The brave new world of communications Goodbye posters….Hello social media The Value of Social Media • Does what websites can’t do • Creates a conversation • Builds a community of people with similar interests • Creates interest • Announces games to a wider community • Allows for a casual voice • Allows for real-time results of games • Connects with alumni, parents • Inexpensive Are Websites new or old media ? Real-time web is all the rage • Get real time play-by-play of varsity games. Popular with parents and alumni. • Find out varsity game schedules and results while on the go… • 6,000 intramural participants can find out their game schedule and league standings. Web Streaming