
Bhutti Weavers Co-operative Society Ltd. (Bhuttico)
Bhuttico brand products : Woollen Shawls, Angora Shawls, Pashmina Shawls, Gents Shawls,
Pattooss, Caps, Scarves, Gents Coat, Gents Shirts, Ponchos, Ladies Jacket, Meterage, Pullas,
Woollen Sockes, Neck ties, Gloves, Stoles, Woollen Bags, Gents Jacket etc.
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